IFH 129: 5 Rules to Make Money Selling Indie Films

IFH 129: 5 Rules to Make Money Selling Indie Films

5 Rules to Make Money Selling Indie Films
I feel that one of the reasons I was put on this earth was to help filmmakers and artist make money selling their films and art. There's no reason why filmmakers shouldn't be able to make a steady income from their films. You can here my inspiration rant on this topic here: Why Filmmakers are Always So Damn Broke & What They Can Do to Change It.
So I came up with these 5 rules on how to make money selling indie films. I outline what I discuss in the podcast below. If you are going to listen to an episode of the IFH Podcast then this one and #88 (Why Filmmakers are Always So Damn Broke) are two episode you should listen too. Check out the outline below and then listen to the episode. I also go into other areas and core concepts that are not in the list below.
1. Understand the initial cost of creating the factory that will build your product

Buying gear
Building a team
Post Production infrastructure
Deliverables

2. Understand the cost of creating your product vs the return

Keep the budget low enough where you feel you can make a healthy return on investment
Joe Swanberg (watch his SXSW talk here)

3. Understand your customer and how to engage with them

Provide Value to your customer
Social Media
Email List
Where does your customer hang out, go there and engage with them

4. Understand how you will be getting your product to the customer

Distribution Options
Cost of distribution

5. Understand revenue streams

DVD/Blu-Ray
TVOD
SVOD
Workshops
Merch

Now get to listening and make your film!
Right click here to download the MP3Download on iTunes Direct



Slamdance Workshop Discussed on the Show
Join Blackmagic Design, Slamdance Grand Jury Award winner Andrew McPhillips, and filmmaker and host of Indie Film Hustle Alex Ferrari on Saturday, January 21 from 2:30pm to 4:30pm at the Filmmaker Lounge in the Treasure Mountain Inn for an in-depth workshop on the tools and techniques essential to the independent filmmaker.


Andrew McPhillips will discuss lessons learned from shooting his upcoming film “The Doll,” including how to seamlessly switch from production to post. Andrew used an URSA Mini 4.6K to shoot the film, DaVinci Resolve for editing and grading, and Fusion for the VFX. Along with serving as CG Supervisor at SPINVFX, Andrew’s work includes his animated short film “Blood Will Tell” which previously premiered at the Toronto International Film Festival and took home top awards at Slamdance.

Alex Ferrari will discuss how filmmakers can make the most of DaVinci Resolve as a professional editing solution. Alex recently shot, edited and graded his new film “This Is Meg” using Blackmagic Design. He will dive into the ins-and-outs of what filmmakers need to know when editing with Resolve and how it can best fit into their workflows.

A brief Q&A will follow the presentations along with raffles for prizes, including a Micro Cinema Camera, DaVinci Resolve Studio and Fusion Studio!
Join Blackmagic Design afterward from 5:00pm to 7:00pm for a happy hour in the Filmmaker Lounge during which attendees can ask questions, demo gear and learn more about Blackmagic Design products for independent filmmakers.



LINKS AND RESOURCES MENTIONED IN THIS EPISODE

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

Episoder(967)

