The Power of Aromatherapy, Affordable "Clean" Beauty and Staying Relevant with Pacifica Founder Brook Harvey-Taylor

Just ahead of Earth Month, this week we’re welcoming Brook Harvey-Taylor, Founder and President of Pacifica Beauty, the affordable, clean beauty brand that’s been championing vegan beauty for nearly 30 years. Join in to hear about Brook’s journey, from selling her first aromatherapy fragrance at a Grateful Dead show in Eugene, Ore. in the early 1990s to launching the brand’s best-selling vitamin C serum to coming full circle – with a new line of “aromapower” fragrances that kick starts a mood with every spritz.

In this episode, you’ll hear:

• How a childhood fave book, “Jitterbug Perfume,” inspired Brook’s passion for fragrance, and ultimately led her to become a certified aromatherapist.
• Which scent to reach for, and when, if you want to uplift, focus or calm your mood, according to the pro
• Which ingredients to avoid if you’re scent sensitive
• What sets their best-selling Vitamin C serum, the Glow Baby Booster Serum, apart - and how it can only cost $18?!
• Why Pacifica is moving away from the phrase “clean beauty,” and why Brook is proudly creating products for everyone.

Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 1-844-227-0302.

For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/

Related episodes from our archives:

• Tata Harper Skincare Founder Tata Harper
• RMS Beauty Founder Rose-Marie Swift
• Saie Founder Laney Crowell On What Clean Beauty Means Now, Building Best-In-Class Formulas & Introducing “The Concealer From The Future”

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