Search engine optimisation (SEO): tips and tricks

Search engine optimisation (SEO): tips and tricks

Search engine optimisation (SEO) is used to improve the visibility of a website or web page in search engines via the 'natural' or unpaid search results. Very few of us look beyond the first few results we get from a search engine. The higher a site appears in the search results list, the more likely we are to click on it.

So what are the tricks of the trade that content publishers use to lift pages higher in search results? To answer this question Simon Smith is joined by Duncan Bloor, a BBC search specialist; Jo Pham, a BBC producer and Doug Platts, head of natural search at iCrossing, a digital agency specialising in search.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(328)

Minipods – Smartphone journalism episode five: Audio

Minipods – Smartphone journalism episode five: Audio

Everything from mics and cables to acoustics and technique, BBC Academy Trainer, Marc Settle, shares advice on how to get that perfect recording every time. Dur: 18’40”Presented by Marc Settle. Produ...

26 Jul 202419min

Minipods – Smartphone journalism episode four: Video part 2

Minipods – Smartphone journalism episode four: Video part 2

Lighting, stability and zooming are the focus for BBC Academy trainer, Marc Settle. There’s more to filming great video than just pointing and shooting. Dur: 14’19”Presented by Marc Settle. Produced ...

26 Jul 202415min

Minipods – Smartphone journalism episode three: Video part 1

Minipods – Smartphone journalism episode three: Video part 1

From frame rate, file size and aspect ratio to audio and accessories, before you start the camera rolling, make sure you’re properly prepared. BBC Academy trainer, Marc Settle, considers the set-up yo...

26 Jul 202420min

Minipods – Smartphone journalism episode two: Photos

Minipods – Smartphone journalism episode two: Photos

Covering focus, exposure, composition and much more, BBC Academy expert Marc Settle shares his tips and tricks for the perfect picture.Dur: 22’12”Presented by Marc Settle. Produced by Sam Upton.

26 Jul 202423min

Minipods – Smartphone journalism episode one: Settings

Minipods – Smartphone journalism episode one: Settings

From battery, storage and connectivity to accessories and apps, be sure to get the most out of your smartphone by setting it up properly. BBC Academy trainer, Marc Settle shows you how. Dur 17’37”Pres...

26 Jul 202417min

Podcastology episode fifteen: Is video the new audio?

Podcastology episode fifteen: Is video the new audio?

As large percentages of younger audiences come to podcasts via YouTube, we ask, is video the new audio? The line between video and podcasts has become blurry in recent years. It's getting harder to s...

30 Jan 202433min

Podcastology episode sixteen: New formats, new voices

Podcastology episode sixteen: New formats, new voices

In this episode of Podcastology, we’ll discover some of the ground-breaking new formats pushing the boundaries of what podcasts can do. Often, these innovations come from voices and communities who do...

30 Jan 202432min

Podcastology episode fourteen: How to win an award

Podcastology episode fourteen: How to win an award

What are the magic ingredients judges are looking for - and do they even exist?? Well, yes, according to awards judges. But how do you quantify them? And what do you need to think about if you are set...

30 Jan 202435min

Populært innen Fakta

fastlegen
dine-penger-pengeradet
relasjonspodden-med-dora-thorhallsdottir-kjersti-idem
foreldreradet
treningspodden
jakt-og-fiskepodden
rss-kunsten-a-leve
rss-kull
rss-sarbar-med-lotte-erik
mikkels-paskenotter
sinnsyn
rss-strid-de-norske-borgerkrigene
smart-forklart
hverdagspsyken
gravid-uke-for-uke
rss-bisarr-historie
tomprat-med-gunnar-tjomlid
teknologi-og-mennesker
level-up-med-anniken-binz
takk-og-lov-med-anine-kierulf