IFH 649: First-Time Filmmaking, Oscars & Netflix with Scott Copper

IFH 649: First-Time Filmmaking, Oscars & Netflix with Scott Copper

Scott Copper (Director, Screenwriter, Producer) made his feature film directorial debut in 2009 with Fox Searchlight’s Oscar-winning CRAZY HEART, which he also wrote and produced. The film, which starred Jeff Bridges, Maggie Gyllenhaal, Colin Farrell and Robert Duvall, earned three Academy Award nominations, winning for Best Actor (Bridges) and Best Original Song (T Bone Burnett and Ryan Bingham). Cooper won an Independent Spirit Award for Best First Feature and earned WGA, USC Scripter and Independent Spirit Award nominations, for his screenplay.Cooper’s follow-up was the Leonardo DiCaprio/Ridley Scott-produced OUT OF THE FURNACE, starring Christian Bale, Woody Harrelson, Casey Affleck, Zoë Saldana, Forest Whitaker and Sam Shepard. For his work as writer, director and producer, Cooper won the Best Debut and Second Film Award at the 2013 Rome Film Festival, where he was also nominated for a Golden Marc’Aurelio Award. Next was Cooper’s 2015 Warner Bros. gangster film BLACK MASS, which Cooper both directed and produced and which made its worldwide debut at the Venice International Film Festival.The box-office hit garnered wins from critics associations across the country, and earned lead actor Johnny Depp the Desert Palm Achievement Award at the Palm Springs International Film Festival, as well as a Best Actor nomination from the Screen Actors Guild. In 2017, Cooper’s western epic HOSTILES debuted at both the Telluride Film Festival and Toronto International Film Festivals, earning widespread critical acclaim. The film reunited Cooper with his OUT OF THE FURNACE star Christian Bale and featured performances from Rosamund Pike, Wes Studi, Jesse Plemons, Rory Cochrane and Ben Foster. Cooper followed this up with ANTLERS, an exploration of yet another genre in the Guillermo Del Toro-produced horror film. Searchlight released the film to acclaim in October 2021.Most recently, Cooper re-teamed for the third time with Bale on THE PALE BLUE EYE, an adaptation of Louis Bayard’s novel of the same name. The film tells the story of a series of murders at the United States Military Academy at West Point in 1830 and a cadet the world would later come to know as Edgar Allan Poe. Robert Duvall, Gillian Anderson, Timothy Spall, Toby Jones and Harry Melling round out the cast. The Netflix film will debut in Fall of 2022. Born in Virginia, Cooper now resides in Los Angeles.Please enjoy my conversation with Scott Copper.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

10 Jan 20231h 6min

MONDAY MOTIVATION!: Stop Making Excuses, Make Your Film!

MONDAY MOTIVATION!: Stop Making Excuses, Make Your Film!

Monday Motivation! We all need a kick in the butt sometimes on our screenwriting journey. These episodes will do just that. Never stop chasing that dream and keep on hustling.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

9 Jan 20232min

IFH 648: From Indies to Producing Oscar® Winners with Cassian Elwes

IFH 648: From Indies to Producing Oscar® Winners with Cassian Elwes

Cassian Elwes began his producing career with 1984's Oxford Blues, starring Rob Lowe and Ally Sheedy, and has enjoyed continuing success in film. His earlier roles include Men at Work with Emilio Estevez and Charlie Sheen, The Chase with Charlie Sheen, Kristy Swanson, and Henry Rollins, and The Dark Backward with Judd Nelson, Bill Paxton, and Rob Lowe.In 1989 he produced the independent film Never on Tuesday, which featured a cast of cameos including Charlie Sheen, Emilio Estevez, Judd Nelson, Nicolas Cage, and Cary Elwes.The Hollywood Reporter has said that Elwes was "involved in a virtual who's who of every great independent film of the last ten years." with films such as Thank You for Smoking, Half Nelson, and Frozen River (the last two of which garnered Oscar nominations for Ryan Gosling and Melissa Leo, respectively)."What people lose sight of," Elwes said to Screen International, "is that these films cost a tenth of the films that they competed against at the Academy Awards.The privilege was the recognition." Elwes is an expert in the field of arranging financing and distribution for independent films, having done so for 283 films during his tenure at William Morris Independent.Since leaving William Morris Independent, Elwes has been involved in arranging financing and distribution for 23 films, including Lawless, directed by John Hillcoat (The Road), starring Shia LaBeouf and Tom Hardy, and the thriller The Paperboy, directed by Lee Daniels (Precious), starring Matthew McConaughey and Zac Efron.Elwes produced the period drama The Butler, which was directed by Lee Daniels and featured an ensemble cast, including Forest Whitaker, Oprah Winfrey, John Cusack, Jane Fonda, Terrence Howard, Vanessa Redgrave, Alan Rickman, Liev Schreiber, Robin Williams, among others.He also produced Dallas Buyers Club starring Matthew McConaughey and Jennifer Garner, Ain't Them Bodies Saints starring Rooney Mara, Casey Affleck, Ben Foster, and Hateship, Loveship starring Kristen Wiig, Guy Pearce, Hailee Steinfeld, and Nick Nolte.On 29 October 2013, Elwes launched the Cassian Elwes Independent Screenwriter Fellowship, in conjunction with The Black List, to award one writer an all-expenses-paid trip to the 2014 Sundance Film Festival and mentorship from Elwes. Elwes and The Black List plan to award the fellowship annually.Please enjoy my conversation with Cassian Elwes.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

