#401: Royal Bank of Canada: Forming Strategic Partnerships and Receiving Recognition for Customer Loyalty Efforts

#401: Royal Bank of Canada: Forming Strategic Partnerships and Receiving Recognition for Customer Loyalty Efforts

Send a text When a large financial institution decides to enhance the construction of its customer loyalty program, it can be challenging. Yet repositioning a program in a highly competitive Canadian market where large coalition programs are inter-matched with traditional brand-based customer loyalty efforts can be even more daunting. One of the ways to measure how brands enhance customer loyalty efforts is to look at the program’s metrics and KPIs. Another is to take home multiple awards at ...

Episoder(513)

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

Send a text The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a high-tech mini golf concept where technology has...

22 Mai 202422min

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

Send a text In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco, and in 1980, the first Petco store located outside of Californ...

20 Mai 202426min

Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?

Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?

Send a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a st...

14 Mai 20241min

Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?

Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?

Send a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a st...

14 Mai 20241min

Loyalty360 Loyalty Live | Bill Schneider, SheerID

Loyalty360 Loyalty Live | Bill Schneider, SheerID

Send a text SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike, T-Mobile, AT&T, Spotify, and YouTube. The SheerID...

9 Mai 202420min

Loyalty360 Loyalty Live | David Hamel, nventive

Loyalty360 Loyalty Live | David Hamel, nventive

Send a text With a clientele spanning across the U.S. and Canada, nventive specializes in crafting impactful mobile, web applications, and software solutions that increase engagement and enhance the u...

7 Mai 202420min

Loyalty360 Loyalty Live | Sukumar Muthya, Ansira

Loyalty360 Loyalty Live | Sukumar Muthya, Ansira

Send a text Ansira is an independent, global marketing technology and services company with clients across B2B, B2C, and B2B2C industries that leverage the company’s suite of proprietary technology pl...

30 Apr 202426min

Rodney Strong: Sustainability Efforts Engage Consumers and Cultivate Emotional Loyalty

Rodney Strong: Sustainability Efforts Engage Consumers and Cultivate Emotional Loyalty

Send a text Rodney Strong Vineyards was founded in 1959 when Rodney Strong chose Sonoma County in California as the ideal place to produce some of the best-known wines in the world. Three decades afte...

29 Apr 202421min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
livet-pa-veien-med-jan-erik-larssen
finansredaksjonen
pengepodden-2
pengesnakk
utbytte
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
rss-sunn-okonomi
stormkast-med-valebrokk-stordalen
lederpodden
rss-markedspuls-2
liberal-halvtime
rss-politisk-preik
lederskap-nhhs-podkast-om-ledelse