The Evolution of the Marketing Team

The Evolution of the Marketing Team

Get our playbook to redesign your marketing team for the AI era: https://clickhubspot.com/qwfl Ep. 462 How different will your marketing team be in the age of AI? Kieran dives into how the evolution of marketing teams is being shaped by AI—and why your next hires may look nothing like yesterday’s marketers. Learn more on why every team needs a growth producer to create entertaining content that drives awareness, the game-changing role of an internet comedian to make your product shareable, and the tactical power of a creator dealmaker to turn creators into your greatest advocates. Mentions Loop: Outlearn. Outmarket. Outgrow https://www.hubspot.com/loop-marketing-book Ramp https://ramp.com/ Alexandr Wang linkedin.com/in/alexandrwang Muse https://ai.meta.com/muse/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/@matgpod Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@marketingatg Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

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Episoder(468)

 Marketing Experts Turn GrokBot Into an AI Content Team

Marketing Experts Turn GrokBot Into an AI Content Team

Build a Grok Bot content team w/ these 5 agent prompts + templates: https://clickhubspot.com/lwhf Ep. 461 Can Grok Bot really build your whole content team in minutes? Kieran dives into how to harn...

13 Okt 18min

How to Turn Instagram Into a Sales Machine With Muse AI

How to Turn Instagram Into a Sales Machine With Muse AI

Free guide to automate your Instagram marketing with Muse AI: https://clickhubspot.com/dlvm Ep. 460 “You don’t have a reach problem, you have a repeatability problem.” Kipp dives into why Meta’s ne...

8 Okt 17min

We Tested What AI Personal Assistants Can Actually Do

We Tested What AI Personal Assistants Can Actually Do

Free guide: how to get AI to recommend your business https://clickhubspot.com/pwcl Ep 459 Is your next website visitor an AI agent with a credit card? Kipp and Kieran dive into the explosive rise ...

6 Okt 36min

HubSpot Execs: What Marketing Teams Look Like in 2027

HubSpot Execs: What Marketing Teams Look Like in 2027

Get our free playbook to redesign your marketing team in 2027: https://clickhubspot.com/svoh Ep. 458 Did you know that despite all the noise about shrinking marketing teams, data shows the proportio...

1 Okt 30min

Train Your AI to Write Like a Human With Just 3 Files

Train Your AI to Write Like a Human With Just 3 Files

Free: make AI content sound like you (Prompts + 3 Files) https://clickhubspot.com/ilhf Ep. 457 AI is now a pretty good content creator—and that’s actually a problem. Kieran dives into why today’s w...

29 Sep 30min

How to Build an AI Marketing Team That Runs Itself (Live Demo)

How to Build an AI Marketing Team That Runs Itself (Live Demo)

(Free) Build your first marketing AI agent: https://clickhubspot.com/lwkf Ep. 456 Is the CMO role dead in the age of AI-driven marketing? Kipp, Kieran, and guest Cody Schneider (Cofounder of Graphe...

24 Sep 29min

Give Us 30 Minutes & We’ll Fix Your Marketing for 2027

Give Us 30 Minutes & We’ll Fix Your Marketing for 2027

Build a taste profile that makes your AI output sound like you: https://clickhubspot.com/iflm Ep 455 Did you know HubSpot lost 140 million visits in a year but still increased demand generation by 2...

22 Sep 27min

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