How Covatic’s privacy-first approach to advertising can disrupt sport

How Covatic’s privacy-first approach to advertising can disrupt sport

Join Yanni as he chats with Nick Pinks, CEO and founder of Covatic, the Sports Loft member company that's revolutionising advertising through its private-by-design ad-tech. First up, the pair discuss its applications for sports, allowing Nick to explain how Covatic empowers teams and rights-holders to foster stronger connections with their audiences through targeted content distribution.

The discussion then moves onto the impressive strides clients like Bauer Media Group and Comcast NBC are making by building Covatic into their advertising strategies. Nick opens up about what it's been like to work with such giants of media, and the feedback they've received along the way.

Finally, on the back of its recent Series A, the pair also discuss Covatic's growth strategy, Nick's personal development as a founder, his approach to building up the team, and what the future holds for the business.

Episoder(85)

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AI to take control
of audio content

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OneCourt: using touch to help blind fans engage with sport

OneCourt: using touch to help blind fans engage with sport

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The power of vertical video: Insights from Storyteller’s founder

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In this episode, the Charlie and Yanni chat with Bob Thomson, the founder of Storyteller, a company that enables brands to integrate vertical video stories into their apps and websites. They discuss t...

31 Jul 202449min

Building the tools for immersive sports experiences

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In this episode, Yanni and Charlie chat with Kamal Mistry, CEO of Arcturus, a company specialising in volumetric video – which allows for the capture and display of three-dimensional spaces and object...

16 Jul 202444min

Connecting with fans using data

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This week Yanni and Charlie sit down with Vince Ircandia, CEO and founder of Stellar Algo, a company transforming how sports organisations understand and engage with their fans, using data analytics. ...

1 Jul 202449min

Twelve Labs: Bringing human-like understanding to video

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In this episode, Yanni and Charlie chat with Maninder Saini, head of growth at Twelve Labs, a company that uses multimodal AI to bring human-like understanding to video content. We had Twelve Labs on ...

20 Jun 202448min

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