Wayne Brown, Aggressor Adventures | Marketing Minutes

Wayne Brown, Aggressor Adventures | Marketing Minutes

🎧 Marketing Minutes Podcast – Global Marketing with Wayne Brown of Aggressor Adventures https://www.aggressor.com/ Join hosts William & Britain Cline in our inaugural episode as we sit down with Wayne Brown, CEO of Aggressor Adventures.

🕐 Timestamps:

00:00 - Intro: Welcome to Marketing Minutes Podcast

00:07 - Guest Introduction: Wayne Brown, CEO of Aggressor Adventures https://www.aggressor.com/

00:37 - How Aggressor Approaches Global Marketing

01:14 - Regional Differences in Marketing by Age & Culture

02:01 - Customizing Ads by Destination & Demographic

02:35 - Targeting Different Audiences: Divers vs. Cruise Guests

03:30 - Forecasting in Business: What Aggressor Prioritizes

04:02 - Why They Forecast Only for Marketing, Not Sales

04:31 - Ad Spend Strategy Based on Currency Exchange Rates

05:00 - Closing Remarks & Thanks to Wayne Brown

📌 Subscribe:

🌐 Website: https://scubadivingindustry.com

📘 Facebook | 📸 Instagram | 💼 LinkedIn | 🎥 YouTube

🎙 Podcast produced by Cline Group

#ScubaPodcast #DiveIndustry #ScubaMarketing #DiveShopBusiness #EcoDiving #ScubaTravel #LevelUpPodcast #ScubaDivingIndustryMagazine #SustainableDiving #ScubaPros

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