EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer9 Mar 2023

575 | News from the EDGE | Week of 3.6.2023

There's a lot to cover in SEO and digital marketing this week on EDGEnews.

From a new WordPress plugin vulnerability and local service ads to Google Bard and the projected growth in the use of AI by SEOs this year, there's plenty of news to dig through. In addition, the winners of SE Rankings SEO Checklist Challenge are announced.

Come join us on EDGE for this week's news and remember. . . Bard is NOT search.

News from the EDGE:

[00:03:17] Big Plugin Vulnerability Exposes 200,000 WordPress Sites. Are You One of Them?
[00:07:34] SE Ranking SEO Checklist Challenge Award Winners: SE Ranking
[00:09:06] Local Service Ads are Being Expanded to More than 70 New Business Types.
[00:12:38] Say it with me: Bard is Not Search
[00:17:53] EDGE of the Web Sponsor: InLinks
[00:18:45] The Industry is Expecting to See a 5x Growth in the Use of AI for SEO this Year

Barry Blast from Search Engine Roundtable:

[00:23:26] Google February 2023 Product Reviews Update Done Rolling Out
[00:25:24] Bing Chat Showing Unique Referrer In Edge Sidebar For Analytics
[00:26:52] Google Business Profile Products Show In Google Shopping Results

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Page One Power https://edgeofthewebradio.com/pageonepower

Follow Us:

Twitter:@ErinSparks
Twitter:@TheMann00
Twitter:@EDGEWebRadio

Would love it if you'd give us a rating on ratethispodcast.com/edge!

#StandwithUkraine edgeofthewebradio.com/ukraine

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(844)

434 | News from the EDGE | Week of 7.12.2021

In this week's news roundup, Erin Sparks and Mordy Oberstein talk about Clubhouse's partnership with TED, Google's Pandu Nayak's roadmap for MUM and a few important perspectives that Google's John Mue...

14 Jul 202134min

433 | The Agency/Client Relationship with Garrett Sussman

Garrett Sussman, Demand Generation Manager at iPullRank, talks to us about his experience in developing tools to help connect agencies to clients and helps us understand the factors of that success. W...

13 Jul 202129min

432 | News from the EDGE | Week of 7.6.2021

On this week's roundup of News from the EDGE, Erin Sparks and Mordy Oberstein discuss Core Updates, recent opinions from Google's John Mueller and the future of SEO work. [00:05:39] Google's July Co...

7 Jul 202131min

431 | Understanding Google's Multitask Unified Model (MUM) with Bill Slawski

We went through the Bill Slawski-looking glass in this second part of our interview with the Gandalf of SEO. SEO strategy starts with knowledge of the entity you are wanting to market for as well as u...

6 Jul 202130min

430 | News from the EDGE | Week of 6.21.2021

While Erin's away, Mordy Oberstein and Carolyn Lyden take the mic and cover four new developments in the Google ecosystem. We cover Fake News sites, journalist bios, FAQs in snippets and, drum roll, t...

22 Jun 202134min

429 | Search Ontology & Language Models with Bill Slawski

We speak with one of our favorite minds in search today, Bill Slawski of Go Fish Digital. Bill studies patents the way a librarian studies books. In this interview, we muse about the direction Google ...

22 Jun 202133min

428 | News from the EDGE | Week of 6.14.2021

Mordy Oberstein, George Nguyen and Jacob Mann host this week's episode of News From The Edge. They wrestle the mic away from Erin Sparks to talk about Google's stance on comparing ranking factors, exp...

15 Jun 202135min

427 | Matching User Intent on Google Search with Mark Traphagen

In this episode, we continue our conversation with Mark Traphagan about metrics that should be more important than rank. We also touch on whether Google even wants to give us clicks anymore, and how w...

14 Jun 202136min