5 Jan 20231h 8min

BONUS EPISODE: Shooting for the Mob - Listen to First Four Chapters

BONUS EPISODE: Shooting for the Mob - Listen to First Four Chapters

After months of the IFH Tribe asking me, I finally finished the audiobook version of Shooting for the Mob. It was a tough project to finish but I knew I had to get it to you guys. As a gift for being so patient, I am releasing four chapters of the book for FREE for your listening pleasure. If you are unfamiliar with the story of Shooting for the Mob read below.A bipolar gangster, a naive, young film director, and Batman. What could go wrong? Alex Ferrari is a first-time film director who just got hired to direct a $20 million feature film, the only problem is the film is about Jimmy, an egomaniacal gangster who wants the film to be about his life in the mob. From the backwater towns of Louisiana to the Hollywood Hills, Alex is taken on a crazy misadventure through the world of the mafia and Hollywood. Huge movie stars, billion-dollar producers, studio heads and, of course, a few gangsters, populate this unbelievable journey down the rabbit hole of chasing your dream. Would you sell your soul to the devil to make your dream come true? By the way, did we mention that this story is based on true events? no, seriously it is.Writing this book is easily one of the toughest things I’ve ever had to do. Some days I would cry as I was typing. Who wants to go back to the darkest time in their lives and relive that hell. Well, that’s exactly what I did. It took me 18 years to build up the courage to sit down and tell my story. I take you behind the scenes of the real Hollywood. and also see how gangsters and Hollywood go together like peanut butter and jelly. This book is RAW and UNFILTERED. I said to myself,"If I'm going to write this I have to tell the entire story, warts and all."The goal of this book is to help, not only filmmakers and people interested in having a career in Hollyweird but anyone stuck in a bad situation they feel they can’t get out of. The story illustrates how someone can lose themselves while chasing that golden carrot that is their dream, not to compromise their morals and stand up for themselves.As cheesy as it sounds if I can help one person avoid even 1% of the pain and suffering I went through then it will be worth it. Now this story is not all doom and gloom, it’s hilarious, ridiculous and one hell of an adventure. I hope you really enjoy the story and have fun, laugh, cry and maybe even learn a little something about yourself.Enjoy Shooting for the Mob and please leave a review for the book when you are done reading. Thanks!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

4 Jan 202343min

IFH 647: Screenwriting Confidential – Inside the Dark World of the Script Reader with Deepthroat

IFH 647: Screenwriting Confidential – Inside the Dark World of the Script Reader with Deepthroat

Have you ever wanted to know what happens behind the scenes at Hollywood's major production companies and studios? How do new screenplays get read, approved and pass on by the script reader? What are the politics behind the scenes that make it almost impossible for a screenplay to make it through the Hollywood System?Today on the show, we have a former development executive, current script coverage reader, and professional screenwriter. He asked to remain anonymous, so I just refer to him as Deepthroat. Yes, I know that's a bit on the nose, but we both thought the Cloak and Dagger angle would be funny. He is a screenwriter that has worked in both television and features, a sought-after script doctor (he's worked on some MAJOR studio films), and a script coverage specialist.Deepthroat spills the beans on the inner workings of some of the biggest studios in Hollywood. He discusses how an idea he presented to his boss years ago was once stolen from him within the system and was turned into a successful property and shares tips on how to impress those studio readers that are the gatekeepers to getting your screenplay sold and produced.He is one of the amazing script coverage specialists I have worked with at Bulletproof Script Coverage.Deepthroat agreed to do this interview to help screenwriters try to break into the business. He's tired of seeing so many talented writers get eaten up by the system.The information in this interview is raw and real and will give you a much clearer idea of what happens behind the scenes in Hollywood. If you enjoy this episode, please share it with as many screenwriters and filmmakers as you can. We need to get this information out there.Enjoy my revealing conversation with DEEPTHROAT.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

3 Jan 20231h 30min

MONDAY MOTIVATION!: What is Your Filmmaking Brand?

