Shopping for a New Social Feed

Shopping for a New Social Feed

Hey, did you see the ad for that Bluetooth-enabled Shiatsu foot massager? How about the one for the organic mushroom supplement powder? They're probably not even the most interesting things you can buy on TikTok or Instagram. Just as the apps have thrived on a steady stream of feel-good content, they have also inundated their users with cheap, bright, and shiny stuff they can swipe through and buy with just a few taps. It's a trend that's spread out to every social site, and has taken a unique shape on TikTok through the platform’s new experimental TikTok Shop. Now, it's hard to get through a couple videos without being accosted by virility pills, fast fashion, and hangover cures. This week on Gadget Lab, WIRED staff writer Amanda Hoover joins us to talk about the weird world of TikTok Shop, how its fee structure is evolving, and why it feels like every single social media service is pivoting to zany products. Show Notes: Read Amanda’s story about TikTok Shop raising its seller fees. Listen to our recent episode (#636) about the possibility of a TikTok ban. Recommendations: Amanda recommends the HungovrAF cap. Mike recommends the documentary Anselm, directed by Wim Winders. Lauren recommends Leuchtturm 1917 notebooks. Amanda Hoover can be found on social media @byamandahoover. Lauren Goode is @LaurenGoode. Michael Calore is @snackfight. Bling the main hotline at @GadgetLab. The show is produced by Boone Ashworth (@booneashworth). Our theme music is by Solar Keys. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Episoder(472)

If the US Collapses Soon, Don’t Blame Emily St. John Mandel

If the US Collapses Soon, Don’t Blame Emily St. John Mandel

Emily St. John Mandel’s 2014 novel, Station Eleven, turned her into something of a pandemic prophet. This month, she’s releasing her newest novel, Exit Party, which imagines two possible American futu...

15 Sep 34min

So, Can AI Kill Us All?; Apple’s Foldable iPhone; the Census’ Bad Data Problem

So, Can AI Kill Us All?; Apple’s Foldable iPhone; the Census’ Bad Data Problem

This week, an AI researcher's resignation from Anthropic went viral on social media after he claimed there's a real chance AI could wipe out humanity by decade's end. WIRED’s Will Knight joins Brian a...

10 Sep 30min

MS NOW Wants to Turn Its Viewers Into a Fandom

MS NOW Wants to Turn Its Viewers Into a Fandom

When Rebecca Kutler accepted the job as president of cable news channel MS Now, formerly known as MSNBC, she knew what she was getting into. The top 3 cable news channel, MS was about to go into a mas...

9 Sep 29min

How Flock Cameras Actually Work; George Santos' Kalshi Ban; AI Rogue "Civilizations"

How Flock Cameras Actually Work; George Santos' Kalshi Ban; AI Rogue "Civilizations"

We're back! This week, the team discusses the two incidents that have been making noise in prediction markets: George Santos getting lifetime ban from Kalshi, and a Google engineer's Polymarket inside...

3 Sep 32min

LegalEagle, the Internet’s Favorite Lawyer, Makes Sense of ‘Multiple Watergates per Week’ (Re-air)

LegalEagle, the Internet’s Favorite Lawyer, Makes Sense of ‘Multiple Watergates per Week’ (Re-air)

Devin Stone, the lawyer better known as LegalEagle on YouTube, has been breaking down legal cases - and assessing the accuracy of legal procedurals in film and television -- for years. He talks to Kat...

1 Sep 40min

AI Agents Are Hacking Systems. Could That Push the US and China to Cooperate?

AI Agents Are Hacking Systems. Could That Push the US and China to Cooperate?

The AI race has been framed as a zero-sum game: either the U.S or China will win at the end. But as concerns pile up around the increasing capabilities of AI models — especially AI agents — researcher...

27 Aug 21min

Fallout Director Jonathan Nolan Says He's Still a Techno-Optimist (Re-air)

Fallout Director Jonathan Nolan Says He's Still a Techno-Optimist (Re-air)

Katie sits down with the Westworld showrunner, Jonah Nolan for a wide ranging conversation about what keeps him coming back to sci-fi storytelling about technology and human nature. After decades of w...

25 Aug 53min

What Happens if China Hacks the US Water Supply?

What Happens if China Hacks the US Water Supply?

Earlier this year, insurance executives gathered in a Times Square conference room to play out a scenario — a Chinese cyberattack that knocks out 5,000 US water utilities at once. If you think that’s ...

20 Aug 22min

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