10 AI Agents That Can Run Your GTM in 2026 | Ginny de la Terre | EP 64

10 AI Agents That Can Run Your GTM in 2026 | Ginny de la Terre | EP 64

In this episode of **So What About AI Agents**, we break down **10 AI agents and workflows we’ve used to drive traffic, generate demand, nurture leads, and automate parts of our go-to-market operation**.This episode was recorded a little while ago, so my own setup has evolved since then. Today I use **fewer, more capable agents with much more advanced workflows**, rather than trying to automate everything with a huge number of separate agents. But the core ideas in this conversation are still useful if you're trying to figure out where agents can actually create leverage in marketing and GTM.We cover agents for:• LinkedIn intent detection and outbound• Lead nurturing based on actual customer behavior• Automated newsletters• Social media content planning and distribution• Paid-ad creative and optimization• Turning videos into blogs, clips, and other content• Programmatic SEO and AI-search visibility• Building glossary and topic-cluster content at scale• Google Search Console and analytics-driven optimization• Cross-channel content repurposingWe also talk about what **doesn’t** work particularly well: generic cold email, blindly automating social media, expensive always-on AI employees, bad AI-generated content, and agents that cost more to operate than the value they create.The bigger lesson is that you probably don’t need one magical “AI employee” doing everything.You need a small number of well-defined agents with clear jobs, good data, specific triggers, and enough human oversight to keep them from doing something stupid.If you're building an AI-native marketing or GTM stack, this episode gives you a practical starting point for deciding what is actually worth automating — and what probably isn't.Subscribe to **So What About AI Agents** for conversations about how companies are actually building, deploying, and operating AI agents in the real world.https://www.docsie.io

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Episoder(62)

Why AI Is About to Get MUCH Faster | Vasanth Mohan, SambaNova

Why AI Is About to Get MUCH Faster | Vasanth Mohan, SambaNova

AI spent the last few years competing on intelligence. Now the next major AI race is about speed.As AI shifts from simple chatbots to agents that reason, write code, call tools, search the web, and co...

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Can a $20 AI Hacker Outspeed Your Security Team? | Neal Iyer | Splunk AI | EP 65

Can a $20 AI Hacker Outspeed Your Security Team? | Neal Iyer | Splunk AI | EP 65

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Why Vibe Coding Fails in Production| Krishna Kumar Sharma | Ex-Amazon AI Head | Omokai EP 63

Why Vibe Coding Fails in Production| Krishna Kumar Sharma | Ex-Amazon AI Head | Omokai EP 63

AI agents can build a demo in a day. But what happens when they touch a production system with years of technical debt, undocumented decisions, security requirements, and real customers?In this episod...

25 Aug 49min

AI Agents Won't Replace IT, They Will Redesign It - EP 62 - Shayde Christian, Cloudera

AI Agents Won't Replace IT, They Will Redesign It - EP 62 - Shayde Christian, Cloudera

Every CIO is asking the same question: What happens to IT when AI starts doing the work?In this episode of So What About AI Agents, Philippe Trounev sits down with Shayde Christian, SVP of Data & Anal...

30 Jun 38min

How SecureAuth Is Securing AI Agents At Enterprise Scale - EP 61 - Geoff Mattson

How SecureAuth Is Securing AI Agents At Enterprise Scale - EP 61 - Geoff Mattson

In this episode of So What About AI Agents, Philippe Trounev sits down with Geoff Mattson, CEO of SecureAuth, to explore one of the biggest unanswered questions in enterprise AI:How do you secure auto...

23 Jun 49min

Agentic Commerce - Who's side is agent on? EP 60 - with Nik Sathe - Blackhawk Network (BHN)

Agentic Commerce - Who's side is agent on? EP 60 - with Nik Sathe - Blackhawk Network (BHN)

In this episode, Nick Sathe, CTO of Black Hawk Network, shares insights on the evolving landscape of agentic commerce, standards development, and the future of AI-driven e-commerce and payments. Disco...

10 Jun 54min

EP 59 - Autonomous Agents at Scale with Joe Locandro - CIO of Rimini Street

EP 59 - Autonomous Agents at Scale with Joe Locandro - CIO of Rimini Street

In this episode, Philippe Trounev sits down with Joe Locandro, EVP and CIO at Rimini Street, to discuss what actually happens when organizations begin deploying AI and autonomous agents at scale.The c...

15 Mai 45min

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