Using Social Dynamics to Build Community with Capri Wheaton

Using Social Dynamics to Build Community with Capri Wheaton

How do you mobilize your community as an early-stage startup? Capri Wheaton joins Kipp and Kieran to talk about how to scale a community using unscalable tactics, creating feed-based hype around your product, using social dynamics to your advantage, and how she dropped out of Berkeley to start her fashion-tech company, and more! Who is Capri Wheaton? Dressd Founder and CEO, Capri Wheaton studied at the University of California, Berkeley, before stepping away to start the app company Dressd, expected to launch in May. In business since November 2021, Dressd is funded by Y Combinator, an investor in early-stage startups and such well-known companies as Airbnb, Dropbox, Reddit, Twitch, and Instacart. Plus, Checkout Capri’s work! IG: https://www.instagram.com/shop.dressd TikTok: https://www.tiktok.com/@shopdressd Twitter: https://twitter.com/Capri_lynnn LinkedIn: https://www.linkedin.com/in/capri-wheaton-59863a199/ Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(421)

How I Use Loom + Ai To Automate Everything I Do - Steph Smith

How I Use Loom + Ai To Automate Everything I Do - Steph Smith

Ep. 264 Is AI finally ready to revolutionize the way we work day to day? Kipp, Kieran, and Steph Smith (host of the a16z podcast) dive into practical use cases of AI that can transform your workflows...

26 Sep 202424min

5 Ways To Use Ai Video In Your Business TODAY (More $$ With Ai)

5 Ways To Use Ai Video In Your Business TODAY (More $$ With Ai)

Ep. 263 "Did you know that YouTube sees a billion hours of video watched daily?"  Kipp. Kieran, and guest Joshua Xu (co-founder and CEO of HeyGen)  dive into applications of AI video in modern busine...

24 Sep 202429min

We Built An App In 33 Minutes With No Code + AI (LIVE)

We Built An App In 33 Minutes With No Code + AI (LIVE)

Ep. 262 Can you really build a functional app in just 33 minutes? Kipp and Kieran dive into the fascinating world of AI tools to see just how quickly you can go from idea to finished product. Learn m...

19 Sep 202430min

Chat GPT-o1 is Mindblowing!! Everything You Need To Know

Chat GPT-o1 is Mindblowing!! Everything You Need To Know

Ep. 261 “This is the year of AI coding!”  Kipp and Kieran dive into how OpenAI's latest model o1 is revolutionizing the way we code and the broader implications for marketers everywhere. Learn more o...

17 Sep 202421min

Steal HubSpot’s Go To Market Strategy With Ai For 2025

Steal HubSpot’s Go To Market Strategy With Ai For 2025

Ep. 260 Are you ready for AI to revolutionize your go-to-market strategy by 2025?  Kipp and Kieran dive into how you can leverage HubSpot’s cutting-edge AI tools to stay ahead in the rapidly changing...

12 Sep 202430min

Building Apps With 0 Coding Skills Using GPT Engineer (Live Demo)

Building Apps With 0 Coding Skills Using GPT Engineer (Live Demo)

Ep. 259 Want to build a web app in minutes with zero coding skills? Kipp and Kieran dive into how you can leverage GPT Engineer to create powerful web applications without writing a single line of co...

10 Sep 202424min

“Founder Mode” - A Summary Of Paul Graham’s Viral Essay

“Founder Mode” - A Summary Of Paul Graham’s Viral Essay

Ep. 258 Is traditional management holding your business back?  Kipp and Kieran dive into the transformative concept of Founder Mode and how it redefines effective leadership for modern businesses. Le...

5 Sep 202435min

HubSpot Co-Founder Introduces The Future Of Ai Agents | Fiverr Marketplace For Ai Agents

HubSpot Co-Founder Introduces The Future Of Ai Agents | Fiverr Marketplace For Ai Agents

Ep. 257 Are you ready to unlock the secrets of AI agents and revolutionize your career?  Kipp and Kieran dive into an engaging conversation with HubSpot Co-Founder Dharmesh Shah about AI agents, cont...

3 Sep 202447min

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