Crafting the perfect elevator pitch for service design

Crafting the perfect elevator pitch for service design

Okay, I know it sounds almost impossible but it really happened… A fellow service designer named Delia told me that she has crafted an elevator pitch for service design that is really effective for her. How effective? Well she used this pitch and it landed her a speaking opportunity on the first encounter with someone at a random networking event. Pretty amazing. ============ Build your own perfect elevator pitch! Join the upcoming cohort of our Selling Service Design with Confidence program. https://servicedesignshow.com/selling/ ============ The challenge with service design is that you need to find ways to explain it without overcomplicating or dumbing it down. This is definitely a skill. A skill you can master as well! So in this podcast episode of the Show you’re going to get practical tips that will help you to “sell” service design and get buy-in from internal stakeholders and external clients. If you ask me we, focus too much on the craft of service design and too little on how to get non-designers excited about it. But you really need to do both if you want to make impact… ============ Learn how to Sell Service Design with Confidence https://servicedesignshow.com/selling/ ============

Episoder(318)

A New Perspective on Risk, Failure, and What Really Matters / Alberta Soranzo / Ep. #232

A New Perspective on Risk, Failure, and What Really Matters / Alberta Soranzo / Ep. #232

Everyone wants change, just not for themselves…I remember a great experiment we used to do back in my agency days.At the start of a workshop, we'd ask everyone to put on a prop. It could be a hat, a p...

17 Jul 20251h 7min

A Service Design Guide to Small Wins and Big Change / Inside Service Design / Ep. #04

A Service Design Guide to Small Wins and Big Change / Inside Service Design / Ep. #04

As a service design professional, what is your primary role...!?Are you the host who sets the table for collaboration and creates a safe space for everyone?Or are you maybe a trusted advisor, working ...

10 Jul 20251h 1min

How to Create Change That Actually Sticks / Jen Briselli / Ep. #231

How to Create Change That Actually Sticks / Jen Briselli / Ep. #231

What's the last time you did something you didn't know how to do...For me, it was last week when I took up the idea of building custom Cornhole boards (fun and addictive sport, look it up) with my kid...

3 Jul 20251h 10min

Beyond the Draft: Adding Richness and Reliability to Your AI Journey Map

Beyond the Draft: Adding Richness and Reliability to Your AI Journey Map

What does it take to spend more of your time creating real impact...That's the central question we're exploring in our Journey Management Playbook series.In the last episode, we did something pretty a...

26 Jun 20251h 4min

The 'Trojan Horse' Strategy for Sustainable Service Design / James Chudley / Ep. #230

The 'Trojan Horse' Strategy for Sustainable Service Design / James Chudley / Ep. #230

Let's be honest, unfortunately not many business truly cares about sustainable services... The energy debate around AI is finally highlighting digital services' environmental impact. But every service...

19 Jun 20251h 5min

The Unconventional Design Tools That Move The Needle In-house / Inside Service Design / Ep. #03

The Unconventional Design Tools That Move The Needle In-house / Inside Service Design / Ep. #03

Have you ever thought about...What a therapist, a grandma, and an organ donor teach you about service design?I know, this might sound like the start of a strange joke, but it gets to the heart of a bi...

12 Jun 20251h 9min

 Why Your Best Work Goes Unnoticed (and What to Do About It) / Kat Thackray /Ep 229

Why Your Best Work Goes Unnoticed (and What to Do About It) / Kat Thackray /Ep 229

Ever feel like your most crucial work goes unnoticed? Just like the essential "cooling fluid" of a car, much of service design's impact—making teams efficient and processes smooth—operates in the back...

5 Jun 202559min

From Data to Structure: AI Sensemaking For Your Journeys / Journey Management Playbook / Ep. #03

From Data to Structure: AI Sensemaking For Your Journeys / Journey Management Playbook / Ep. #03

It's time to continue our journey...In episode 1 of the Journey Management Playbook we pinpointed a key business challenge that we want to tackle. The focus of episode 2 was all about gathering qualit...

29 Mai 20251h 7min

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