#187 President & COO of AG1, Kat Cole: Wings to Supplements
Grit22 Apr 2024

#187 President & COO of AG1, Kat Cole: Wings to Supplements

Guest: Kat Cole, COO of Athletic Greens

You can’t make smart decisions if you don’t know the truth — the “true truth,” as Athletic Greens COO Kat Cole puts it. “As you get bigger and you have success, innovator’s dilemma, you end up talking to yourself instead of really being rooted in what’s going on.” That’s why she has embraced the anxiety of the unknown, channeling what she doesn’t know about the market into productive questions for her team and her customers. Anxiety can be harmful, she concedes, but “there’s a healthy version of believing you never really know what’s going on, and you never really know the true truth, because things change so quickly.”

In this episode, Kat and Joubin discuss Huberman Lab, ultra-endurance athletes, Chris Ashenden, founder-owned businesses, “fancy jobs,” international trips, unplanned succession, private equity, the Atkins diet, inheriting a bad situation, omni-channel marketing, working with franchisees, fully remote companies, “if not for...,” and why Athletic Greens has only one SKU.

Chapters:

  • (01:04) - Podcast superfans
  • (06:54) - AG1 and Kat’s professional journey
  • (11:14) - Her “Jerry Springer childhood”
  • (14:31) - Learning, moving, thriving
  • (16:18) - The Hooters business school
  • (24:05) - Leaving Hooters and joining Rourke Capital
  • (28:46) - Cinnabon’s dark years
  • (35:55) - The three questions
  • (41:11) - MiniBons
  • (45:37) - Anxiety and uncertainty
  • (48:40) - The wad of paper story
  • (50:26) - Favorite interview questions
  • (54:49) - The temptation to do more

Links:

Episoder(279)

CRO Clari, Kevin Knieriem: Exploring the Benefits of Data-Driven Sales

CRO Clari, Kevin Knieriem: Exploring the Benefits of Data-Driven Sales

No matter how advanced sales technology gets, it’s still imperative for Kevin Knieriem to listen to his gut intuition when it comes to making business choices. And for good reason — his “Spidey senses...

22 Feb 202148min

CRO ServiceTitan, Ross Biestman: ‘Team Before Self’: Motivating High-Performing Salespeople

CRO ServiceTitan, Ross Biestman: ‘Team Before Self’: Motivating High-Performing Salespeople

If you ask Ross Biestman about the highest-performing environment he’s ever been a part of, you might be surprised to hear nothing of his time as an investment banking analyst or as a salesperson at A...

15 Feb 202152min

CRO Snowflake, Chris Degnan: Building Snowflake’s Successful Sales Organization from the Ground Up

CRO Snowflake, Chris Degnan: Building Snowflake’s Successful Sales Organization from the Ground Up

Cloud-based data storage company Snowflake made headlines this past September when it underwent the highest-valued software IPO in stock market history. For the company’s Chief Revenue Officer, Chris ...

8 Feb 20211h 5min

CRO Flexport, Will Urban: Streamlining Global Trade With Revolutionary Technology

CRO Flexport, Will Urban: Streamlining Global Trade With Revolutionary Technology

Global trade is as complex as it is essential to worldwide economic stability. From organizing freight shipped through the air or over oceans, to customs and other governmental red tape, there’s a lot...

1 Feb 202150min

Founder and CEO of Applied Intuition, Qasar Younis: Creating Customer-Oriented Company Cultures

Founder and CEO of Applied Intuition, Qasar Younis: Creating Customer-Oriented Company Cultures

When it comes to building a company from the ground up, Qasar Younis has done it all. A mechanical engineer by trade and entrepreneur at heart, Qasar transitioned from working on cars to building star...

25 Jan 202155min

Board Director at Fastly, Kelly Wright: How She Went from Selling Door to Door to Board Director

Board Director at Fastly, Kelly Wright: How She Went from Selling Door to Door to Board Director

Kelly Wright has had a remarkable career in sales, from her early days selling books door to door to joining Tableau as a developing startup and helping them grow into a multi-billion dollar company a...

11 Jan 202149min

CRO Auth0, Dave Wilner: Discussing Growth and Leadership

CRO Auth0, Dave Wilner: Discussing Growth and Leadership

Dave Wilner joined Auth0 in November of 2014, and has played an instrumental role in growing the company to $1 billion in valuation.In this episode of Go to Market, Joubin and Dave discuss Dave’s uniq...

28 Des 202037min

CRO Atlassian, Cameron Deatsch: Exploring Atlassian’s Unorthodox Strategy

CRO Atlassian, Cameron Deatsch: Exploring Atlassian’s Unorthodox Strategy

Atlassian is one of the most unorthodox technology companies in the world. Almost everything the company does is completely different than what you would expect. And yet, the organization has been mas...

14 Des 202055min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
pengepodden-2
utbytte
finansredaksjonen
morgenkaffen-med-finansavisen
rss-sunn-okonomi
livet-pa-veien-med-jan-erik-larssen
okonomiamatorene
tid-er-penger-en-podcast-med-peter-warren
pengesnakk
lederpodden
rss-fa-makro
rss-markedspuls-2
lederskap-nhhs-podkast-om-ledelse
boligbobla
rss-andelige-tanker-med-camillo