IFH 458: How to Sell Your Indie Film and Yourself with Alec Trachtenberg

IFH 458: How to Sell Your Indie Film and Yourself with Alec Trachtenberg

Today on the show we have independent film producer, author, and sales consultant Alec Trachtenberg. With over a decade of experience building and managing the sales teams of some of the most cutting-edge technology startups, Alec has worked with major companies, such as Airbnb, Sony Pictures, Netflix, and Amazon. He has directly generated millions of dollars in revenue for a variety of companies in the technology and entertainment sectors, including Surkus, MomentFeed, and Entercom.

He has taken his sales knowledge and skills and written and published Lights, Camera, Sell: Sales Techniques for Independent Filmmakers. Here's a bit about the book.

Film producer and sales consultant Alec Trachtenberg argues that one must adopt a sales mindset in order to be successful as an independent filmmaker. By highlighting a variety of sales strategies that have worked for him in the world of startup technology companies, Alec shows how you can use the same sales strategies in every stage of filmmaking.

Whether you are a budding freelance cinematographer searching for your next gig, a first-time director ready to shoot your first feature-film, or an indie producer acquiring funding for your next project, Lights, Camera, Sell will teach you how to succeed through strategic sales techniques used by cutting-edge tech startup companies. Walking you through the five stages of the sales process, Alec shows you relevant case studies involving a variety of scenarios in the low-budget independent filmmaking process. Alec will teach you how to:

Prospect a screenwriter and option a feature-length screenplay
Lead a discovery call with a prospective domestic distributor
Demonstrate value with a powerful pitch deck to a financier
Close a deal with a non-union actor by creating an initial talent agreement outline
Resolve conflicts with crew members by understanding the principles of relationship success
Lights, Camera, Sell will debunk the negative myths surrounding salespeople formed by our media and society, reveal best practices on asking the right questions, explain how to present your ideas and services in a compelling way, and more.

Enjoy my conversation with Alec Trachtenberg.

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

Episoder(980)

IFH 180: How to Cast a No Budget Indie Film with Backstage's Veronika Lee

IFH 180: How to Cast a No Budget Indie Film with Backstage's Veronika Lee

How to Cast a No Budget Indie Film with Backstage's Veronika LeeAhhhh casting. It’s probably the last thing a director or producer wants to think about during production. But it’s true: casting can make or break a film. A bad casting decision can be glaringly obvious at the worst possible time. So it’s important to get started thinking about your process early on. On today's show, we have casting director Veronika Lee from Backstage. We go into how to cast a no budget indie film, finding the right actors for the part and much more. (Note: IFH listeners can always cast for free by entering promo code HUSTLE at checkout at Backstage.com.)Enjoy my conversation with Veronika Lee. LINKS AND RESOURCES MENTIONED IN THIS EPISODEBackstage.com (EXCLUSIVE FREE Casting Package from Backstage.com Use the promo code HUSTLE at checkout)Veronika Lee - TwitterBuy This is Meg on iTunesSPONSORSHollywood Film & Television Directing Masterclass (EXCLUSIVE 50% OFF)Editing with DaVinci Resolve Course ($15 Special)Directing Actors Master Course – (30% OFF – CODE: HUSTLE)Get Your Film on Netflix, Hulu & Amazon & Keep 100% off the Revenue - DistribberHollywood Camera Work: Mastering High-End Blocking and Staging (30% OFF – CODE: HUSTLE)Werner Herzog's Filmmaking MasterClassAaron Sorkin Screenwriting Master ClassKILLER RESOURCES!!!IFH Masters Circle Filmmaking CommunityIFH's Online Film SchoolSix Secrets to get into Film Festivals for FREE!To share your thoughts:Leave a note in the comment section below.Share this show on Twitter, Facebook, or Pinterest.To help the show:Leave an honest review on iTunes. Your ratings and reviews really help and I read each one.Subscribe to the Podcast on iTunes,  Stitcher, Soundcloud or via RSSBecome a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

7 Sep 20171h 16min

IFH 179: Oscar-Winner Russell Carpenter A.S.C. - Shooting Blockbusters, Titanic & James Cameron

IFH 179: Oscar-Winner Russell Carpenter A.S.C. - Shooting Blockbusters, Titanic & James Cameron

