The Impact of AI in Marketing (Friend or Foe?)

The Impact of AI in Marketing (Friend or Foe?)

Will AI help marketers do better work? Kipp and Kieran dive deep into the logistics of AI and what the impact will be on the marketing world - How AI will change the way businesses market and grow, Kipp’s AI 2x2, the struggle to differentiate, where AI falls short, and more! Links Mentioned: Tweet from Sam Altman https://twitter.com/sama/status/1484950632331034625 Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(423)

Did HubSpot Lose 80% of Blog Traffic? Here’s What Actually Happened

Did HubSpot Lose 80% of Blog Traffic? Here’s What Actually Happened

Ep. 297 Why did HubSpot's blog traffic allegedly plummeted? Kipp and Kieran dive into the viral controversy and break down what actually happened with HubSpot’s blog traffic decline, shedding light o...

30 Jan 202534min

Which AI Model Should You Use? (Claude vs GPT & O1 Pro Live Prompt Guide)

Which AI Model Should You Use? (Claude vs GPT & O1 Pro Live Prompt Guide)

Ep. 296 What does it take to effectively leverage advanced AI models for your business needs? Kipp, Kieran, and guest Sully Omar (CEO of Cognosys) dive into a comparison of leading AI models, Claude ...

28 Jan 202539min

DeepSeek R1: The FREE AI That's Beating OpenAI’s o1 Model

DeepSeek R1: The FREE AI That's Beating OpenAI’s o1 Model

Ep 295 Is open source AI the future of marketing intelligence? Kieran dives into one of the most surprising AI launches of the past year and its implications for marketers everywhere. Learn more abou...

23 Jan 202514min

This AI Prompt Gets You Customer Insights in 5 Minutes (Free Tool)

This AI Prompt Gets You Customer Insights in 5 Minutes (Free Tool)

Ep. 294 How can AI replace an $84 billion industry with just one prompt? Kipp and Kieran dive into how AI is revolutionizing market research, featuring insights from expert Mike Taylor (https://brigh...

21 Jan 202534min

How To Use Claude As Your Executive Assistant (10-min to setup)

How To Use Claude As Your Executive Assistant (10-min to setup)

Ep. 293 Will using AI for personal assistance make your workflow truly efficient? Kieran dives into setting up an executive assistant using Claude's Projects feature to streamline your daily tasks. L...

16 Jan 202511min

How to do 10 hours of research in 20 minutes with Ai (Gemini + NotebookLM)

How to do 10 hours of research in 20 minutes with Ai (Gemini + NotebookLM)

Ep. 292 Can you really do 10 hours of research in just 20 minutes? Kipp dives into how to leverage Google’s AI tools to quickly gather and synthesize information. Learn more about the deep research c...

14 Jan 202522min

9 AI Tools You MUST Know In 2025 (Productivity, Audience Growth & More)

9 AI Tools You MUST Know In 2025 (Productivity, Audience Growth & More)

Ep 291 How can AI revolutionize content creation by 2025? Kieran dives into the essential AI tools that will define the future landscape of digital marketing and content creation. Learn more about le...

9 Jan 202525min

The Ultimate Guide to Using Claude AI for Work

The Ultimate Guide to Using Claude AI for Work

Ep. 290 Why is Claude AI rapidly becoming the go-to tool for professionals and enterprises alike?  Kipp, Kieran and guest Scott White (Claude)  dive into the ultimate guide for using Claude AI in you...

7 Jan 202543min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengepodden-2
finansredaksjonen
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
utbytte
morgenkaffen-med-finansavisen
lederpodden
rss-markedspuls-2
pengesnakk
rss-pa-konto
rss-fa-makro
liberal-halvtime
boligbobla
rss-investering-gjort-enkelt