Ep. 2: On Digital Advertising from a Publisher’s Perspective with Lucy Marchington, Media Director at the Financial Times

How has OOH advertising changed over the last decade?  --- Well... one *major* way it's changed is the introduction of programmatic.  --- It's completely changed the way brands/agencies approach this ...

1 Sep 202236min

How has TV trading changed over the last decade? Has it properly adjusted to consumer change?  --- These were the two questions we posed to our guest, for today's episode of AdTech Heroes.  --- During...

2 Aug 202244min

An AdTech Heroes podcast special episode featuring a live panel of top speakers, in collaboration with The Drum.  --- To gain this attention, brands must keep their marketing and branding efforts cons...

12 Jul 202245min

Can privacy and personalized advertising co exist?   --- That's the question a lot of minds in the industry at the minute.  --- Which is why for today's episode, we've brought on Shad Alter (Head of M...

29 Jun 202235min

In this episode, Dal kicks off season #2 of the AdTech Heroes podcast live from Ibiza at Seedtag's company retreat.  ---- He's joined by Daniel Freixo (VP of LATAM at Seedtag), Jordi (Head of Marketin...

16 Jun 202226min

In the latest episode of the AdTech Heroes podcast, we speak with Andrés Ordóñez, Chief Creative Officer at FCB Chicago, about brand values. Throughout Andrés’ career, he’s received top industry accol...

2 Jun 202241min

In this week’s episode of the AdTech Heroes podcast, we speak with Sam Tomlinson, Partner at PwC, to talk about the role of the consultancy. Sam works as the media and entertainment leader for PwC in ...

13 Apr 202237min

In the latest episode of the AdTech Heroes podcast, we speak with Alex Bourg, Global Senior Director of Customer Success at Cisco, to discuss customer success and retention. Throughout his career, Ale...

31 Mar 202234min