Ep. 501 wine2wine 2020 Recording Session | Adapt or Die

Ep. 501 wine2wine 2020 Recording Session | Adapt or Die

Italian Wine Podcast Episode episode 501: wine2wine session "Adapt or Die: Wine Marketing in the New Normal" Polly Hammond and Robert Joseph Never before has wine faced such rapid shift in experiences, expectations, and communications, with internal systems and external demands calling for immediate attention, and wine sellers scrambling to catch up. This 20 minute action-packed session will help you: target an appropriate digital marketing budget, identify hidden liabilities that can undermine success no matter how much you spend, understand what your data is telling you, and set a course toward resilient, profitable, wine marketing in a post-pandemic world. Italian Wine Podcast is a proud media partner of wine2wine.net/

Episoder(2630)

Ep. 2577 Teaching and Communicating Wine in Japan with Ettore Donadeo IWE | Asia Wine Market

Ep. 2577 Teaching and Communicating Wine in Japan with Ettore Donadeo IWE | Asia Wine Market

Welcome to the Asia Wine Market and Episode 2577 of the Italian Wine Podcast. In this episode, Roza Zharmukhambetova interviews Ettore Donadeo IWE to explore the Japanese wine market, the role of wine...

11 Jan 43min

Ep. 2576 An inside look at wine competitions and 5StarWines - the Book | wine2wine Vinitaly Business Forum

Ep. 2576 An inside look at wine competitions and 5StarWines - the Book | wine2wine Vinitaly Business Forum

Welcome to episode 2576 of the Italian Wine Podcast from wine2wine Vinitaly Business Forum 2025, An inside look at wine competitions and 5StarWines - the Book. Speakers: Robert Joseph, Stephanie John...

10 Jan 35min

Ep. 2575 Stephanie Johnson IWE interviews Marco Ferrari | Clubhouse Ambassadors' Corner

Ep. 2575 Stephanie Johnson IWE interviews Marco Ferrari | Clubhouse Ambassadors' Corner

Welcome to Clubhouse’s Ambassadors’ Corner and Episode 2575 of the Italian Wine Podcast. In this episode, Stephanie Johnson IWE interviews the winemaker Marco Ferrari about his journey from Brescia to...

8 Jan 41min

Ep. 2574 Richard Hough Part 1 | Everybody Needs A Bit Of Scienza

Ep. 2574 Richard Hough Part 1 | Everybody Needs A Bit Of Scienza

Welcome to Episode 2574 of the Italian Wine Podcast and Everybody Needs a Bit of Scienza, where Professor Attilio Scienza takes questions from the international wine community and answers them in his ...

7 Jan 12min

Ep. 2573 Exploring Italian food, family, and daily life in Rome with Rachel Roddy | Wine, Food & Travel with Marc Millon

Ep. 2573 Exploring Italian food, family, and daily life in Rome with Rachel Roddy | Wine, Food & Travel with Marc Millon

Welcome to episode 2573 of the Italian Wine Podcast and episode 225 of Wine, Food & Travel with Marc Millon. In this episode, Marc is in conversation with Rachel Roddy, British food writer & columnist...

6 Jan 46min

Ep. 2572 From NYC’s On-Premise Scene to Wine Media with Michael Laudenslager | Masterclass US Wine Market

Ep. 2572 From NYC’s On-Premise Scene to Wine Media with Michael Laudenslager | Masterclass US Wine Market

Welcome to Episode 2572 of the Italian Wine Podcast. In this episode, Juliana Colangelo speaks with Michael Laudenslager, a seasoned American sommelier, about his new role at Wine Enthusiast, current ...

5 Jan 26min

Ep. 2571 Wine, Cocktails, and Guest Experience in Chicago with Elizabeth Terracina | Next Generation

Ep. 2571 Wine, Cocktails, and Guest Experience in Chicago with Elizabeth Terracina | Next Generation

Welcome to the Next Generation and Episode 2571 of the Italian Wine Podcast. In this episode, McKenna Cassidy speaks with Elizabeth Terracina, a sommelier at Andros Taverna and Mano a Mano, about her ...

4 Jan 29min

Ep. 2570 Promoting wine - achieving success in a hostile environment | wine2wine Vinitaly Business Forum

Ep. 2570 Promoting wine - achieving success in a hostile environment | wine2wine Vinitaly Business Forum

Welcome to episode 2570 of the Italian Wine Podcast from wine2wine Vinitaly Business Forum 2025, Promoting wine - achieving success in a hostile environment. Speaker: Karen MacNeil The cumulative di...

3 Jan 24min

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