How Community Can Accelerate Your Go-To-Market with Patrick Woods

How Community Can Accelerate Your Go-To-Market with Patrick Woods

How do you measure the success of your go-to community? Patrick Woods (CEO of Orbit) joins the show to dive deep into what a go-to community is, how to organize and build your own community, believe in your purpose before your product, measure the long-term community-driven investments, and more! Who is Patrick Woods? Patrick is co-founder and CEO of Orbit, the leading community growth platform. With over 10 years of marketing and customer success experience, he’s worked with business leaders from some of the world’s fastest-growing businesses to leverage the power of community. He’s the co-creator of the Orbit Model, host of the Developer Love podcast, and is the author of the Brand Strategy Canvas. Check out Patrick’s work! LinkedIn: https://www.linkedin.com/in/patrickjwoods/ Twitter: https://twitter.com/patrickjwoods Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(424)

The 3 Steps To Start A +$1M Content Business In 2024 | Greg Isenberg (#171)

The 3 Steps To Start A +$1M Content Business In 2024 | Greg Isenberg (#171)

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I Used AI To Build A Billion Dollar Business (#170)

I Used AI To Build A Billion Dollar Business (#170)

The future of business success relies on harnessing the full potential of AI.  Kipp and Kieran dive into the ever-changing world of AI technology. In this episode, they use AI to generate a billion-d...

2 Nov 202333min

How to Make $200,000/Year With 10,000 Subscribers | Nathan Barry (#169)

How to Make $200,000/Year With 10,000 Subscribers | Nathan Barry (#169)

Distribution is undefeated. Kipp and Kieran with guest Nathan Barry (CEO/Co-Founder at ConvertKit) dive into the ever-evolving world of content creation and discuss the key strategies for creators to...

31 Okt 202342min

AI Built A Free Growth Tool For Zapier In Under 2 Hours with Christopher Miller: VP of Growth and AI at HubSpot(#168)

AI Built A Free Growth Tool For Zapier In Under 2 Hours with Christopher Miller: VP of Growth and AI at HubSpot(#168)

The AI-Powered Future of Product-Led Growth (PLG) is here. Kipp and Kieran are joined by guest Christopher Miller to dive into how AI is reshaping the landscape of product-led growth. Learn more how ...

26 Okt 202336min

6 AI Growth Hacks Top Marketers Don't Want You To Know (#167)

6 AI Growth Hacks Top Marketers Don't Want You To Know (#167)

Will AI be a good creative partner? (and change the trajectory of marketing forever?) Kipp and Kieran dive into the top 6 AI marketing hacks that will blow your mind. Learn more on how to use AI to b...

24 Okt 202343min

The $1.5 Billion Growth Strategy (#166)

The $1.5 Billion Growth Strategy (#166)

The future belongs to brands who have marketers that are just as good as content creators. Kieran dives into four acquisition strategies to accelerate company growth. Learn more on how AI will make d...

19 Okt 202322min

5 Marketing Lessons You Need To Learn From 2023’s Best Ads (#165)

5 Marketing Lessons You Need To Learn From 2023’s Best Ads (#165)

Make customers the hero of your story. Kipp dives into the best five ads of 2023. Learn more on the importance of understanding your brand promise, leveraging societal issues, and building trust and ...

17 Okt 202323min

6 Marketing Mistakes Holding You Back From 10Xing Your Business (#164)

6 Marketing Mistakes Holding You Back From 10Xing Your Business (#164)

If you have rigid processes, they will kill you. Kipp and Kieran dive into how to build a plan to actually grow next year with all the uncertainty in the world. Learn more on the secret element of a ...

12 Okt 202326min

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