
The Role of Artificial Intelligence In Marketing
Hi my name is Joy Okundia from the International Institute of Digital Marketing" Given the several meanings of Artificial Intelligence―it includes the study, plan, and building of an intelligent specialist that can accomplish objectives that create computer programs to finish tasks that require human knowledge. That is to handle issues, recognize languages, and rational thinking for dynamics. Above all, Artificial intelligence is rapidly developing, wherein people can utilize it in numerous ways, in terms of personal assistants through many gadgets to self-driving vehicles. Also, artificial intelligence can be used in surveillance cameras, banking, smartphones – Apple’s Siri, Amazo n’s Alexa the technological progress from various cognitive domains has pushed computer-based intelligence forward even in the marketing and digital marketing industry, where AI can deal with information quickly and precisely. Further, managers exploit this possible option to better have full command of the market, trend research, and modify the client experience. Marketers are currently utilizing artificial intelligence when doing various complex tasks like digital marketing, search engine optimization, checking social media activities For more information visit our website www.thedigitalmarketinginstitute.org"" #ArtificialIntelligence #IIDM Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
27 Aug 20211min

TIKTOK GROWTH FOR MUSICIANS: A DREAM, A VISION, A REALITY
Hi, my name is Jaden Kloppers from the IIDM, Please like and subscribe after the video. Sit back, relax and enjoy this podcast (Dramatic music plays): All singers .. songwriters.. rappers .. producers .. or should I say, artists! (Built-up music) In a world of technology, we only move deeper into the pit of algorithms and data. But as much as the world becomes digital/digitized, our hearts still boil in the sensational pot of art we call music! And thankfully, we have a creative platform to express our talent. (Pause) TikTok Yes, TikTok (Upbeat music plays) ! A platform designed for us creators to share our work and to grow our brand as musicians. (Pause) but nobody promised it would be easy. Thus I've created this blog, (Excited/upbeat/thinking music) explaining in-depth "what is Tik Tok", why we should use it, and how we can grow our brand there, including original tips (by myself) to help you with ideas to feed that creative brain. (Smooth Music) TikTok is only growing bigger, and faster over time, so take advantage of this opportunity by visiting our link below. This will be a great start for your brand, and a kickstart to market yourself in our digitized world. I'm Jaden Kloppers, thank u for listening #Tiktok #Musicians #Digital #Marketing Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
27 Aug 20211min

How To Use Amazon Attribution For Ad Campaigns
Amazon attribution makes it possible for certain sellers to track what happens to every user they send to the platform. But amazon attribution isn’t just a url tracking tool. It has several key features marketers will want to leverage. Hi, i’m cally, from the international institute of digital #marketing, let’s look at how to use amazon attribution for ad #campaigns 1. Full-funnel amazon analytics Amazon attribution significantly increases the number of sales funnel data brands have access to. You’re not just limited to conversion data. Instead, amazon lifts the curtain on how consumers interact with your product on their platform, providing metrics like clicks, detailed page views, and how many times customers add your product to their basket. 2. On-demand amazon conversion metrics You can see campaign performance as and when it happens. Real-time reporting means marketers can optimize their #marketing #campaigns faster than ever before. 3. Customer insights Because of the wealth of metrics amazon attributes provides, marketers can understand how the users they send to their store behaveonce they get there. Do they add the product to their basket as soon as they land on a page? Do they find a different product they prefer? Do they not buy anything at all? Amazon attribution lets you answer all those questions and more. 4. Separate tracking for each advertising channel Amazon attribution lets marketers create different Tags for every #marketing channel. facebook ads, Google adwords, Blog posts, Social media posts, it doesn’t matter. You can make hundreds of tags so you always get granular detail on the performance of every channel. For more information, visit www.thedigital#marketinginstitute.org #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
26 Aug 20212min

How To Build A Company Blog
Hi, I'm Ian Hannington from the International Institute of Digital Marketing. Blogs can be a very useful way to provide your audience with free information while promoting your brand. In this podcast, I’m going to explain simply how to create and build your own blog for your business. Step 1: Decide on what content you want to provide. Who do you want to read your blog? Start by brainstorming what kind of content your target market would be interested in and what content fits with your brand. Your topics should be linked to your brand and the goods or services that you are trying to sell. Step 2: Create an account with wordpress (or any number of other blog tools) Websites like Wordpress and others make it incredibly easy to start a blog or add one to your existing company website. Step 3: Start writing blog posts Content is king. Once you have your topic you can start writing the first blog article. Try to write in a style that is accessible and not complicated. Be careful of jargon and if you must use it then explain it the first time you do. Organize your post into sections and have an outline. You can use visuals to make the blog more interesting to look at and to emphasize your points. Step 4: Post regularly The best way to grow your blog is consistency. Post as often as works for you and your audience. Step 5: Promote your posts How will people know about the new blog unless you let them know? Remember to use your company’s social media channels to promote each post. Blogs are a powerful tool. More companies should be using this tool to connect to their customers in a way that provides value apart from their main product and brings awareness to their brand. Thank you for listening. For more information on this and other digital marketing topics, please visit thedigitalmarketinginstitute.org #Digital #Marketing #IIDM Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
26 Aug 20212min

