The opportunity of making planet part of your design brief / Cat Drew / Episode #142

What would you say is one of the most daunting design challenges of our time? I hope our climate crisis at least crossed your mind. As Cat Drew argues, we as a service design community play a key role in helping to solve this crisis. Cat is the Chief Design Officer at the UK Design Council and currently championing the Design for Planet initiative. In this week's episode of the Show we talk about the opportunities designing with the planet in mind brings to organizations. And how the organizations which keep on ignoring their responsibility will be left behind. Cat shares a lot of encouraging examples of services where planet was part of the design brief. But no matter how hard you want to use design to shape a better world... If the client who is hiring you doesn't care, it's going to be a very hard task. So you need to encourage and inspire your clients to make the planet part of the design brief. It's not easy, but there are some great resources that help you do this and you'll learn about them in this episode. As a service design community we need to lead by example. Designing with the plant in mind is not a choice. It's a responsibility. This conversation with Cat hopefully inspires you to look beyond the current borders of service design! --- [ GUIDE ] -— 00:00 Welcome to episode 142 02:45 Who is Cat 03:40 60 second rapid fire 05:45 What is the UK Design Council 11:15 What is Design for Planet 14:15 Cats personal journey 17:00 Awarenes within service design 21:45 Encouraging examples 27:30 Roadblocks and challenges 35:30 How to get started 39:30 The business opportunity 42:00 What is missing 44:45 Taking responsibility 46:30 The plan ahead 48:15 Recommended resources 51:00 Final thoughts --- [ LINKS ] --- * Design for Planet Film - https://www.youtube.com/watch?v=wEkInJzvv84 * Design for Planet festival - https://www.designforplanet.org/ * Design for Planet fellows - https://www.designcouncil.org.uk/news-opinion/design-council-announces-design-planet-fellows * Design Council medium blog - https://medium.com/design-council * Salford Wetland - https://www.youtube.com/watch?v=wC-yjQemBmU * Systemic Design Framework - https://www.designcouncil.org.uk/resources/guide/download-our-systems-shifting-design-report and animation https://vimeo.com/665550484 * The climate framework https://www.climateframework.com/ * Circular Design hub - https://archive.ellenmacarthurfoundation.org/explore/* Circular-design and Circular Economy Hub - https://ce-hub.org/ * https://leap.eco/ --- [ HOW TO EXPLAIN SERVICE DESIGN ] --- Learn what it takes to get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are. https://servicedesignshow.com/free-course