Why Tubi CEO Anjali Sud thinks free TV can win again

Why Tubi CEO Anjali Sud thinks free TV can win again

Tubi is a free and very rapidly growing streaming TV platform — according to Nielsen, it had an average of a million viewers watching every minute in May 2024, beating out Disney Plus, Max, Peacock, and basically everything else, save Netflix and YouTube. All those streaming service price hikes are driving people to free options, and Tubi is right there to catch them. CEO Anjali Sud joins Decoder to explain why she thinks Tubi's model "could be" profitable, and how Tubi competes not only against the premium streamers, but also against the big competitors for viewers' time: TikTok and Youtube. Links: As streaming becomes more expensive, Tubi cashes in on the value of free | Los Angeles Times Tubi’s new redesign wants to push you down the rabbit hole | The Verge Tubi Rabbit AI: ChatGPT can give you better movie recommendations | The Verge The future of streaming is free ad-supported TV and movies | The Verge It’s true: people like leaving their TVs on in the background | The Verge Stubios is the new name of Tubi’s fan-fueled studio program | The Verge Comcast has a Netflix, Peacock, and Apple TV Plus bundle coming | The Verge A Disney, Hulu, and Max streaming bundle is on the way | The Verge Transcript: https://www.theverge.com/e/23942621 Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Our producers are Kate Cox and Nick Statt. Our editor is Callie Wright. The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(916)

How influencers are changing advertising with Digitas CEO Amy Lanzi

How influencers are changing advertising with Digitas CEO Amy Lanzi

Today’s episode is a little different: Digitas CEO Amy Lanzi and I recorded this conversation live on stage during advertising week in New York City at an event graciously hosted by Adweek.  I've act...

17 Okt 20241h

Duolingo CEO Luis Von Ahn wants you addicted to learning

Duolingo CEO Luis Von Ahn wants you addicted to learning

Luis von Ahn is the co-founder and CEO of Duolingo. There are lots of opportunities to enhance a product like Duolingo with AI, and we talk about all that — but I also wanted to talk to Luis about lea...

14 Okt 20241h 19min

The impossible dream of good workplace software

The impossible dream of good workplace software

I’m talking with my good friend David Pierce, Vergecast co-host and The Verge’s editor-at-large, about something he spends an ungodly amount of time thinking and writing about: software. Scores of ne...

10 Okt 202450min

Rabbit CEO Jesse Lyu isn't thinking too far ahead

Rabbit CEO Jesse Lyu isn't thinking too far ahead

Rabbit’s adorable R1 gadget launched with a lot of hype, but early reviews of the device were universally bad. Now, a core feature, its long-promised LAM Playground has arrived. I had a lot of big que...

7 Okt 20241h 18min

The toxic transformation of Warcraft maker Blizzard

The toxic transformation of Warcraft maker Blizzard

Today, I’m talking to Jason Schreier, a Bloomberg journalist and author of the new book Play Nice: The Rise, Fall, and Future of Blizzard Entertainment. If you don’t know Blizzard, you do know its gam...

3 Okt 202449min

NBCU's streaming chief isn't worried about you canceling cable

NBCU's streaming chief isn't worried about you canceling cable

Matt Strauss is the Chairman of Direct-to-Consumer at NBC Universal. That’s a big fancy title that means he’s not only in charge of Peacock but also every other streaming video offering the company ha...

30 Sep 20241h 11min

Why Mark Zuckerberg wants to end the smartphone era

Why Mark Zuckerberg wants to end the smartphone era

We have a very special episode of Decoder today. It’s become a tradition every fall to have Verge deputy editor Alex Heath interview Meta CEO Mark Zuckerberg on the show at Meta Connect. This year, be...

25 Sep 20241h 6min

Arc creator Josh Miller on why you need a better browser than Chrome

Arc creator Josh Miller on why you need a better browser than Chrome

Today, I’m talking with Josh Miller, co-founder and CEO of The Browser Company, a relatively new software maker that develops the Arc browser. The company also has a mobile app called Arc Search that ...

23 Sep 20241h 8min

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