Google Launches Gemini AI (And It’s Better Than GPT-4)

Google Launches Gemini AI (And It’s Better Than GPT-4)

Kieran and Kipp discuss the impact of Google's Gemini on the future of search. They highlight three core aspects of that stood out to them: a better search experience, the ability to build bespoke web experiences, and the potential for multimodal search. They explore how Gemini will change how we search, transform the search user experience, and redefine the role of the searcher. They emphasize the importance of multimedia content and the need to make information public and accessible. They also discuss the challenges of integrating ads and predict new ad units and opportunities. They conclude by addressing Google's branding confusion and the importance of prioritizing developers. We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(421)

The Claude Update That Just Changed Marketing Forever

The Claude Update That Just Changed Marketing Forever

Get the guide for $100k AI jobs no one's talking about: https://clickhubspot.com/wkr Ep. 399 We are now transitioning from vibe coding to vibe working? Kieran dives into the historic evolution of A...

10 Feb 19min

This AI Workflow Turns Every Sales Call Into a Custom Deck

This AI Workflow Turns Every Sales Call Into a Custom Deck

Grab Kristin’s free prompts & automations for better slides: https://clickhubspot.com/3e23f6 Ep. 398 Are slides the most underappreciated format of content on the internet—and has AI totally changed...

5 Feb 29min

Stop Prompting: Build an AI "Design App" Instead (Demo)

Stop Prompting: Build an AI "Design App" Instead (Demo)

Description link: Want access to Lior Albeck's AI toolkit? Get it here: https://clickhubspot.com/eb1adb Ep. 397 If you’re not building systems for creative work, are you falling behind? Kipp and Li...

3 Feb 41min

ChatGPT Ads: The New Arbitrage for 2026

ChatGPT Ads: The New Arbitrage for 2026

Steal our winning strategy to optimize your content for AI discovery: https://clickhubspot.com/swa Attend Kieran's free Webinar on Reclaiming Strategic Time in the AI Era: https://hubs.la/Q040m6fn0 ...

29 Jan 21min

This AI Tool Works Like a $300,000 McKinsey Consultant

This AI Tool Works Like a $300,000 McKinsey Consultant

Get our playbook to reverse engineer any competitor + 10 market research prompts: https://clickhubspot.com/mkv Ep. 395 Making market research more efficient and way cheaper. Kipp and Kieran dive in...

27 Jan 26min

Marketing is Already Dead, You Just Don't Know It

Marketing is Already Dead, You Just Don't Know It

Get our AI content system that keeps your content human: https://clickhubspot.com/krv Ep. 394 Is automating comments with AI the future of marketing, or a path to disaster? Kipp and Kieran dive int...

22 Jan 24min

233M Views in 3 Days: The David Beckham AI Workflow

233M Views in 3 Days: The David Beckham AI Workflow

Get PJ's free AI Video Production Stack + Workflow: https://clickhubspot.com/whs Ep. 393 233 million views in just three days — can AI-generated ads really replace million-dollar productions? Kipp,...

20 Jan 43min

Claude Cowork Just Did 7 Days of Work in 15 Minutes

Claude Cowork Just Did 7 Days of Work in 15 Minutes

Get our free prompt stack for Claude Cowork: https://clickhubspot.com/smd Ep. 392 Is this the ChatGPT moment for business productivity? Kipp Bodnar dives into why Claude Cowork represents a seminal...

15 Jan 18min

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