Introducing: Marketing Against The Grain

Introducing: Marketing Against The Grain

Welcome to Marketing Against The Grain. Co-hosted by HubSpot’s CMO and SVP of Marketing, Kipp Bodnar and Kieran Flanagan. Each week, you’ll get a seat at the table with Kipp and Kieran as they take you behind the scenes and into the discussions with the sharpest minds in marketing & growth (like Ross Simmonds, Mayur Gupta, and Alex Lieberman), who are doing things differently to grow their businesses. Tune in to Marketing Against The Grain for weekly wisdom — unfiltered, unvarnished, and like no one else tells it to you. They’ll be leaning into essential marketing, business & Web3 topics and answer the question, “What’s happening now in Marketing, what’s ahead, and how can you lead the way?” This show isn’t just for marketers. It’s for those who believe the impossible is actually just improbable and with the right execution, they can change a whole market's perspective. Available starting Tuesday, April 5th wherever you get your podcasts. 'Marketing Against The Grain' is brought to you by The HubSpot Podcast network.

Episoder(420)

The Startup Letting 99% of People Build Apps Without Code

The Startup Letting 99% of People Build Apps Without Code

Want our complete app-building guide + $25 Lovable credit? Get it here: https://clickhubspot.com/fkw Ep. 358 10% of all new sites on the internet in June were built with Lovable Kieran dives into L...

2 Sep 202534min

How the Top 1% Use AI to 10x Their Productivity (Before Lunch)

How the Top 1% Use AI to 10x Their Productivity (Before Lunch)

Want Kieran's AI Executive Team Stack? Get it here: https://clickhubspot.com/kfv Ep. 357 Did you know 95% of all AI pilots are failing, according to a recent MIT study? Kieran dives into how the to...

28 Aug 202522min

Inside the $130M AI Startup Growing Faster Than ChatGPT

Inside the $130M AI Startup Growing Faster Than ChatGPT

Want Elena's AI Tech Stack that helped grow her startup? Get it here: https://clickhubspot.com/fkv Ep. 356 Did you know Lovable is the fastest-growing AI app on the planet—scaling faster than ChatGP...

26 Aug 202545min

The New Marketing Playbook: Identity Over Algorithm

The New Marketing Playbook: Identity Over Algorithm

Want our Vibe Marketing Playbook to resonate with your audience? Get it here: https://clickhubspot.com/wua Ep. 355 Is the era of "who publishes the most content wins" over? Kipp, Kieran, and Alex L...

21 Aug 202512min

Only 2 Types of Marketers Will Survive the AI Era (Which Are You?)

Only 2 Types of Marketers Will Survive the AI Era (Which Are You?)

Want our Full Stack AI Marketing Toolkit? Get it here: https://clickhubspot.com/wmb Ep. 354 Are marketing teams about to shrink because of AI? Kieran dives into how AI is transforming marketing tea...

19 Aug 202515min

Turn GPT-5 into Your Creative Writer with this one trick

Turn GPT-5 into Your Creative Writer with this one trick

Want our 10 advanced prompts for GPT-5? Get em' here: https://clickhubspot.com/ngm Ep. 353 Is GPT-5 any good for creative writing, or is it just another overhyped AI release? Kipp dives into the on...

14 Aug 202521min

This AI Startup Is Beating Apple and NVIDIA at Their Own Game

This AI Startup Is Beating Apple and NVIDIA at Their Own Game

Want Darius' 20 Prompts to create killer ad content? Get it here: https://clickhubspot.com/jdm Ep. 352 Is AI actually making our content worse—and could human imperfections be the key to better mark...

12 Aug 202535min

GPT-5 Just Dropped: What Marketers Need to Know

GPT-5 Just Dropped: What Marketers Need to Know

Want our 10 Advanced Marketing Prompts to use with GPT-5? Get the list here: https://clickhubspot.com/jgp Ep. 351  GPT-5 is here for everyone (including free users) and it's a meaningful step forwar...

7 Aug 202515min

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