0 to 350K Followers in UNDER 3 Years: Building a Marketing Community with Olivia Hanlon, Founder of Girls in Marketing

0 to 350K Followers in UNDER 3 Years: Building a Marketing Community with Olivia Hanlon, Founder of Girls in Marketing

Welcome back to The Girls in Marketing Podcast!


Girls in Marketing is one of the biggest marketing communities out there, with a following of over 350,000+ marketers.


The online community was started in 2019 by Liverpool-based, Olivia Hanlon, with no idea about its impact on the marketing industry many years later.


Today, our Founder and CEO, Olivia Hanlon, is in the podcast hot seat and is ready to spill all the Girls in Marketing secrets about the journey so far.


In this episode, Olivia chats about:

  • The Start of Girls in Marketing
  • The Future of the Girls in Marketing Podcast
  • Building Your Personal Brand and The Pressure of Being Online
  • The Future of Her Community-Based Business
  • Taking Risks in Business and Your Career


This is a very special episode to kick off season 5 of the podcast so hopefully you enjoy it!


A special thank you to our NEW sponsor of the podcast, Hostinger!

Find more about Hostinger's Website builder here: https://www.hostinger.com/girlsinmarketing

Use code GIRLSINMARKETING to get an extra 10% off your Hostinger plan!


We'll see you next week for another episode!

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Episoder(116)

S6 Ep 10 - The End of The Girls in Marketing Podcast 💔

S6 Ep 10 - The End of The Girls in Marketing Podcast 💔

Welcome back to The Girls in Marketing Podcast for one last time 🥹In this final episode, we’re reflecting on the incredible journey this podcast has taken us on. We’re talking about where it all star...

19 Jun 202528min

S6 Ep9 - AI Overload, DM Updates & Nostalgic Marketing Wins

S6 Ep9 - AI Overload, DM Updates & Nostalgic Marketing Wins

Welcome back to The Girls in Marketing Podcast!In this episode, we’re diving into the latest AI updates and platform features shaking up the marketing world. From Google’s new AI Marketing Advisor to ...

5 Jun 202549min

S6 Ep8 - Spotify Updates, TikTok Career Advice & Why Gen Z Buys Without Thinking

S6 Ep8 - Spotify Updates, TikTok Career Advice & Why Gen Z Buys Without Thinking

Welcome back to The Girls in Marketing Podcast!In this episode, we’re diving into the latest platform updates and Gen Z insights you need to know about. From Spotify’s new podcast features to TikTok’s...

21 Mai 202541min

S6 Ep7 - AI Dolls, New Canva Features & What Gen Z Actually Cares About

S6 Ep7 - AI Dolls, New Canva Features & What Gen Z Actually Cares About

Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) t...

24 Apr 202544min

S6 Ep6 - Meta Drama, April Fool’s Campaigns & Career Advice You Actually Need

S6 Ep6 - Meta Drama, April Fool’s Campaigns & Career Advice You Actually Need

Welcome back to The Girls in Marketing Podcast!This episode is a packed one -from our biggest takeaways at Advertising Week Europe to the rising trend of employee-generated content, we’re diving into ...

10 Apr 202542min

S6 Ep5 - AI-Generated Chaos, Giant Newspaper Campaigns & Brands Killing Their Products

S6 Ep5 - AI-Generated Chaos, Giant Newspaper Campaigns & Brands Killing Their Products

Grab a ticket Advertising Week Europe 2025 here.Welcome back to The Girls in Marketing Podcast!In this episode, we’re breaking down Instagram’s controversial AI-generated comments and exploring Google...

27 Mar 202547min

S6 Ep4 - Making an Impact: International Women's Day, High Profile Rebrands & Measuring Creative Campaigns

S6 Ep4 - Making an Impact: International Women's Day, High Profile Rebrands & Measuring Creative Campaigns

Welcome back to The Girls in Marketing Podcast. In this episode, we’re spotlighting powerful International Women’s Day campaigns, including Tony’s Chocolonely, “See What She Sees,” and Refuge’s “Red F...

13 Mar 202554min

S6 Ep3 - What's Next in Digital: YouTube's Future, TikTok Music Takeover & Google's AI Career Coach

S6 Ep3 - What's Next in Digital: YouTube's Future, TikTok Music Takeover & Google's AI Career Coach

Welcome back to The Girls in Marketing Podcast!In this episode, we’re exploring the latest updates in social media and tech, from YouTube’s plans for the future to TikTok’s growing influence on the mu...

27 Feb 202549min

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