Introducing: Marketing Against The Grain

Introducing: Marketing Against The Grain

Welcome to Marketing Against The Grain. Co-hosted by HubSpot’s CMO and SVP of Marketing, Kipp Bodnar and Kieran Flanagan. Each week, you’ll get a seat at the table with Kipp and Kieran as they take you behind the scenes and into the discussions with the sharpest minds in marketing & growth (like Ross Simmonds, Mayur Gupta, and Alex Lieberman), who are doing things differently to grow their businesses. Tune in to Marketing Against The Grain for weekly wisdom — unfiltered, unvarnished, and like no one else tells it to you. They’ll be leaning into essential marketing, business & Web3 topics and answer the question, “What’s happening now in Marketing, what’s ahead, and how can you lead the way?” This show isn’t just for marketers. It’s for those who believe the impossible is actually just improbable and with the right execution, they can change a whole market's perspective. Available starting Tuesday, April 5th wherever you get your podcasts. 'Marketing Against The Grain' is brought to you by The HubSpot Podcast network.

Episoder(425)

I Run 250+ Social Media Posts/Week… Alone (Claude Code Workflow)

I Run 250+ Social Media Posts/Week… Alone (Claude Code Workflow)

Get our free Claude Cowork Workflow: https://clickhubspot.com/detf Ep. 419 How do you publish 250 pieces of content per week with zero employees? Kipp and Sabrina Ramonov of Blotato, dive into the...

21 Apr 16min

We Asked 4 AI Tools About Our Brand (The Result Were Alarming)

We Asked 4 AI Tools About Our Brand (The Result Were Alarming)

Start a free trial of HubSpot's new AEO tool: https://clickhubspot.com/apeo Get the AEO playbook that made HubSpot the #1 most visible CRM in AI search: https://clickhubspot.com/mfle Ep. 418 Did yo...

16 Apr 15min

We Found Where AI Gets Its Answers (It’s Not Your Website)

We Found Where AI Gets Its Answers (It’s Not Your Website)

Start a free trial of HubSpot's new AEO tool: https://clickhubspot.com/aoec Ep. 417 Everyone told you the blog is dead—but the data proves we were all wrong. Kipp, Kieran, Aja Frost (Sr. Director o...

14 Apr 36min

The Real Reason Your AI Content Is Average (It's Not Your Prompts)

The Real Reason Your AI Content Is Average (It's Not Your Prompts)

Kieran's guide to turn Claude into a marketing machine: https://clickhubspot.com/knbr Ep. 416 Is your AI marketing output stuck at "just okay" no matter how much you refine your skills? Kieran dive...

10 Apr 24min

The AI Skill Ladder (Beginner → Workflow Builder)

The AI Skill Ladder (Beginner → Workflow Builder)

Free guide to climb the AI Skill Ladder (7 agent tools + prompts): https://clickhubspot.com/mgtv Ep. 415 What if you could turn AI into your second brain? Kipp, Kieran, and guest Kevin Hutson (Futu...

8 Apr 18min

Can AI Actually Make Good Ads? Replit Ad Maker Review

Can AI Actually Make Good Ads? Replit Ad Maker Review

Get our free AI Ad Prompt Kit: https://clickhubspot.com/skw Ep. 414 How do you create killer ads when you don’t have a marketing team or big budget?  Kipp dives into testing out Replit’s latest AI ...

2 Apr 23min

I Replaced a $5,000 Designer with Google Stitch

I Replaced a $5,000 Designer with Google Stitch

Get Matt's free Vibe Design Guide: https://clickhubspot.com/wkse Ep. 413 What if you could design a website just by describing what you want? Kipp has Matt Wolfe (Future Tools) dive into Google's n...

31 Mar 15min

Claude Broke. Perplexity Built the App Anyway

Claude Broke. Perplexity Built the App Anyway

Free Guide → Build a Custom Marketing Agent in Perplexity Computer: https://clickhubspot.com/ebnv Ep. 412 How fast can you build a viable marketing tool with AI? Kipp and Kieran dive into building ...

26 Mar 27min

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