Oscar-Winner Russell Carpenter A.S.C. - Shooting Blockbusters, Titanic & James CameronI can't tell you how excited I am about today's guest. I sat down with the legendary and Oscar® Winning Cinematographer Russell Carpenter A.S.C. Russell has been shooting blockbusters for over 40 years and has shot films like Ant-Man,  xXx: Return of Xander Cage, Charlie's Angels, The Negotiator, True Lies, Monster-in-Law and classic 90's action flicks like Hard Target, The Perfect Weapon, and Death Warrant.He won the Oscar® for his cinematography on the second highest-grossing film of all time, Titanic. We go down the rabbit hole on shooting Titanic, working with James Cameron, crazy Hollywood stories, how he approaches each project and much more. This episode is a treasure chest of behind the scenes stories and cinematic techniques from the highest levels of Hollywood.Get ready to be entertained and have your mind blown. Enjoy my epic conversation with Russell Carpenter A.S.C.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

5 Sep 20171h 35min

IFH 178: How a 19 Yr Old Directed & Sold 6 Feature Films with Dylan Mars

IFH 178: How a 19 Yr Old Directed & Sold 6 Feature Films with Dylan Mars

How a 19 Yr Old Directed & Sold 6 Feature Films with Dylan MarsI always talk about the grind, doing the work and just going out and shoot your film. Today's guest does just that, Dylan Mars Greenberg. Dylan has directed 6 feature films at the ripe old age of 19 years old. I can't tell you what a treat it was to speak to this young filmmaker. I hope Dylan's drive, excitement to tell stories and good old fashion hustle rubs off on you all. Enjoy my conversation with Dylan Mars Greenberg.Keep Hustlin!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

1 Sep 201736min

IFH 177: Why Facebook Watch is a Game Changer for Indie Filmmakers

IFH 177: Why Facebook Watch is a Game Changer for Indie Filmmakers

Why Facebook Watch is a Game Changer for Indie FilmmakersThe online video landscape is changing on a daily basis. The newest gladiator to step into the ring is Facebook. Facebook is launching Facebook Watch, a new "show tab" that will host original shows produced exclusively for Facebook. Considering that Facebook has 1.32 Billion people who come to the site on a daily basis this is a game changer for filmmakers and content creators.Facebook Watch will launch with a handful of shows first but they plan to open the platform up to independent filmmakers, production companies, and content creators.  They will also be adding REVENUE SHARE option for all content creators. My sources tell me that the revenue will be higher than YouTube. Many are saying that this could be a YouTube killer, only time will tell. Personally, I don't think Facebook Watch will kill Youtube but it will injure it for sure.We are living in an "Attention Economy." Whoever can command the most attention will be successful. Take a listen to the podcast as I go into a bit more detail about Facebook Watch and how indie filmmakers can use it to build their brand and/or companies.Keep Hustlin and enjoy!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

29 Aug 20178min

IFH 176: How to Become a "Jack of All Trades" Indie Filmmaker

IFH 176: How to Become a "Jack of All Trades" Indie Filmmaker

How to Become a "Jack of All Trades" Indie FilmmakerOn today's episode, I want to discuss the need for indie filmmakers to become a "Jack of All Trades." As you travel down your filmmaking path you need to be adding tools to your tool box. You have to be adding new skills, knowledge, and experience to your tool box every day.I go over not just the basic skills you need to know but some tool you never thought you needed to add to that box. The more tools you have in your tool box, the more dangerous of a filmmaker you become.Keep Hustlin and enjoy!Right click here to download the MP3Download on iTunes DirectWatch on IFH YouTube ChannelBecome a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

23 Aug 201726min

IFH 175: How to Build an Audience w/ Social Media & Hustle - Hollyshorts! Conference

IFH 175: How to Build an Audience w/ Social Media & Hustle - Hollyshorts! Conference

