IFH 093: How to Brand, Market and Build an Audience Using Social Media & Marketing Hustle
How to Brand, Market and Build an Audience Using Social Media & Marketing HustleSo I had the plesure of speaking at the HollyShorts! Film Festival at a "fireside chat" with my brotha from another mutha RB Blotto from Stage32.com. We sat down and discussed How to Brand, Market and Build an Audience Using Social Media & Marketing Hustle. I had a ball and as promised I recorded the evening for those of you who couldn't make it. Check it out below:You’ve got an amazing script, now what? The first step is to identify your audience and create a brand for yourself that you can leverage when crowdfunding or selling your film. Once your film is done, the next step is marketing and promotion. Join us for a fireside chat with Writer/Director and Indie Film Hustle founder, Alex Ferrari, and RB Blotto, Stage32.com founder, as they offer best practices on building an audience, creating a brand, marketing yourself and your film, and finally, getting the word out via social media, which is crucial to your success.Sit back and enjoy this knowledge bomb filled episode. Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
17 Aug 20161h 55min
IFH 092: Why Having No Money Makes You a Better Filmmaker
What is this guy talking about? No money = better filmmaker? He must be nuts. We'll I'll have to disagree with you. As I am going through my adventure on the making of my first feature film THIS IS MEG, I have discovered that is the truth. Having less resources has made me a better filmmaker. When you have no money and limited resources you discover new and creative ways to solve problems. The creative ways end up on the screen and that is where innovation comes from. Doing something people say is nuts. Credit: QuoteAddicts"No one can stop you from doing exactly what you want to do. If you can accept that the cavalry won't come, and if you can be the cavalry, it gives you a chance to be happy." - Mark DuplassWhen I announced I was going to direct This is Meg with a micro budget I can't tell you how many people said I was nuts. BTW, I love it when people do that, it lights my fire. I still think most of the cast and crew still don't know how we're going to pull this off. In this podcast I go over the techinques I used to not only get the ball rolling but also get the film shot and edited. Enjoy!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
15 Aug 201631min
IFH 091: What Filmmakers Can Do About the Diversity Problem in Hollywood
This podcast episode comes straight from the heart. Diversity in the film industry is a problem. The numbers do not lie.Original Source: Fusion.netOriginal Source: GirlTalkHQ.comThe film business needs to have many points of views and not just a select few. The more points of views you have, the better the industry as a how will be. Filmmakers can not use their gender or race as an excuse for "not making it". The diversity problem in Hollywood is SLOWLY getting better. Ava DuVernay, the director of Selma, has become the first African-American Female director to helm a major studio film with a $100 million dollar budget. (Source: Business Insider)Original Source: The Hollywood Reporter and The Ralph J. Bunche Center for African American StudiesTheir are many examples of the industry changing. Robert Rodriguez, Guillermo del Toro, Tyler Perry, Spike Lee, Alejandro González Iñárritu, Ava DuVernay, Gale Anne Hurd, Kathryn Bigelow, Sofia Coppola, and many more have cracked the diversity wall. Original Source: FusionNow that being said, I'm not saying it has been easy for the filmmakers I've listed. It was DAMN HARD! Things are changing but very slowly. I've never allowed being latino stop me from creating my own opportunities. Indie Filmmakers have to create their own opportunities and stop waiting around for "Hollywood" to give it to them. I hope this episode inspires filmmakers to go out and make it happen...no matter what! Keep hustlin' my friends!Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
4 Aug 201617min
IFH 090: Life After Winning Sundance with Diane Bell
Life After Winning Sundance with Diane BellI always talk about not counting on the "lottery ticket" mentality that so many filmmakers today count on. Winning Sundance is not a distribution plan. Well I was involved in a project, written and directed by Diane Bell, that did just that. It won not one but two awards at Sundance. She didn't count on winning, hell she didn't think in her wildest dreams that she would even be accepted. Here's the story.In 2010, 16 feature films were selected out of 1,058 submissions to be screened in the US Dramatic Competition at the Sundance Film Festival. Diane Bell's OBSELIDIA was one of them. It was made for less than $140,000, it had no movie stars in it, and none of the cast or crew had connections to Sundance. And yet it was picked out of the slush pile, and selected to premier on this world stage, alongside movies that had cost 100 times as much with big name movie stars and recognized directors.OBSELIDIA, premiered in the US Dramatic Competition at the Sundance Film Festival 2010, where it won the Alfred P. Sloan Award and the award for Excellence in Cinematography. It was nominated for two Independent Spirit Awards 2011, including one for Best First Screenplay. It won acclaim at festivals around the world, including being named as Best of Fest at the Edinburgh Film Festival, Best Narrative Feature at Ashland Independent Film Festival, and winning the Youth Jury Prize for Best Film at the Valladolid Festival, Spain.If you ever wanted to know what it was like to be accepted and win awards at the Sundance Film Festival sit back and enjoy on conversation with Diane Bell.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
