Customer Acquisition Has Changed: A New Approach For 2022

Customer Acquisition Has Changed: A New Approach For 2022

Where will consumer behavior go in the future? Kipp and Kieran go on a deep dive on all the ways you want to think about acquiring differently in the future, how to use your business model as a growth driver in the future, leveraging freemium businesses, and more! If you like this episode, check out our episode with Yuliya Bel, where we go deep into community-led growth! https://link.chtbl.com/r0sU4-CX Links: Tascha’s tweet on tokenomics https://twitter.com/TaschaLabs/status/1542583780409413633 Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(425)

AI Just Broke Marketing (And What You Need to Do Now)

AI Just Broke Marketing (And What You Need to Do Now)

Get our 10 Prompts to Fix What AI Broke: https://clickhubspot.com/eph Ep. 379 Did you know that more than 74% of the new web pages online today contain some form of AI-generated content? Recording ...

18 Nov 202548min

Inside the Hidden Playbooks of Businesses That Actually Win

Inside the Hidden Playbooks of Businesses That Actually Win

Use our AI Marketing automation guide to scale your business: https://clickhubspot.com/wqf Ep. 378 “What matters is that you're building something people want. The VCs will come once they see that t...

12 Nov 202542min

I Used Gemini Code Assist to Build a Newsletter App (for Free)

I Used Gemini Code Assist to Build a Newsletter App (for Free)

Use our 10 prompts to create interactive tools with Gemini Code: https://clickhubspot.com/ewd Ep. 377 How fast could you build a custom app to grow your newsletter—without writing a single line of c...

6 Nov 202510min

The AI System That Built a 1.4M Audience | Sabrina Ramonov

The AI System That Built a 1.4M Audience | Sabrina Ramonov

Want Sabrina's 8-platform repurposing workflow? Get it here: https://clickhubspot.com/efp Ep. 376 This guest grew her Instagram from zero to over 418,000 followers in just a year—almost entirely on ...

4 Nov 202535min

How I Built a Marketing Campaign in 10 Minutes (With Claude Desktop)

How I Built a Marketing Campaign in 10 Minutes (With Claude Desktop)

Want to build your own AI-powered campaign? Get our Claude guide with frameworks and strategies: https://clickhubspot.com/gch Ep. 375 Did you know you can build a full marketing campaign in just 10 ...

30 Okt 202514min

9 ChatGPT Use Cases from the Top 1% of Marketers

9 ChatGPT Use Cases from the Top 1% of Marketers

Get Kyle's Top 1% ChatGPT Marketing Stack (free): https://clickhubspot.com/khv Ep. 374 Is ChatGPT the most impactful tool in the marketer’s tech stack? Kieran and Kyle Poyar, creator and writer of ...

28 Okt 202542min

OpenAI Just Launched a Web Browser (and It’s Smarter Than Chrome)

OpenAI Just Launched a Web Browser (and It’s Smarter Than Chrome)

Get the 10 Marketing Research Prompts for Atlas: https://clickhubspot.com/cwk Ep. 373 Is Atlas the Chrome killer? Not so fast. Kipp and Kieran dive into OpenAI’s latest launch—the ChatGPT Atlas web...

23 Okt 202520min

Claude Skills: Build Your Own AI Experts (Full Breakdown)

Claude Skills: Build Your Own AI Experts (Full Breakdown)

Get our 10 new claude skills prompts: https://clickhubspot.com/ksn Ep. 372 Did you know you can now teach Claude AI any expert skill just by uploading the right prompt? Kieran dives into the cooles...

21 Okt 202510min

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