Retail, Super Bowl Ads, & Telemarketing

Retail, Super Bowl Ads, & Telemarketing

#QOTD: Watch this on video and guess how many almonds are in the jar next to me. Whoever guesses it right will be flown out to NYC to join me on a taping of the #AskGaryVee show!!

It's funny to hear that people are referring to cellphones and other mobile devices as the "second screen." As far as I'm concerned, in this DVR'd world we live in, most of us are on our phones, scrolling through our feeds as commercials, and sometimes the actual TV shows, are being ignored. I'm pretty certain we're at a moment in time where our mobile devices are indeed our 'first' screen of choice.

When it comes to retail though, it makes sense that we refer to our phones as the "second screen" because it certainly holds true that our eyeballs serve as the 'first screen' when we're walking around. What's really resonated with me recently with retail is how people are behaving when they're out and about and shopping around. People are literally IGNORING the promotional end-caps that brands spend tons of money on, simply because they're too distracted by their phones. Although this may sound like a wasted opportunity, I see it as the future of in-store marketing.

This has been a hot topic of discussion over the last few years -- how phones and other devices will play a role in our shopping experiences -- and is something I'm very interested in. Brands need to start being more conscious of how we're using our devices in our everyday interactions. With the advent of ApplePay and the beginning phases of beacon sensors, there's no question that our in-store purchasing behaviors will be highly influenced by those shiny little devices we seem to never be at an arms-length distance from.

Episoder(3443)

GaryVee x Andrew Corlde: Building a Personal Brand to Thrive in the AI Era | PART 2

GaryVee x Andrew Corlde: Building a Personal Brand to Thrive in the AI Era | PART 2

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GaryVee x Andrew Corlde: Social Media Hacks to Explode Your Business in 2025 | PART 1

GaryVee x Andrew Corlde: Social Media Hacks to Explode Your Business in 2025 | PART 1

In this episode, GaryVee sits down with entrepreneur Andrew Corlde to share actionable social media strategies that actually work in 2025. From building a personal brand that cuts through the noise to...

12 Aug 202530min

TRAILER: Social media is dead and welcome to the interest media era | Possible Keynote

TRAILER: Social media is dead and welcome to the interest media era | Possible Keynote

🎧 In this clip from GaryVee’s keynote, he explains why follower counts no longer matter, why interest-based algorithms are taking over, and what brands must do to track success without falling for va...

11 Aug 20253min

TRAILER: The marketing industry is in crisis | GaryVee Keynote

TRAILER: The marketing industry is in crisis | GaryVee Keynote

🎧 In this clip from GaryVee’s EXMA Mexico City keynote, he calls out the marketing industry for clinging to outdated channels, wasting budgets on inflated metrics, and ignoring underpriced opportunit...

10 Aug 20252min

TRAILER: Should you quit your job to go all-in on your side hustle? | Tea with GaryVee Ep #79

TRAILER: Should you quit your job to go all-in on your side hustle? | Tea with GaryVee Ep #79

🎧 In this clip from Tea with GaryVee Ep #79, Gary responds to a caller making $4.4K/month flipping items on eBay while still working a job they hate. The question: should they quit and go all-in? Gar...

9 Aug 20251min

How to Stay Confident When No One Believes in You | Tea with GaryVee Ep #79 PART 2

How to Stay Confident When No One Believes in You | Tea with GaryVee Ep #79 PART 2

In Part 2 of this episode, GaryVee responds to a vulnerable question from a young creator navigating financial pressure, judgment from others, and doubts about his path. If you’ve ever felt misunderst...

8 Aug 202514min

How to Speak Up at Work Without Getting Fired | Tea with GaryVee Ep #79 PART 1

How to Speak Up at Work Without Getting Fired | Tea with GaryVee Ep #79 PART 1

In this episode, GaryVee answers career questions from professionals navigating how to speak up, challenge the status quo, and lead with honesty without risking their job. Whether you're in a new posi...

7 Aug 202519min

TRAILER: The biggest mistake brands are making in 2025 marketing | Possible Keynote

TRAILER: The biggest mistake brands are making in 2025 marketing | Possible Keynote

GaryVee breaks down why most brands are massively underestimating the power of organic social and how algorithms, attention, and relevance work in your favor if you know how to play the game. This cli...

6 Aug 20253min

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