BENEFITS OF DIGITAL MARKETING
Hi my name is Dircen Coetzee from the International Institute of Digital Marketing" Before I explain the benefits of digital marketing one needs to understand what digital marketing is Digital marketing is a subgroup of marketing that uses digital technology to place and trade goods. There are several methods of digital marketing. All these methods have their own specific benefit to the digital marketing space. I will only explain the top 5 benefits of digital marketing. The first benefit Cost – Digital marketing is cost-effective and can accomplish its goals at a fraction of the cost Effective targeting is also beneficial - unlike traditional marketing and advertising you can target more prospective clients you also have more control over who sees your ads which allows you to conduct research to identify buyer personality The third benefit is the Elimination of geographic barriers – Digital marketing removes the geographic constraints from the buying and selling process. The fourth benefit is Measurable - Traditional marketing can’t confirm if an ad was seen or anyone paid attention to it Digital Marketing analytical tools help with strategic marketing campaigns and one cone makes data-driven decisions The fifth benefit is 24 hours / seven days availability – Digital marketing can deliver relevant information twenty-four hours a day, seven days a week. To conclude, digital marketing is crucial for an organization's success in modern society. There are some constraints for digital marketing however the benefits of digital marketing outweigh the constraints of digital marketing. For more information visit our website www.thedigitalmarketinginstitute.org" #Digital #Marketing #IIDM Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
26 Aug 20212min

The Fundamental Tools of Digital Marketing
Hi, there. My name is Daniel Mogale, a Digital Marketing Analyst at the International Institute of Digital Marketing. I’m going to talk about Content Marketing and the Fundamental Tools of Digital Marketing. Content Marketing is a marketing strategy that is used to attract, engage and retain an audience - by creating and sharing relevant articles, images, videos, podcasts, and other media. Digital Marketing is also called Online Marketing. In Digital Marketing, Brands connect with the audience through the Internet and other forms of digital communication. These include; email, social media, web-based advertising, text and multimedia messages. There are 6 Categories of Digital Marketing Tools that is trusted by Experts, namely: 1. Analytical Tools. 2. Tools for Conversion, Marketing Automation, and Personalization. 3. Tools for Design, Social Media, and Video. 4. Google Tools. 5. Tools for Keyword Research, Search Engine Optimization, and Search Engine Marketing. 6. Tools for Productivity. Digital Marketing is continuously evolving and opening up new opportunities every day. As a Business, whether B2B or B2C, make sure that you understand the significance of innovation. For more information, visit our website: www.thedigitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
26 Aug 20211min

Why You Should Consider Digital Marketing
Hi my name is Chawezi from the International Institute of Digital Marketing" In this video, I will be talking ABOUT why you should pay more attention to digital marketing for your businesses. And in turn, reap the benefits from it. With the ever-growing dependence on technology and the rise of the fourth industrial revolution, more people are getting access to the internet and spending more time online. This has even been made easier with the USE AND reliance oF MOBILE TECHNOLOGIES nowadays People are spending, an average of eight and a half hours a day on digital platforms. Having an online presence would hence be beneficial for any business as it would have access to a bigger audience WITH MORE TOOLS AT THEIR DISPOSAL TO REACH VARIOUS CROWDS This not only eases the transactions and communication between the company and customer but also brings about convenience to both parties. However, we as people are also witnessing overwhelming access to information and our attention spans are lessening. We are CONSTANTLY bombarded by a plethora of content on the daily from all places on the internet. THus To ensure that your BUSINESS marketing attempts are not a drop of water in the ocean, you must MAKE SURE that your information is reaching the right audience. This is where digital marketing comes in Building on traditional marketing, digital marketing has adapted to the changing times with the use of technology. Digital marketing put simply, is a way to leverage different online tools to promote your business or brand. It is a very flexible means of marketing, as long as people are reliant on technology. Currently, different methods such as social media marketing, viral marketing, influencer marketing, AI, and IOT are already revolutionizing how companies interact with people. The future of marketing is data-driven, the more data people have the easier it will be to understand the consumer. "For more information visit our website www.thedigitalmarketinginstitute.org" Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
26 Aug 20212min

Growth Hack Your Sales With Simple Email Marketing Tips
TITLE: GROWTH HACK YOUR SALES WITH SIMPLE EMAIL MARKETING TIPS Hi, my name is Charlton Philander from the International Institute of Digital Marketing [Intro] People’s actions and desires are constantly changing, thus, a well-executed email marketing strategy is needed to act as a provision for those changes. Email marketing is still one of the best strategies when it comes to building customer relationships and of course Return on Investment. Whether you are an established business or aspiring small business owner, these crucial tips will assist in accelerating your growth as a company. 1. Subscribing should be easy - Include more than one signup form throughout your website to improve your conversion rate. 2. Provide value - Offer something valuable like a “How to” pdf guide, e-book or exclusive promotion codes to potential customers in exchange for their email address. 3. Offer a variety of content – Apart from promotional content, you should also send email campaigns such as welcome emails, newsletters, and content marketing emails (e-books, guides, membership info, etc.) 4. Divide your email lists - Segment your email list for example by new customers, those not long ago made a sale, and those who have not opened an email. 5. You need a Call to Action button (CTA) – Your CTA button should be stimulating, clear and concise to get people to open your emails. So, are you ready to give email marketing a go? For more information visit our website www.thedigitalmarketinginstitute.org [Outro] #EmailMarketing #Digital #Marketing Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute
26 Aug 20211min