How Web 3 Will Impact Your Marketing

How Web 3 Will Impact Your Marketing

Why should marketers care about web 3? Kipp and Kieran discuss everything about web 3 and how it’ll impact your marketing and business, the opportunity of losing, how to push the envelope, how to make people care about your product (hint: solving their problems), and more! Links: Packy McCormick’s apology https://twitter.com/packyM/status/1533796764922400768 Nick Susi’s tweet on what web 2 was and what web 3 needs to be https://twitter.com/nicksusi/status/1530600672982335492 Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(423)

How Sam Parr Comes Up With $10,000,000 Dollar Business Ideas

How Sam Parr Comes Up With $10,000,000 Dollar Business Ideas

What matters most - ideas or execution? Sam Parr (Founder of The Hustle and Host of My First Million) sits down with Kipp and Kieran on how to become an idea generation machine - figuring out if your...

1 Nov 202248min

Why Taylor Swift is a Marketing Genius

Why Taylor Swift is a Marketing Genius

Why is Taylor Swift the best marketer of all time? In this bonus episode, Kipp and Kieran dive into the world of Taylor Swift and what makes her not only a great artist but an amazing marketer. Press...

28 Okt 202210min

Winners and Losers in the Next Generation of Artificial Intelligence

Winners and Losers in the Next Generation of Artificial Intelligence

How do we find our unfair advantage if AI is going to level the playing field? Kipp and Kieran dive into the world of AI and how it’s going to COMPLETELY transform the way you run your business, how t...

27 Okt 202225min

How Team Design Drives Real Growth

How Team Design Drives Real Growth

In today's episode, Kipp and Kieran talk about the power of building an A+ culture with a team that takes ownership. You'll also learn the difference between a manager and a leader, the importance of ...

25 Okt 202227min

CMO for the Day: Marketing Pickleball

CMO for the Day: Marketing Pickleball

What’s the fastest-growing sport you’ve never heard of? Kipp and Kieran become CMO of the day for the Major League Pickleball and how they will market the sport to success. Press play to find out how ...

20 Okt 202228min

Marketing Team Structures For Every Stage of Your Company

Marketing Team Structures For Every Stage of Your Company

Should all marketing teams look alike? Kipp and Kieran get into a heated debate around team structures and why it’s so crucial to your success, the guardrails of team design, real-life company example...

18 Okt 202227min

What Marketers Need to Understand about Gen Z and Millennials

What Marketers Need to Understand about Gen Z and Millennials

Millennials and Gen Z don’t trust analysts. And why does it matter? Kipp and Kieran tap into the younger generations as they become key buyers to understand the obsession with user-generated content, ...

13 Okt 202229min

Marketing Channel Fight Club: What Marketing Channel is best?

Marketing Channel Fight Club: What Marketing Channel is best?

How do you choose the right strategy and execute it to create REAL business growth? Kipp and Kieran go head to head on a given channel and must prove their case for building a viral strategy, creating...

11 Okt 202234min

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