Matthew F. Jordan, "Danger Sound Klaxon!: The Horn That Changed History" (U Virginia Press, 2023)

Matthew F. Jordan, "Danger Sound Klaxon!: The Horn That Changed History" (U Virginia Press, 2023)

Danger Sound Klaxon!:The Horn That Changed History (University of Virginia Press, 2023) reveals the untold story of the Klaxon automobile horn, one of the first great electrical consumer technologies of the twentieth century. Although its metallic shriek at first shocked pedestrians, savvy advertising strategies convinced consumers across the United States and western Europe to adopt the shrill Klaxon horn as the safest signaling technology available in the 1910s. The widespread use of Klaxons in the trenches of World War I, however, transformed how veterans heard this car horn, and its traumatic association with gas attacks ultimately doomed this once ubiquitous consumer technology. By charting the meteoric rise and eventual fall of the Klaxon, Dr. Matthew Jordan highlights how perceptions of sound-producing technologies are guided by, manipulated, and transformed through advertising strategies, public debate, consumer reactions, and governmental regulations. Jordan demonstrates in this fascinating history how consumers are led toward technological solutions for problems themselves created by technology. Dr. Jordan also directs the News Literacy Initiative, including co-hosting its podcast News Over Noise. This interview was conducted by Dr. Miranda Melcher whose forthcoming book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/military-history

Episoder(1615)

Gregory J. W. Urwin, “Victory in Defeat: The Wake Island Defenders in Captivity” (Naval Institute Press, 2010)

Gregory J. W. Urwin, “Victory in Defeat: The Wake Island Defenders in Captivity” (Naval Institute Press, 2010)

Gregory J. W. Urwin’s Victory in Defeat: The Wake Island Defenders in Captivity (Naval Institute Press, 2010) tells the story of the Americans captured on Wake Island in December 1945. The Wake Island...

3 Mar 20111h 2min

J. E. Lendon, “Song of Wrath: The Peloponnesian War Begins” (Basic, 2010)

J. E. Lendon, “Song of Wrath: The Peloponnesian War Begins” (Basic, 2010)

Reading J. E. Lendon’s writerly Song of Wrath: The Peloponnesian War Begins (Basic Books, 2010) took me back to the eventful days of my youth at Price Elementary School, or rather to the large yardon ...

18 Feb 20111h 7min

Thomas Weber, “Hitler’s First War: Adolf Hitler, the Men of the List Regiment, and the First World War” (Oxford UP, 2010)

Thomas Weber, “Hitler’s First War: Adolf Hitler, the Men of the List Regiment, and the First World War” (Oxford UP, 2010)

Here’s something interesting. If you search Google Books for “Hitler,” you’ll get 3,090,000 results. What’s that mean? Well, it means that more scholarly attention has probably been paid to Hitler tha...

3 Des 20101h 21min

Joe Maiolo, “Cry Havoc: How the Arms Race Drove the World to War, 1931-1941” (Basic Books, 2010)

Joe Maiolo, “Cry Havoc: How the Arms Race Drove the World to War, 1931-1941” (Basic Books, 2010)

In Cry Havoc: How the Arms Race Drove the World to War, 1931-1941 (Basic Books, 2010), Joe Maiolo proposes (I want to write “demonstrates,” but please read the book and judge for yourself) two remarka...

12 Nov 20101h 1min

Valerie Hebert, “Hitler’s Generals on Trial: The Last War Crimes Tribunal at Nuremberg” (University Press of Kansas, 2010)

Valerie Hebert, “Hitler’s Generals on Trial: The Last War Crimes Tribunal at Nuremberg” (University Press of Kansas, 2010)

Clausewitz famously said war was the “continuation of politics by other means.” Had he been unfortunate enough to witness the way the Wehrmacht fought on the Eastern Front in World War II, he might we...

27 Aug 20101h 5min

Todd Moye, “Freedom Flyers: The Tuskegee Airmen of World War II” (Oxford UP, 2010)

Todd Moye, “Freedom Flyers: The Tuskegee Airmen of World War II” (Oxford UP, 2010)

In the 1940s, the United States military performed an “experiment,” the substance of which was the formation of an all-black aviation unit known to history as the “Tuskegee Airmen.” In light of the ho...

23 Jul 20101h 3min

Azar Gat, “War in Human Civilization” (Oxford UP, 2006)

Azar Gat, “War in Human Civilization” (Oxford UP, 2006)

Historians don’t generally like the idea of “human nature.” We tend to believe that people are intrinsically malleable, that they have no innate “drives,” “instincts,” or “motivations.” The reason we ...

15 Jul 201053min

John Steinberg, “All the Tsar’s Men: Russia’s General Staff and the Fate of the Empire, 1898-1914” (Johns Hopkins UP, 2010)

John Steinberg, “All the Tsar’s Men: Russia’s General Staff and the Fate of the Empire, 1898-1914” (Johns Hopkins UP, 2010)

The Bolshevik Revolution of 1917 was the most important political event of the twentieth century (no Revolution; no Nazis; no Nazis, no World War II; no World War II, no Cold War). It’s little wonder,...

9 Jul 20101h 11min

Populært innen Samfunn

rss-spartsklubben
giver-og-gjengen-vg
aftenpodden
konspirasjonspodden
aftenpodden-usa
rss-nesten-hele-uka-med-lepperod
popradet
rss-henlagt-andy-larsgaard
wolfgang-wee-uncut
grenselos
min-barneoppdragelse
lydartikler-fra-aftenposten
synnve-og-vanessa
rss-dannet-uten-piano
rss-dette-ma-aldri-skje-igjen
fladseth
alt-fortalt
frokostshowet-pa-p5
198-land-med-einar-trnquist
rss-lilli-isabelle