EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer9 Mar 2023

575 | News from the EDGE | Week of 3.6.2023

There's a lot to cover in SEO and digital marketing this week on EDGEnews.

From a new WordPress plugin vulnerability and local service ads to Google Bard and the projected growth in the use of AI by SEOs this year, there's plenty of news to dig through. In addition, the winners of SE Rankings SEO Checklist Challenge are announced.

Come join us on EDGE for this week's news and remember. . . Bard is NOT search.

News from the EDGE:

[00:03:17] Big Plugin Vulnerability Exposes 200,000 WordPress Sites. Are You One of Them?
[00:07:34] SE Ranking SEO Checklist Challenge Award Winners: SE Ranking
[00:09:06] Local Service Ads are Being Expanded to More than 70 New Business Types.
[00:12:38] Say it with me: Bard is Not Search
[00:17:53] EDGE of the Web Sponsor: InLinks
[00:18:45] The Industry is Expecting to See a 5x Growth in the Use of AI for SEO this Year

Barry Blast from Search Engine Roundtable:

[00:23:26] Google February 2023 Product Reviews Update Done Rolling Out
[00:25:24] Bing Chat Showing Unique Referrer In Edge Sidebar For Analytics
[00:26:52] Google Business Profile Products Show In Google Shopping Results

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Page One Power https://edgeofthewebradio.com/pageonepower

Follow Us:

Twitter:@ErinSparks
Twitter:@TheMann00
Twitter:@EDGEWebRadio

Would love it if you'd give us a rating on ratethispodcast.com/edge!

#StandwithUkraine edgeofthewebradio.com/ukraine

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(844)

587 | What is Marketplace SEO? w/ Brodie Clark

What is marketplace SEO? Is it the same as e-commerce SEO? Not necessarily. Listen to this episode to hear guest Brodie Clark, SEO consultant, discuss the unique challenges with marketplace SEO and w...

20 Apr 202339min

586 | News from the EDGE | Week of 4.17.2023

Have you heard about Google's new Project Magi? Word is that GA4 was just updated to include "one per session" conversion tracking. Jacob Mann, Mordy Oberstein and Erin Sparks tackle these news topics...

18 Apr 202329min

585 | SERP Snippets Over Time w/ Brodie Clark

How have Google's rich snippets and knowledge graphs evolved over time? What impact will generative AI have on the SERP? What tools can we use to detect AI-written content? Guest Brodie Clark, SEO con...

14 Apr 202345min

584 | News from the EDGE | Week of 4.10.2023

If Facebook enters the AI chat space will he call it ZuckBot? What are Google's Quality Raters doing with Bard and is it coming to the most popular search engine anytime soon? Jacob Mann and Erin Spar...

13 Apr 202333min

583 | AI and Paid Media w/ Greg Finn

What impact will AI have on marketing and advertising in 2023? Is Discord a viable marketing channel? What's it take to build a successful podcast? Join Erin Sparks and guest Greg Finn, partner at Cyp...

6 Apr 202334min

582 | News from the EDGE | Week of 4.3.2023

Not a week goes by when we're not talking about AI these days. Elon Musk and Steve Wozniak say the tech world should put a six-month pause on the development of systems smarter than GPT-4 until an ind...

5 Apr 202332min

581 | Google – The Disingenuous Trickster?

Why does Google's support for paid advertising stink so bad and what's causing cost per lead to skyrocket up? Erin Sparks and Greg Finn sit down to discuss these topics and more on this episode of EDG...

30 Mar 202336min

580 | News from the EDGE | Week of 3.27.2023

Mordy Oberstein and Jacob Mann partner up this week to tackle the digital marketing news. It seems the SEO industry isn't that impressed with Google Bard. Apparently, for a pretty understandable reaso...

29 Mar 202326min