058 - How do Direct-to-Consumer Hearing Aids Compare to Traditional Devices? What Can We Learn from the Current Research?

058 - How do Direct-to-Consumer Hearing Aids Compare to Traditional Devices? What Can We Learn from the Current Research?

Even though OTC devices don’t exist yet as an FDA-regulated product category, direct-to-consumer hearing devices have existed for decades. In this week’s episode of This Week in Hearing Brian Taylor interviews Professor Sterling Sheffield of the University of Florida. Sterling has authored soon-to-be-published research comparing DTC devices to medical grade hearing aids. During the interview, Sterling also shares some results that may surprise you.

In addition to his studies in this area, Professor Sheffield provides valuable insights on how both hearing care professionals and consumers should approach an evolving hearing care market that includes OTC devices.

Be sure to subscribe to our YouTube channel for the latest episodes each week, and follow This Week in Hearing on LinkedIn and Twitter: https://www.linkedin.com/company/this-week-in-hearing/ https://twitter.com/WeekinHearing

Episoder(352)

328 - Hearing Aids as Fashion Tech? Inside Overtone’s Vision for the Future

328 - Hearing Aids as Fashion Tech? Inside Overtone’s Vision for the Future

What if hearing technology didn’t try to hide—but instead embraced visibility and style? In this conversation, Nick Morgan-Jones shares his personal journey with hearing loss and the stigma that kept ...

27 Jan 24min

327 - From Ambivalence to Action: Rethinking Patient Counseling in Hearing Care

327 - From Ambivalence to Action: Rethinking Patient Counseling in Hearing Care

Why do so many people delay hearing care—even after acknowledging a problem or receiving a recommendation? In this conversation, hearing instrument specialist and researcher Bobbi-Jo Marlatt explores ...

20 Jan 24min

326 - Can Auracast Redefine Audio Accessibility in Public Spaces?

326 - Can Auracast Redefine Audio Accessibility in Public Spaces?

What will it take for accessible audio to become the norm rather than the exception in public spaces? In this conversation, Andrew Bellavia is joined by Paul Daft of GN and journalist and accessibilit...

12 Jan 55min

325 - Giants of Audiology: Interview with Richard W. Danielson, PhD

325 - Giants of Audiology: Interview with Richard W. Danielson, PhD

Dr. Richard W. “Dick” Danielson’s career in audiology spans decades of service, leadership, and innovation across the U.S. Army, academic medicine, and NASA. A retired Army Colonel and former manager ...

26 Des 20251h 4min

324 - Auracast in Action: Exploring Hearing Accessibility in a Busy Railway Station

324 - Auracast in Action: Exploring Hearing Accessibility in a Busy Railway Station

What does accessible audio look like when it’s designed for real-world environments—not just controlled settings? In this conversation, Jonathan Hoskin of Ampetronic explains how Auracast was deployed...

17 Des 202533min

323 - How Hearing Aid Innovation Happens: Jason Galster on Turning Research Into Real-World Technology

323 - How Hearing Aid Innovation Happens: Jason Galster on Turning Research Into Real-World Technology

Where do the best ideas in hearing aid innovation come from, and how do they reach patients? In this conversation, Dr. Jason Galster, Vice President of Clinical Research at Sonova, explains how hearin...

12 Des 202526min

322 - Widex Allure Expands With BTE, Rechargeable ITE, Portable Charging & Software Updates

322 - Widex Allure Expands With BTE, Rechargeable ITE, Portable Charging & Software Updates

Widex has expanded its Allure™ hearing aid platform with new form factors and charging options, giving hearing care professionals more flexibility across a wider range of patient needs. In this discus...

9 Des 202528min

321 - Life With a Fully Implanted Cochlear Implant: Michael Seufer Shares His Experience

321 - Life With a Fully Implanted Cochlear Implant: Michael Seufer Shares His Experience

A fully implantable cochlear implant isn’t just a technical milestone—it's a fundamentally different way of living with hearing loss. In a candid conversation, Gael Hannan speaks with Michael Seufer, ...

2 Des 202525min

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