Sell More Brewery Merch: Strategies to Increase Swag Sales

Sell More Brewery Merch: Strategies to Increase Swag Sales

Join us for an engaging and insightful panel conversation that delves into the world of brewery merchandise and explores innovative strategies to amplify swag sales. In an era where craft breweries are not only known for their exceptional brews but also their unique brand identities, the importance of effective merchandise sales cannot be overstated. This panel brings together industry experts, marketing mavens, and merchandising gurus who have mastered the art of turning brewery merchandise into must-have items for enthusiasts and casual consumers alike.


This conversations features:

Andy Gehl (Third Space Brewing)

Lance Taylor (Boelter)

Maria Fields (Rhinegeist)

Rodney Campbell (Cask Branding)

Tom Paynter (No Label Brewing Company)


Join us in-person for CBP Connects
Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/


Episoder(470)

CBP Stories - Legendary Craft Beer Idea Guy, Marty Jones

CBP Stories - Legendary Craft Beer Idea Guy, Marty Jones

CBP Stories showcase individual members who have an inspiring story to tell. Marty Jones is a longtime award-winning beer journalist and publicist/promoter/idea man in the craft beer trade. In additi...

13 Mai 20211h 4min

CBP Stories - Strategies for Success at Rhinegeist Brewery with Cole Hackbarth

CBP Stories - Strategies for Success at Rhinegeist Brewery with Cole Hackbarth

CBP Stories showcase individual members who have an inspiring story to tell. Cole Hackbarth is the Director of Brewing Operations at Rhinegeist Brewery in Cincinnati Ohio. Rhinegeist is seven years o...

12 Mai 20211h 3min

Creating a Disability Friendly Taproom with Kelly Weiss (Perkiomen Valley Brewery)

Creating a Disability Friendly Taproom with Kelly Weiss (Perkiomen Valley Brewery)

1:4 people have a disability. And guess what? Some of them like beer. Some of them want to hang out with their friends in a comfortable space. ALL of them are consumers. Is your taproom accessible? Ha...

11 Mai 20211h 4min

CBP Stories - From Blue Moon to THC-infused Beer with Keith Villa (CERIA)

CBP Stories - From Blue Moon to THC-infused Beer with Keith Villa (CERIA)

CBP Stories showcase individual members who have an inspiring story to tell. During his 32 years at MillerCoors, Keith Villa created this cloudy, unfiltered Belgian-style beer, first brewed at the 10...

5 Mai 20211h 4min

The Current State of Beer Fests

The Current State of Beer Fests

This conversation features: Brian Boak - Brewers Roundtable Brittany Burke - Untappd Day Bracey - Barrel & Flow Fest Kevin Mardorf - BeerFests.com Matthew Leff - Rhizome Productions www.CraftBeerPro...

4 Mai 20211h 4min

CBP Stories - A Brewery Built on Friendship with Brian Nolan (Friendship Brewing Company)

CBP Stories - A Brewery Built on Friendship with Brian Nolan (Friendship Brewing Company)

CBP Stories showcase individual members who have an inspiring story to tell. Brian was born with a homebrewing father, within blocks of a brewery. He did a little 'research' in his younger days, and ...

29 Apr 20211h

Creating the Best Team Possible

Creating the Best Team Possible

This conversation features: Kelly Weiss - Perkiomen Valley Brewery Max Finnance - Artisanal Brewing Ventures Nick Bonadies - Belleflower Brewing Company Sofia Barbaresco - New York State Brewers Asso...

21 Apr 20211h 3min

Sexual Harassment in the Craft Beer Industry

Sexual Harassment in the Craft Beer Industry

This conversation features: Keke Gibb - former Boulevard Brewing Company Tara Nurin - Writer, Reporter, Educator, Author of the upcoming "A Woman's Place Is in the Brewhouse: A Forgotten History of Al...

20 Apr 202159min

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