#64 - The Membership Economy (Robbie Baxter & Maz Brumand)

#64 - The Membership Economy (Robbie Baxter & Maz Brumand)

Levels Head of Business, Maz Brumand, sat down with speaker and bestselling author of “The Membership Economy,” Robbie Kellman Baxter. They chatted about the idea of membership as well as how it relates to Levels and our business model.


Sign Up to Get Your Free Ultimate Guide to Glucose: https://levels.link/wnl


Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health.

Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health

(06:34) - Recognize who you are serving
(08:55) - The trade-off between privacy & personalization
(10:36) - The importance of trust
(18:39) - Creating community
(26:23) - The power of super users
(32:59) - Subscription and “forever” transactions
(35:36) - Optimizing long term relationships
(41:04) - Subscription fatigue

Transcripts & Show Notes

Episoder(295)

#184 - Member Story: How recovering from a car accident helped her find health | Elena Schuber & Ben Grynol

#184 - Member Story: How recovering from a car accident helped her find health | Elena Schuber & Ben Grynol

While recovering from a tragic car accident that caused Elena Schuber to go into a coma, Elena started to learn how to improve her physical health through dietary, lifestyle, and habit changes because...

31 Okt 202242min

#183 - Equity crowdfunding for startups: Challenges, ethics, and rewards | Zac Henderson & Ben Grynol

#183 - Equity crowdfunding for startups: Challenges, ethics, and rewards | Zac Henderson & Ben Grynol

In the startup world, what is it like to supplement a standard Series A round with equity crowdfunding? Ben Grynol & Zac Henderson offer their views on the experience and share the lessons they learne...

24 Okt 202244min

#182 - Data science drives personalized insights towards health goals | Helena Belloff & Sunny Negless

#182 - Data science drives personalized insights towards health goals | Helena Belloff & Sunny Negless

Translating complex health data to valuable insights that inform better food and lifestyle decisions is the heart of what the data science team does at Levels. In this episode, Helena Belloff shares h...

20 Okt 20221h 4min

#181 - How to create & scale helpful content to grow your business | Sol Orwell, Mike Haney, & Paul Barszcz

#181 - How to create & scale helpful content to grow your business | Sol Orwell, Mike Haney, & Paul Barszcz

You can grow your business by creating solid content that people will want to read. Sol Orwell, a co-founder of Examine.com, talks with Mike Haney and Paul Barszcz about how he established his website...

17 Okt 20221h 12min

#180 - Member Story: Prioritizing prevention & improving daily habits | Lauren & Ben Grynol

#180 - Member Story: Prioritizing prevention & improving daily habits | Lauren & Ben Grynol

Deciding to prioritize preventative healthcare can be a way to proactively manage your health. In this Member Story, Lauren chats with Ben Grynol about how small habit changes in her lifestyle empower...

13 Okt 202255min

#179 - Member Story: Determining your healthy baseline of food through elimination diets | Michael Keller & Ben Grynol

#179 - Member Story: Determining your healthy baseline of food through elimination diets | Michael Keller & Ben Grynol

Understanding your body’s unique nutritional needs through elimination dieting can help you determine a solid nutritional baseline. Michael Keller discusses his nutritional philosophy in this episode ...

10 Okt 202245min

#178 - Behind the scenes of community building with Members to solve the metabolic health crisis | Cissy Hu & Mercy Clemente

#178 - Behind the scenes of community building with Members to solve the metabolic health crisis | Cissy Hu & Mercy Clemente

Levels strives to build an interactive community of members where people can help one another and share information about metabolic health. Look for multiple new shows per week on A Whole New Level, w...

6 Okt 202236min

#177 - Member Story: Optimizing metabolic health to boost brain health and reduce risk of Alzheimer’s & dementia | Emily Stong & Ben Grynol

#177 - Member Story: Optimizing metabolic health to boost brain health and reduce risk of Alzheimer’s & dementia | Emily Stong & Ben Grynol

Having good metabolic health can help you develop positive brain health and reduce your risk of developing Alzheimer’s or dementia. Emily Stong talks with Ben Grynol about how to take care of your bra...

3 Okt 202244min

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