How to Build an Audience w/ Social Media & Hustle - Hollyshorts! Film Festival ConferenceIn today's episode, I wanted to share the talk I did with RB Botto (Stage 32) at the Hollyshorts! Film Festival Conference 2017. RB and I spoke about a lot of different topics covering, crowdfunding, crowdsourcing, building an audience, self-distribution, and much more. There's truly one knowledge bomb dropped after another. I thought the IFH Tribe could get a lot out of it.Also, if you are in the LA area This is Meg is LA Priemering at the TCL Chinese Theater, I know crazy! We are the closing night feature film of the Hollyshorts! Film Festival. The screening is August 19th, 8pm. For discount tickets read below. The entire cast will be there and it'll be a fun time! Hope to see you there.Enjoy!Right click here to download the MP3Download on iTunes DirectWatch on IFH YouTube ChannelLINKS AND RESOURCES MENTIONED IN THIS EPISODEBuy This is Meg on iTunesHollyshorts! LA Premiere of This is Meg - Aug 19th - 8pm - Tickets Discount Code: FILMHUSTLEVIPIndie Film Syndicate Membership - First Month FREEHollyshorts! Film FestivalRange 15DistribberStage 32SPONSORSDirecting Actors Master Course – (30% OFF – CODE: HUSTLE)Get Your Film on Netflix, Hulu & Amazon & Keep 100% off the Revenue - DistribberHollywood Camera Work: Mastering High-End Blocking and Staging (30% OFF – CODE: HUSTLE)Werner Herzog's Filmmaking MasterClassAaron Sorkin Screenwriting Master ClassFreeFilmBook.com (Download Your FREE Filmmaking Audio Book)KILLER RESOURCES!!!INDIE FILM SYNDICATE Filmmaking CommunityIFH's Online Film SchoolSix Secrets to get into Film Festivals for FREE!To share your thoughts:Leave a note in the comment section below.Share this show on Twitter, Facebook, or Pinterest.To help the show:Leave an honest review on iTunes. Your ratings and reviews really help and I read each one.Subscribe to the Podcast on iTunes,  Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

16 Aug 20171h 38min

IFH 174: Hollywood Directing: How to Choose the Right Lens for Your Shot

IFH 174: Hollywood Directing: How to Choose the Right Lens for Your Shot

Hollywood Directing: How to Choose the Right Lens for Your ShotOn today's episode, I wanted to give you a sneak peek of one of the best selling filmmaking courses on Udemy right now, Hollywood Film & Television Directing Masterclass with former guest and master film instructor Gil Bettman. On the show, you'll hear a lesson on how you can AMP UP your static shots by the choosing the right lenses.Enjoy!LINKS AND RESOURCES MENTIONED IN THIS EPISODEBuy This is Megon iTunesHollywood Film & Television Directing Masterclass (EXCLUSIVE 50% OFF)Indie Film Syndicate Membership - First Month FREESPONSORSDirecting Actors Master Course – (30% OFF – CODE: HUSTLE)Get Your Film on Netflix, Hulu & Amazon & Keep 100% off the Revenue - DistribberHollywood Camera Work: Mastering High-End Blocking and Staging (30% OFF – CODE: HUSTLE)Werner Herzog's Filmmaking MasterClassAaron Sorkin Screenwriting Master ClassFreeFilmBook.com (Download Your FREE Filmmaking Audio Book)KILLER RESOURCES!!!INDIE FILM SYNDICATE Filmmaking CommunityIFH's Online Film SchoolSix Secrets to get into Film Festivals for FREE!To share your thoughts:Leave a note in the comment section below.Share this show on Twitter, Facebook, or Pinterest.To help the show:Leave an honest review on iTunes. Your ratings and reviews really help and I read each one.Subscribe to the Podcast on iTunes,  Stitcher, Soundcloud or via RSSFilmmaking ResourcesFilmmaking Hacks: Filmmaking Master Course Directing Actors Film Workshop USC Film School's ONLY Online Course: Directing the Actor Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

9 Aug 201711min

IFH 173: This is Meg is LIVE on iTunes & Some Other Surprises

IFH 173: This is Meg is LIVE on iTunes & Some Other Surprises

This is Meg is LIVE on iTunes & Some Other SurprisesToday is the day. This is Meg is FINALLY been released to the world on iTunes. It's pretty incredible that an idea I had over a year ago is now a feature film that has been released on mutha f'in iTunes. It's humbling. I'm so grateful to you, the IFH Tribe for your support, love and well wishes. I know that I wouldn't have been able to do this with you guys. The power of community is pretty powerful and from the bottom of my heart thank you all so much for the support!So today is a big day. The more transactions we get on iTunes the higher we get ranked on their algorithm. This means sales and rentals (it's available for rental too today) count towards that goal. So if you are going to buy or rent This is Meg do it TODAY!Let's see how this experiment does and I'll report back the results. Here's the link to buy or rent the film today ---> This is Megon iTunesBy the way, I have a few surprises for you in this episodes so listen all the way through = ) Enjoy and thank you again!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

4 Aug 201714min

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