Beer + Dinosaurs: Planning a Successful Community Event
Dino Day Fest: an epic celebration of National Dinosaur Day. It can be easy to get in a routine of hosting the same ole' events. Trivia, {fill in the blank] market, paint nights. However, it is impor...
26 Jul 20231h 14min
What's Going on in SC Beer?
In our new "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope th...
19 Jul 202346min
What's it Take to be an Entrepreneur?
Several times a year, Rick Horton is asked to speak to local university students. The first time he spoke, he didn't quite know what to speak about. As he was asked back and became more comfortable, R...
12 Jul 202350min
Pictures & Profits: Using Photography to Build Your Brewery's Brand
We live in a 30-second world, and with nearly 10000 breweries in operation, it can be challenging to stand out from the crowd. In this conversation, we will dive into the role photography can play in ...
28 Jun 202356min
You've Got Mail: Building Loyal Customers through Email
If Facebook and Instagram disappeared tomorrow, would your entire marketing strategy go up in smoke? Social media is critical to any marketing plan nowadays but another avenue that should not be ignor...
21 Jun 202337min
Improving Staff Performance
Our 2023 Employee Satisfaction Report shows that 40% of craft beer industry professionals do not believe they were properly trained for their role. However, 90% of respondents want to continue learnin...
14 Jun 202340min
Brand Building at both Craft and Big Beer Breweries w/Paul Verdu (Wisconsin Brewing Company)
Paul Verdu spent much of his early career at places like Constellation Beer, SABMiller, and Tenth and Blake Beer Co, the craft beer division of Molson Coors Beverage Company. Today, he serves as Pr...
7 Jun 202356min
Unexpected inspiration, building relationships, & the ROI on experiences
Rated a near 10/10 by 2022 attendees and awarded Best Craft Beer Industry Event by the Craft Beer Marketing Awards, CBP Connects needs to be on your schedule for this June 19-21 in Milwaukee, WI. To ...
3 Jun 202344min
