#186 The MAGIC AI Mirror & Does Reading Make You Live Longer?

#186 The MAGIC AI Mirror & Does Reading Make You Live Longer?

Mirror mirror on the wall, who’s the fittest of them all?


We start with the news that the initial backers of Soho House and Monica Vinader are backing an AI company. In a story that sounds like something out of a modern day fairytale, MAGIC AI, the London business behind the award-winning MAGIC AI Mirror, has closed an $11 million Series B round to launch in the United States, and capitalise on the surging $35 billion AI fitness market.


The MAGIC AI Mirror was named one of TIME Magazine’s Best Inventions of 2024 and was a recipient of the King’s Award for Enterprise in the Innovation category in 2026 joining Dyson, Rolls Royce and ARM – with King Charles himself giving the AI company his Royal Seal of Approval this year. Read more at Fitt Insider.


Up next, research from Yale University has shown that book readers experienced a 20% lower risk of dying over the 12-year follow-up period compared to non-book readers.


The study showed that reading up to 3.5 hours per week (about 30 minutes a day) reduced mortality risk by 17%, and reading more than 3.5 hours per week reduced mortality risk by 23%. They’re pretty incredible stats, but what’s driving these benefits?

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Episoder(190)

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#189 Do You Need a Health Scan If You Feel Fine? With Neko Health’s Dr Sam Rodgers

Two years after her first Neko Health scan, Adrienne is about to go back for a second, and before she does she sits down with Dr Sam Rodgers, Neko’s Medical Quality Lead, to find out what the numbers ...

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#188 HYROX’ Olympic Push, AI’s Worrying Trend & Is Your Home Toxic?

#188 HYROX’ Olympic Push, AI’s Worrying Trend & Is Your Home Toxic?

First up, can you actually be allergic to cleaning? The team dig into a Times piece by a writer who found herself coughing and wheezing every time she wiped down her kitchen, and the science behind wh...

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#187 Inside Solo60: Rethinking the Gym with Ben Alderton

#187 Inside Solo60: Rethinking the Gym with Ben Alderton

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#185 The Marketing of Aging & What Makes A Wellness Trend Investable?

#185 The Marketing of Aging & What Makes A Wellness Trend Investable?

It's time for another special episode with Adrienne, Oli, and Sammi will be opening up the DMs and answering your questions!Send in your questions to @modernwellnesspodcast or email questions@modernwe...

21 Okt 20min

#184 Doom Spending, Russian Plague Fears & Brain Measuring Wearables

#184 Doom Spending, Russian Plague Fears & Brain Measuring Wearables

We’re back with another week of headlines and the latest in the wellness industry. We start with the news that the death of a 28-year-old lab technician, Darya Shipilova, at the Irkutsk Anti-Plague Re...

19 Okt 45min

#183 From Gym-Goer to Wellness Consumer: Trends, Data & Industry Predictions with Wellhub

#183 From Gym-Goer to Wellness Consumer: Trends, Data & Industry Predictions with Wellhub

Today we're joined by Eamon Lloyd, VP of Partnerships at Wellhub, to unpack the findings from Wellhub's Fitness Business Growth Report 2026. We explore the shift from the traditional gym-goer to the h...

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#182 Dyson’s £420 Toothbrush, GLP-1 Pills & The Booming Business of Hair Loss

#182 Dyson’s £420 Toothbrush, GLP-1 Pills & The Booming Business of Hair Loss

First we start with the news that Dyson has launched a £420 toothbrush that films ‘live cleaning footage’ inside your mouth. The toothbrush will clean, floss and even spray tiny jets of mouthwash, but...

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