SEOLeverage - The SEO Podcast for Online Business Owners11 Feb 2022

065 - SEO for Service Providers

In episode 65 of the SEOLeverage Podcast, Gert Mellak focuses on SEO strategies tailored for service providers. He discusses the importance of intent-driven content and leveraging customer service insights to create relevant blog posts. The episode offers practical tips for optimizing visibility and attracting potential clients through effective SEO practices.

What kind of content will bring in the right people to your business? This is often a hard question to start, more so if you are a service provider. Running out of content is a common predicament especially if your purpose in creating content is to publish it on social media. Very often, we lose sight of what kind of content will rank according to Google's standard. It does not necessarily follow that when your content works great in social media, it will also rank in Google Search.

Podcast Highlights:

00:01 Prologue

01:12 Introduction of the topic

01:56 What are the common problems service providers face when creating content for their business?

02:52 Some guidelines for creating effective content.

04:54 Why are leads from a content very valuable?

05:18 What is 'the one question per blog' strategy in order not to run out of content ideas?

06:08 Example of questions that goes to your customer service team and can be added to the list of topics to write about.

06:44 Why is it necessary to ensure that your content will meet Google's expectations in order to succeed in SEO?

07:59 What makes the Customer Service team an excellent source of information for a content to write about?

08:59 Call to action to leverage on SEO for your content.

09:54 End

Connect with Gert Mellak:

Website: https://seoleverage.com/

Email: info@seoleverage.com

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(100)

Ep 144 - Digital PR in the Age of AI: How Mentions Drive Visibility with Natalie Severt

In episode 144 of the SEOLeverage Podcast, Gert Mellak and Natalie Severt delve into the intricacies of digital PR and earned media. They discuss the importance of building relationships with journali...

2 Feb 29min

Ep 143 - Navigating AI in Website Design: The Future of Smarter and More Personalized Sites with Greg Merrilees

In episode 143 of the SEOLeverage Podcast, Gert Mellak and Greg Merrilees discuss the evolving landscape of website design, particularly in the context of e-commerce. They explore the integration of A...

13 Nov 202531min

142 - How to Build a Brand That Sells: Strategies for E-Commerce and Service Businesses with Kristina Rajzer

In this episode of the SEO Leverage Podcast, Gert Mellak welcomes Kristina Reiser, brand strategist at Recognized, for a deep dive into what it really takes to build a brand that resonates — and sells...

6 Jun 202543min

141 - What AI Thinks About You — Dixon Jones Reveals What ChatGPT Really Knows About Your Brand

In this game-changing episode of the SEOLeverage Podcast, Gert Mellak is joined once again by SEO pioneer Dixon Jones (founder of Majestic, InLinks, and now Wake – What AI Knows About You). Together, ...

30 Mai 202546min

140 - Inside 90 Day Korean's Epic SEO Comeback – with Founder Joseph Armstrong

In this episode of the SEOLeverage Podcast, Gert Mellak sits down with Joseph Armstrong, founder of 90 Day Korean, to dive into a story every digital entrepreneur dreads: losing 70% of website traffic...

19 Mai 202547min

139 - The Well-Oiled Machine: Operational Excellence Unpacked with Lloyd Thompson

In Episode 139 of the SEOLeverage Podcast, host Gert Mellak sits down with Lloyd Thompson, founder of VirtualDOO, to unpack the chaos of business operations and how founders can stop being the bottlen...

17 Mar 202548min

138 - Amazon Partnerships with Nick Penev

In episode 138 of SEOLeverage Podcast, host Gert Mellak sits down with Nick Penev, founder of Extreme Power Brands and expert in partnerships and e-commerce growth strategy. They explore the art of le...

2 Jan 202551min

137 - Your AI Clone is Ready with Joe Fier

In episode 137 of the SEOLeverage Podcast, Gert Mellak and guest Joe Fier talk about Delphi, an innovative technology that lets you create an AI clone of yourself. Additionally, they explore how AI to...

13 Des 20241h 7min