94: Building a Multi-Million Dollar Business Around Your Hobby with Alborz Fallah

94: Building a Multi-Million Dollar Business Around Your Hobby with Alborz Fallah

All entrepreneurs and startups are underdogs in one way or another. After all, in order to be an entrepreneur you're already going against the grain, and in order to be successful you must be willing to challenge the status quo no matter how large or small. But it's not everyday you find someone who manages to completely disrupt a billion-dollar industry with nothing more than a blog, some hustle, and a keen sense for marketing. In this modern day tale of David and Goliath, we speak with Alborz Fallah, who armed only with a blog managed to take on the centuries-old automotive industry and come out on top. Today his blog brings in millions of dollars in advertising revenue and challenges some of the biggest media companies in the world. But it didn't happen overnight. It took some grit and a great understanding of marketing and branding to get to where he is today. Something that he readily shares with us in today's interview. In this week's episode you will learn: Tips on finding the right audience and niche for your product All you'll ever need to know on how to successfully build your brand through trust and customer satisfaction What it means to have a good reputation in your industry Where to go when you're looking for resources to grow your company The best way to foster your brand's community & much more!

Episoder(585)

478: Why Hope Is a Strategy with Brad Pedersen of Pela and Lomi

478: Why Hope Is a Strategy with Brad Pedersen of Pela and Lomi

Brad Pedersen says the best gifts come wrapped in ugly paper. And he’s seen some ugly paper. From going bankrupt three times to getting fired from his company after a merger, Pedersen has persevered t...

22 Sep 202359min

477: Why Consistency Beats Recessions with Evan Goldberg of Oracle NetSuite

477: Why Consistency Beats Recessions with Evan Goldberg of Oracle NetSuite

Evan Goldberg is the founder of the very first cloud software company, NetSuite. After his first failed attempt at a tech startup, he invested $2,000 into building a cloud accounting software that eve...

15 Sep 202352min

476: Design Slow to Go Fast with Phillip Fierlinger of Upstock

476: Design Slow to Go Fast with Phillip Fierlinger of Upstock

For over 25 years, Philip Fierlinger has created digital products and experiences that have set new design, business, and technology standards. He was embedded in the Silicon Valley community since it...

8 Sep 202355min

475: TikTok Content Recipe for Founders with Talia Datt

475: TikTok Content Recipe for Founders with Talia Datt

Are you camera shy? Talia Datt says if you’re a founder, you need to be in front of the camera because it’s the most effective way to build an audience is on social channels like TikTok. In her new fo...

1 Sep 202357min

474: Why Market Uncertainty Is Good for Founders with Sebastian Siemiatkowski of Klarna

474: Why Market Uncertainty Is Good for Founders with Sebastian Siemiatkowski of Klarna

Sebastian Siemiatkowski says financial uncertainty is the best thing that can happen to you. Siemiatkowski is the CEO and co-founder of Klarna, the world’s biggest “buy now pay later” company, bringin...

25 Aug 202358min

473: From Internet Sensation to Category Contender with the Co-founders of HiSmile

473: From Internet Sensation to Category Contender with the Co-founders of HiSmile

In just nine years, Nik Mirkovic and Alex Tomic built their smile care brand into a category disruptor on track to earn over a billion in annual revenue by next year. Mirkovic and Tomic don’t want sho...

18 Aug 20231h 5min

472: Feel Worthy of Your Business with Amy Porterfield

472: Feel Worthy of Your Business with Amy Porterfield

Amy Porterfield’s first two years of starting her own business were brutal. She was burnt out, confused, and contemplating going back to her job working for Tony Robbins. 14 years later, her marketing...

11 Aug 202349min

471: Why Entrepreneurs Will Benefit from AI with Linden Tibbets of IFTTT

471: Why Entrepreneurs Will Benefit from AI with Linden Tibbets of IFTTT

Linden Tibbets believes that with each new tech wave, problems will arise for entrepreneurs to solve. He says the recent AI frenzy will create opportunities for startups, creators, and early-stage bus...

4 Aug 20231h 9min

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