Why Tubi CEO Anjali Sud thinks free TV can win again

Why Tubi CEO Anjali Sud thinks free TV can win again

Tubi is a free and very rapidly growing streaming TV platform — according to Nielsen, it had an average of a million viewers watching every minute in May 2024, beating out Disney Plus, Max, Peacock, and basically everything else, save Netflix and YouTube. All those streaming service price hikes are driving people to free options, and Tubi is right there to catch them. CEO Anjali Sud joins Decoder to explain why she thinks Tubi's model "could be" profitable, and how Tubi competes not only against the premium streamers, but also against the big competitors for viewers' time: TikTok and Youtube. Links: As streaming becomes more expensive, Tubi cashes in on the value of free | Los Angeles Times Tubi’s new redesign wants to push you down the rabbit hole | The Verge Tubi Rabbit AI: ChatGPT can give you better movie recommendations | The Verge The future of streaming is free ad-supported TV and movies | The Verge It’s true: people like leaving their TVs on in the background | The Verge Stubios is the new name of Tubi’s fan-fueled studio program | The Verge Comcast has a Netflix, Peacock, and Apple TV Plus bundle coming | The Verge A Disney, Hulu, and Max streaming bundle is on the way | The Verge Transcript: https://www.theverge.com/e/23942621 Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Our producers are Kate Cox and Nick Statt. Our editor is Callie Wright. The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(904)

The toxic transformation of Warcraft maker Blizzard

The toxic transformation of Warcraft maker Blizzard

Today, I’m talking to Jason Schreier, a Bloomberg journalist and author of the new book Play Nice: The Rise, Fall, and Future of Blizzard Entertainment. If you don’t know Blizzard, you do know its gam...

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NBCU's streaming chief isn't worried about you canceling cable

NBCU's streaming chief isn't worried about you canceling cable

Matt Strauss is the Chairman of Direct-to-Consumer at NBC Universal. That’s a big fancy title that means he’s not only in charge of Peacock but also every other streaming video offering the company ha...

30 Sep 20241h 11min

Why Mark Zuckerberg wants to end the smartphone era

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Arc creator Josh Miller on why you need a better browser than Chrome

Arc creator Josh Miller on why you need a better browser than Chrome

Today, I’m talking with Josh Miller, co-founder and CEO of The Browser Company, a relatively new software maker that develops the Arc browser. The company also has a mobile app called Arc Search that ...

23 Sep 20241h 8min

Why Google is back in court for another monopoly showdown

Why Google is back in court for another monopoly showdown

Google’s in the middle of its antitrust case in just as many months, after it lost a landmark trial in August over anticompetitive search practices. This time around, the DOJ is claiming Google has an...

19 Sep 202431min

How Philips CEO Roy Jakobs is turning the company around after major recall

How Philips CEO Roy Jakobs is turning the company around after major recall

Today, I’m talking with Roy Jakobs. He’s the CEO of Royal Philips, which makes medical devices ranging from MRI machines to ventilators. Philips has a long history —- the company began in the late 19t...

16 Sep 20241h 7min

Why AI image editing isn’t “just like Photoshop”

Why AI image editing isn’t “just like Photoshop”

We’ve been covering the rise of AI image editing very closely here on Decoder and at The Verge for several years now — the ability to create photorealistic images with nothing more than a chatbot prom...

12 Sep 202441min

Anthropic’s Mike Krieger wants to build AI products that are worth the hype

Anthropic’s Mike Krieger wants to build AI products that are worth the hype

Today, I’m talking with Mike Krieger, the new chief product officer at Anthropic, one of the hottest AI companies in the industry. Anthropic’s main product right now is Claude, the name of both its in...

9 Sep 20241h 19min

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