Ep 4: The Entrepreneurial Shift: Leaving the Corporate Behind with Kelly Hezemans

Episode Intro:

What happens when you’ve reached the top of your corporate ladder but still feel unfulfilled?

In this episode, I sit down with Kelly Hezemans, a former head of e-commerce in Shanghai who traded in her fast-paced corporate life for a slower, more intentional lifestyle in Phuket, Thailand.

Kelly shares how the pandemic became a catalyst for change, how she transitioned into entrepreneurship, and the reality behind leaving the security of a steady paycheck to build her own company, iBoost.

We dive into:

• The leap from corporate to entrepreneurial life
• How moving from Shanghai to Phuket reshaped her perspective
• The challenges of building a business from scratch (and wearing all the hats)
• Why sales is often the hardest shift for ex-corporate professionals
• How accountability, mindset, and community help keep entrepreneurs moving forward
• What iBoost does to help lifestyle brands make sense of their data and grow sustainably

Kelly’s honesty about the highs and lows of entrepreneurship will leave you feeling less alone if you’re navigating a similar path — and more inspired to “just keep going.”

About Kelly & iBoost:
Kelly is the founder of iBoost, helping lifestyle and fashion brands grow online by making sense of their data, optimizing sales channels, and building sustainable profit (not just revenue).

Learn more at iBoostOnline.com or connect with Kelly on LinkedIn.

About This Podcast:
Hosted by Wahn Punnapha, this podcast shares real conversations with people who’ve dared to leave the traditional path behind and step into something more authentic, creative, and aligned.

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