28 Jul 20161h 40min
IFH 089: How To Write A Screenplay with Fight Club Screenwriter Jim Uhls
We I have a MAJOR treat for the tribe this week. I have no other than Jim Uhls, the master screenwriter behind David Fincher's "Fight Club", one of the greatest films in my generation, in my humble option.When Chuck Palahniuk's Fight Club was making the rounds in Hollywood, it was a tough sale to be adapted for the screen. But then Brad Pitt got involved; add David Fincher and Ed Norton, throw Jim Uhls into the mix and you've got a modern classic.Jim’s sceenwriting credits include of course the modern classic “Fight Club” the feature-film "Jumper" the NBC television film "Semper Fi" and the SyFy miniseries "Spin".In this remarkable discussion Jim Uhls breaks the first rule of Fight Club: He talks about it, working with David Fincher, why he hates outlines and why you should interview your characters. Step inside the mind of the man who figured out how to conquer Hollywood as he lays down knowledge bomb after knowledge bomb in this eye opening interview.Towards the end of the interview Jim gives easily the GREATEST ADVICE ON HOW TO BECOME A WORKING SCREENWRITER I'VE EVER HEARD! This podcast is not to be missed.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
20 Jul 20161h 21min
IFH 088: Why Filmmakers are Always So F*ckin' Broke & What They Can Do to Change It
I'm truly PISSED OFF guys and am tired of seeing my fellow indie filmmakers and artist struggle to make a living doing what they love. I decided to put together a lists of steps that every indie filmmaker needs to do in order to thrive in the film business.Since this website is call INDIE FILM HUSTLE the terminology I'll be using will be aimed at filmmaking or screenwriting but all of these concepts can be applied to any art form.PLEASE NOTE: If you were to ever listen to a podcast of mine, this is the one. I'll be laying out the steps in the article but I go MUCH DEEPER into each one on the podcast. Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
18 Jul 201655min
IFH 087: Into the Madness: Shooting a Micro Budget Feature Film w/ Jill-Michele Meleán
You knew it was bound to happen. Well the time is here. Please welcome the talented Jill-Michele Meleán to the Indie Film Hustle Tribe. Jill is the star of my debut feature film "This is Meg". She is one of the most talented actors/comedian I've ever worked with and we have worked on a ton of projects of the years. Jill-Michele Meleán, “Jilly” was born and raised in Miami, Florida (aka Cuba). She declared at a young age that she wanted to be like Bette Davis, Joan Crawford and Benny Hill. Jilly started in Theatre and toured with The Coconut Grove Playhouse (which is the Broadway of Miami). In 2000, she moved to Los Angeles and needed to be on stage.She took her natural comedic timing to the Standup Stage, headlining across the country while continuing her Acting career. After many years of hard work, she’s made a name for herself in the Comedy Television world with memorable performances on FOX’s “MadTV” and Comedy Central’s “Reno 911”. However, her first love is her dramatic acting career. As she continues her theatrical Film and Television career, she’ll never stop making people laugh.Which brings us to This is Meg. Take a listen and get a window into how we are creating this "micro budget" film. LINKS AND RESOURCES MENTIONED IN THIS EPISODE:THIS IS MEG Crowdfunding CampaignJill-Michele Meleán - Official SiteJill-Michele Meleán - IMDBJill-Michele Meleán - Facebook & TwitterIndie Film Syndicate - Filmmaker CommunitySaveSaveBecome a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
15 Jul 20161h 8min
IFH 086: Jenica Bergere - Insanity in Acting & Directing a Micro Budget Feature Film
What do you get when you add a stand up comedian, a fearless actress and a great personality? You get today's guest Jenica Bergere. This is one of the reason we cast here in my debut feature film This is Meg as the bitchy nut job Ruby. Jenica Bergere began her career as a stand up comedienne becoming a paid regular at The Comedy Store as well as the Improv when she was barely old enough to vote. Jenica credits Russell Simmons for discovering and representing her as the only “crazy white girl” on his Def Jam slate. Since then she has continued to hone her craft becoming an accomplished writer, actress, comedienne and now award winning director with her feature film Come Simi for which Jenica co-wrote the screenplay with Doc Pedrolie (2010 Jack Nicholson Award for Screenwriting). Filmed ‘guerilla style’ in only 6 days, Bergere brought the film in for $10,000 and sites being a micro budget filmmaker as something she actually enjoyed. Distributors have called the film “brave”, a word that also defines Jenica Bergere as a director. Willing to take risks and do whatever it takes to get the desired results, Jenica brought her camera crew into the hospital room to film her labor and delivery, ensuring the shots were captured as she envisioned, directing everyone all the whilst.Take a look at the trailer for Jenica's Micro Budget Film Come Simi:Get ready to laugh out load in this amazing interview with Jenica Bergere.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.
12 Jul 20161h 9min
