Sip and Stay: Navigating the Landscape of Customer Loyalty in Breweries

Sip and Stay: Navigating the Landscape of Customer Loyalty in Breweries

Explore creative ways to attract and retain customers in the craft brewery landscape with our panel of industry experts. Learn how they’ve transformed one-time and occasional visitors into loyal patrons, ensuring a steady stream of repeat business. In an increasingly competitive craft beer scene and unpredictable economy, breweries face the challenge of enticing new patrons and fostering lasting customers more than ever before. This panel discussion will share real-life insights into the evolving consumer landscape and how breweries can adapt to this changing market through unique collaborations and meaningful experiences.


Hear from brewery leaders as they share proven strategies that have successfully attracted new and retained customers.


Don’t miss this opportunity to gain a focused perspective on customer-centric success in the brewing industry. Join us for targeted insights and actionable strategies to elevate your customer attraction and retention game.


This conversation features:

Beth Marcus (Cape Cod Beer)

Tammy Sample (Siluria Brewing Co.)

Wes Clark (Harvest Hosts)


Join us in-person for CBP Connects | Half workshop, half networking Portland, ME | June 10-12, 2024 Register now: cbpconnects-portland.eventbrite.com

Episoder(473)

Benefits for Brewers: Delighting Staff + Increasing Profits with Nontraditional Strategies

Benefits for Brewers: Delighting Staff + Increasing Profits with Nontraditional Strategies

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Taproom Staff Motivation in a Tip Pool World

Who's ready to go swimming? Tip pooling is becoming increasingly prevalent in taprooms, and motivating and engaging staff members requires a nuanced approach. In this conversation, we will learn why o...

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Beyond "Great Beer": Establishing a Winning Brand Presence

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It's no longer enough to use "good beer good atmosphere" as your marketing strategy. Craft breweries face a unique challenge as they grow - how to authentically convey their story and preserve their i...

29 Mai 202446min

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Breweries & Cities: Building Effective Relationships

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In this presentation, we will provide highlights from a new book entitled Craft Breweries & Cities: Perspectives from the Field. Our goal in creating this book was to illustrate how craft breweries ha...

18 Mai 202457min

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The growth in the non-alcoholic adult drinks category is a bit of a bright spot amidst recent trends in craft brewing. As more and more craft brewers consider bringing NA beers to market, compliance c...

15 Mai 202444min

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Why do actors like George Clooney and Dwayne "The Rock" Johnson have their own tequilas? Perhaps they love a brand and want to help it get to the next level. Or they respect the producer and believe i...

11 Mai 202446min

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