MONDAY MOTIVATION!: What is Your Filmmaking Brand?

Monday Motivation! We all need a kick in the butt sometimes on our screenwriting journey. These episodes will do just that. Never stop chasing that dream and keep on hustling.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

2 Jan 20232min

IFH 646: Bulletproof: Writing Scripts that Don’t Get Shot Down David Diamond and David Weissman

IFH 646: Bulletproof: Writing Scripts that Don’t Get Shot Down David Diamond and David Weissman

Today on the show, we have screenwriters David Diamond and David Weissman. Their credits include studios' movies like Family Man, Evolution, Old Dogs, and When in Rome. We discuss their adventures in the screenwriting trade, working with studios, and their new book Bulletproof: Writing Scripts that Don't Get Shot Down.The team of Diamond and Weissman has been writing movies and mentoring filmmakers for decades. In this practical guide, they take the aspiring writer by the hand and guide them through the logistics and tools of writing an attention-grabbing, audience-pleasing screenplay. Readers will learn the interests and needs of managers, agents, producers, executives, financiers, directors, and actors. Diamond and Weissman attribute their phenomenal success to a career-long focus on the motives and priorities of film sponsors and benefactors.Whether it’s a theatrical release or a streaming movie, a major, big-budget tent pole, or an intimate, character-driven indie drama, Diamond and Weissman apply their time-tested approach. This fresh way of thinking will resonate with writers, industry professionals, and cinephiles excited to peek under the hood at what makes their favorite films tick.Bulletproof: Writing Scripts that Don't Get Shot Down is the rare screenwriting instructional penned by authors with both massive credits and decades of business experience.Enjoy my conversation with David Diamond and David Weissman.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

29 Des 20221h 15min

BONUS EPISODE: Clerks, Sundance & Making $500 Million at the Box-Office with Scott Mosier

BONUS EPISODE: Clerks, Sundance & Making $500 Million at the Box-Office with Scott Mosier

You guys are in for a major treat. I'm always talking about those "lottery ticket" filmmaker stories that we all dream of happening to us one day. Well, today's guest's story is one of the mythological stories come to life.We have 90’s independent film icon, Scott Mosier. Scott is an indie film producer, editor, writer, director, actor, and podcaster of Smodcast, which he co-hosts with his long-term filmmaking partner, Kevin Smith.From Vancouver Film School to Hollywood, Scott's trajectory has been inspiring for many in the industry. He produced some of the best 90s classics like Clerks 1 & 2, Jersey Girl, the Oscar® Winning Good Will Hunting, Dogma, and many, many more.Scott acted in, edited the movie, original sound, and contributed to Clerk’s budget. After the massive hit they followed up with the embattled Mallrats. The film was not well received and did no money at the box-office. Kevin and Scott were essentially discarded and called a one hit wonders. For most filmmakers that would be all she wrote but not for Kevin and Scott.They decided to go back to their roots and make another low budget indie and prove to Hollywood that they were here to stay. Their next film was the brilliant romantic comedy-drama, Chasing Amy. The tells the unfortunate twist of a male comic artist who falls in love with a lesbian woman, to the displeasure of his best friend.After self-financing, the majority of their initial projects (Mosier & Smith), 2001, Jay and Silent Bob Strike Back was Mosier’s first big-budget ($20 million) production.Based on real-life stoners Jay and Silent Bob, so when they get no profit from a big-screen adaptation they set out to wreck the movie.If that wasn't enough Scott also co-executive produced the Oscar® Award-Winning Good Will Hunting in his spare time.Wanting a change Scott decided to branch out and start directing himself. His 2018 directorial debut was a stand-out project! A box office hit, grossing about $512 million globally and the highest-grossing holiday film of all time. Dr. Seuss: The Grinch became the third screen adaptation of the 1957 Dr. Seuss book, How the Grinch Stole Christmas.I had ball talking shop with Scott. We discussed the genesis of the independent film movement as we know it today, dealing with studios, what was it like being in the Clerks hurricane and much more.Enjoy my conversation with Scott Mosier.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

28 Des 20221h 38min

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