Neil Patel Makes The Case Against ChatGPT (#110)

Neil Patel Makes The Case Against ChatGPT (#110)

Will AI disrupt advertising? Kipp and Kieran are joined by the marketing man himself, Neil Patel. Learn how AI will cannibalize search, the economics of your performance marketing, what the auction model will look like in an AI world, the importance of delighting the customer, and controversial takes on marketing. About Neil Patel New York Times bestselling author. President Obama has recognized him as a top 100 entrepreneur under the age of 30 and a top 100 entrepreneur under the age of 35 by the United Nations. Through marketing, he’s helped Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Intuit, Zappos, American Greetings, General Motors, and SalesForce grow. His marketing blog generates over 4 million visitors per month (51% of them spend money on paid ads). His Marketing School podcast generates over 1 million listens per month. His YouTube channel about marketing has over 31 million views and 765,000 subscribers. He has over 1 million Facebook fans, and 372,000 Twitter followers. Connect with Neil! NP Digital Agency http://npdigital.com/?utm_medium=spartner&utm_source=partner-hubspot&utm_campaign=us-mkt-campaigns-sql-np-digital-home-page-partnerships-hubspot-podcast&utm_content=npd-home-page&utm_term=hubspot-podcast-promotion Twitter https://twitter.com/neilpatel YouTube https://www.youtube.com/@neilpatel/videos Website https://neilpatel.com/ Mentions Bard https://bard.google.com/ OpenAI https://open.ai/ McKinsey Article https://www.mckinsey.com/capabilities/quantumblack/our-insights/how-artificial-intelligence-can-deliver-real-value-to-companies AdWords https://ads.google.com/home/?pli=1 UberSuggest https://neilpatel.com/ubersuggest/ Clubhouse https://www.clubhouse.com/ Kayak https://www.kayak.com/ Booking.com https://www.booking.com/ Sequoia Capital https://www.sequoiacap.com/ Mail Chimp https://mailchimp.com/ Paychex https://www.paychex.com/ UnitedHealthcare https://www.uhc.com/ Answer The Public https://answerthepublic.com/ Dentsu https://www.dentsu.com/ Bezos Expedition https://www.bezosexpeditions.com/ We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(424)

Our Advice To Elon Musk To Make Twitter More Profitable

Our Advice To Elon Musk To Make Twitter More Profitable

New initiatives are coming to Twitter - what implications does that have on marketers? Kipp and Kieran come in hot on Twitter and how these changes will affect marketing - why the platform sucks for m...

3 Nov 202230min

How Sam Parr Comes Up With $10,000,000 Dollar Business Ideas

How Sam Parr Comes Up With $10,000,000 Dollar Business Ideas

What matters most - ideas or execution? Sam Parr (Founder of The Hustle and Host of My First Million) sits down with Kipp and Kieran on how to become an idea generation machine - figuring out if your...

1 Nov 202248min

Why Taylor Swift is a Marketing Genius

Why Taylor Swift is a Marketing Genius

Why is Taylor Swift the best marketer of all time? In this bonus episode, Kipp and Kieran dive into the world of Taylor Swift and what makes her not only a great artist but an amazing marketer. Press...

28 Okt 202210min

Winners and Losers in the Next Generation of Artificial Intelligence

Winners and Losers in the Next Generation of Artificial Intelligence

How do we find our unfair advantage if AI is going to level the playing field? Kipp and Kieran dive into the world of AI and how it’s going to COMPLETELY transform the way you run your business, how t...

27 Okt 202225min

How Team Design Drives Real Growth

How Team Design Drives Real Growth

In today's episode, Kipp and Kieran talk about the power of building an A+ culture with a team that takes ownership. You'll also learn the difference between a manager and a leader, the importance of ...

25 Okt 202227min

CMO for the Day: Marketing Pickleball

CMO for the Day: Marketing Pickleball

What’s the fastest-growing sport you’ve never heard of? Kipp and Kieran become CMO of the day for the Major League Pickleball and how they will market the sport to success. Press play to find out how ...

20 Okt 202228min

Marketing Team Structures For Every Stage of Your Company

Marketing Team Structures For Every Stage of Your Company

Should all marketing teams look alike? Kipp and Kieran get into a heated debate around team structures and why it’s so crucial to your success, the guardrails of team design, real-life company example...

18 Okt 202227min

What Marketers Need to Understand about Gen Z and Millennials

What Marketers Need to Understand about Gen Z and Millennials

Millennials and Gen Z don’t trust analysts. And why does it matter? Kipp and Kieran tap into the younger generations as they become key buyers to understand the obsession with user-generated content, ...

13 Okt 202229min

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