169 - Start before you’re ready — with Hoodzpah

169 - Start before you’re ready — with Hoodzpah

You might better know Jen and Amy Hood by their clever business name: Hoodzpah. The California-born, Kentucky-raised twin sisters co-founded their brand identity and type design studio because they had to. And before they were ready to. In this episode, Jen and Amy talk shop with us about how Hoodzpah came to be, the source of their entrepreneurial spirit, taking joy in doing the work, and how they’ve landed coveted clients like Disney, Target, and Nike. The conversation gets even more interesting when Chris asks, “How much do you charge for a logo?” A question that ultimately leads to a spirited debate on pricing and relative value. If you’re a designer, or considering starting your own design business, then give this one a listen and learn from two helpful and acclaimed design pros. Sponsored by Charles Schwab - schwab.com/plan Sponsored by Springboard - https://bit.ly/springboard-the-futur (Promo Code: NYTHEFUTURE1250) Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(437)

The Marketing Genius of Better Call Saul w/ Chris Do | Ep 409

The Marketing Genius of Better Call Saul w/ Chris Do | Ep 409

In this episode, Chris Do breaks down a powerful lesson on positioning, marketing, and sales using a scene from the TV series Better Call Saul as an unexpected case study. By analyzing Saul Goodman’s ...

3 Jan 11min

Build Your Success Formula w/ Jodie Cook | Recast

Build Your Success Formula w/ Jodie Cook | Recast

In this episode, I’m back with my friend, entrepreneur, author, and powerlifter Jodie Cook, for another incredible conversation about discovering your personal success system. Jodie’s got an inspiring...

1 Jan 1h 11min

Designing a Life That Fuels Creativity w/ Mo Said | Ep 408

Designing a Life That Fuels Creativity w/ Mo Said | Ep 408

In this episode, Chris Do sits down with Mo Said, founder and creative director of Mojo Supermarket, to unpack what it really means to build an interesting life, business, and brand. Through stories f...

27 Des 20251h 17min

Building Your Client Dream Team w/ Daniel Priestley | Recast

Building Your Client Dream Team w/ Daniel Priestley | Recast

In this episode, Chris Do sits down with returning guest Daniel Priestley for their fourth conversation, diving deep into what it really takes to land high-end clients and transform a creative busines...

25 Des 20251h 40min

Stop Waiting for Permission to Succeed w/ Drigo Tasca | Ep 407

Stop Waiting for Permission to Succeed w/ Drigo Tasca | Ep 407

In this episode, Chris Do and Drigo Tasca challenges creatives to confront the stories that keep them small and the habits that limit long-term growth. Drawing from personal experience as an immigrant...

20 Des 202558min

Leadership, Delegation, and Eliminating Bottlenecks w/ Dan Martell | Ep 406

Leadership, Delegation, and Eliminating Bottlenecks w/ Dan Martell | Ep 406

In this episode, Chris sits down with entrepreneur and creator Dan Martell for a deep dive into personal brand building, creative discipline, and the decade-long journey behind Dan’s explosive growth....

18 Des 20251h 8min

Why Friendships Change: Values, Growth, and Distance w/ Jule Kim | Ep 405

Why Friendships Change: Values, Growth, and Distance w/ Jule Kim | Ep 405

In this episode, Chris Do and Jule Kim dive deep into the meaning of true friendship and the different tiers that define closeness and trust. They explore how people move in and out of our inner circl...

13 Des 20251h 42min

Why Your Content Isn’t Connecting w/ Brendan Kane | Ep 404

Why Your Content Isn’t Connecting w/ Brendan Kane | Ep 404

In this episode, Chris Do sits down with Brendan Kane to break down the psychology and structure behind engineering viral content. Brendan explains why most creators fail—not because virality is impos...

11 Des 20251h 17min

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