Changing the Direction of Banking: A Q&A with LendingClub® on Personalization and Delivering Customer-Centric Benefits

Changing the Direction of Banking: A Q&A with LendingClub® on Personalization and Delivering Customer-Centric Benefits

Send a text LendingClub® was founded in two unlikely ways. First, it began during the Great Recession of 2007, when banks were not issuing loans because of the economic climate. Second, it started as a Facebook app connecting users with personal lenders. But its model disrupted the personal loan industry. At a time when banks were looking out for their own interests, LendingClub® was working to take care of its members. The company focuses its efforts on developing financial health in i...

Episoder(513)

Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies

Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies

Send a text PDI Technologies has decades of industry experience, gathering customer data and providing expert consulting to fuel stations for increased efficiency and profitability. Adapting to new ch...

10 Okt 202330min

Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience

Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience

Send a text Teriyaki Madness is the result of a mad passion for teriyaki that came to life for brothers Rod and Alan Arreola, and their cousin, Eric Garma, while living in Seattle, WA. As the three fi...

10 Okt 202320min

GNC Details Launch of the Newly Revamped myGNC Rewards Program

GNC Details Launch of the Newly Revamped myGNC Rewards Program

Send a text Jenna O’Connor, Director of Loyalty Marketing, has 14 years of tenure at GNC, with a focus on the member marketing strategy and management and direction of the loyalty program. She has bee...

9 Okt 202323min

Loyalty360 Loyalty Live | Kyle Clark, Mastercard

Loyalty360 Loyalty Live | Kyle Clark, Mastercard

Send a text Mastercard® has been a leader in payments since the late 1960s. Over the past decade, the company has evolved its suite of services to help customers make smarter decisions with improved o...

3 Okt 202318min

A Rich Legacy of Innovation: A Q&A with Hilton on Providing Exceptional Hospitality for Honors Program Members

A Rich Legacy of Innovation: A Q&A with Hilton on Providing Exceptional Hospitality for Honors Program Members

Send a text In 1919, Conrad Hilton was on his way to buy a bank in Cisco, TX. When the price was raised at the last moment, Hilton left the deal on the table, quickly pivoted, and purchased the 40-roo...

3 Okt 202324min

Fueling a Rewarding Experience: A Q&A with Parkland on Building a Customer Loyalty Program and Delivering Early Rewards

Fueling a Rewarding Experience: A Q&A with Parkland on Building a Customer Loyalty Program and Delivering Early Rewards

Send a text Established in the 1970s in rural Alberta, Canada, Parkland has become a leading convenience and fuel marketer across the country. Expansion throughout Canada and into the United States an...

19 Sep 202334min

Loyalty360 Loyalty Live | Kris Tremaine and Tom Madden, Phaedon

Loyalty360 Loyalty Live | Kris Tremaine and Tom Madden, Phaedon

Send a text A well-known name in customer loyalty for years, ICF Next recently announced exciting news for the company as the result of the sale of its commercial marketing group to private equity fir...

14 Sep 202323min

Technology Makes It Easier: A Q&A with Wings and Rings on Loyalty Programs and Improved Customer Engagement

Technology Makes It Easier: A Q&A with Wings and Rings on Loyalty Programs and Improved Customer Engagement

Send a text Known originally as Buffalo Wings and Rings, the Wings and Rings first opened its doors in 1984 in Cincinnati, OH, with four locations. Entrepreneurs Nader Masadeh, Phillip Schram, and Hay...

14 Sep 202315min

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