Financial Motivator: Using social media effectively, know YOUR business strengths and product marketing.

Financial Motivator: Using social media effectively, know YOUR business strengths and product marketing.

Two-time Emmy and three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Stephanie Stuckey. The Chair of Stuckey’s. A pecan snack and candy company based in Wrens, GA. She is also the author of “Unstuck: Reviving an American Icon.” Stuckey’s growth lies in their partnership with almost 5,000 retailers nationwide that sell their delicious pecan snacks and candies.

Questions About the Company’s History and Legacy:

  1. Stuckey's has such a rich history. Can you share what initially inspired the rebirth of the brand after all these years?
  2. How does social media on LinkedIn work?
  3. The Power of Marketing and Branding.
  4. What strategies did you implement to turn Stuckey’s around and bring it back to the forefront of the market?
  5. Acquiring a pecan manufacturing facility was a major step. How has owning this facility impacted your product offerings and business growth?
  6. What role does innovation play in the resurgence of Stuckey’s, especially in terms of product development and marketing?

Questions About Branding and Marketing:

  1. Stuckey’s is known for its nostalgic appeal. How do you balance honoring that nostalgia while also appealing to modern consumers?
  2. How important has social media and digital marketing been in the rebirth of Stuckey’s?

Questions About Leadership and Vision:

  1. What’s your long-term vision for Stuckey’s, and how do you plan to continue the momentum you’ve built?
  2. What advice would you give to other entrepreneurs wanting to start their own business?

Questions About Partnerships and Community:

  1. How have partnerships with retailers and other brands contributed to the comeback of Stuckey’s?
  2. Stuckey’s has deep roots in Georgia. How important has the local community been in your company’s resurgence?
  3. Can you share any upcoming collaborations or new product launches that will be part of Stuckey’s comeback story?

It all started with a borrowed Model A Ford and a $35 loan

With that, W.S. “Sylvester” Stuckey, Sr. founded Stuckey’s as a roadside pecan stand along Highway 23 in Eastman, GA in 1937. With that Ford that he retrofitted to haul pecans and the loan (from his grandmother), W.S. drove around the countryside and bought pecans from local farmers to sell at his stand, along with local honey and souvenirs. His wife, Ethel, added her delicious homemade candies – southern delicacies like pralines, Divinities, and our iconic Pecan Log Rolls.

Through grit and determination, the Stuckeys grew the stores from these humble beginnings to a roadside empire. At its peak in the 1960s, the little pecan company had become an integral part of the American road trip. It boasted 368 stores in over 30 states, each offering kitschy souvenirs, clean restrooms, Texaco gas, and of course, our famous candies.

Stuckey’s also owned a candy plant in Eastman to allow for larger production of sweet treats, a trucking company, and a sign company that produced the 4,000 Stuckey’s billboards that dotted America’s highways. Stuckey’s merged with Pet Milk Co. in 1964 to add capacity and capital for the company to grow.

Decline and Rebound

W.S. Stuckey, Sr. died in 1977, the same year that Illinois Central Industries, a Chicago conglomerate, bought Pet Milk Co., and they began to close Stuckey’s stores across the country. Stuckey’s fell into a decline until 1984 when W.S. “Billy” Stuckey, Jr., son of the founder and a five-term Congressman from the 8th District of Georgia, acquired Stuckey’s and began to turn the company around.

Under Billy’s helm, the Stuckey’s Express concept – or a store within a store – was launched, and the company expanded to over 115 franchises in 17 states. The Eastman candy plant continued operations by a third-party contractor but was shuttered in 2009 during the Recession, although Stuckey’s branded candies continued to be produced by outside vendors.

In November of 2019, Ethel “Stephanie” Stuckey, Billy’s daughter, took over as CEO of Stuckey’s. In August of 2020, Stuckey’s acquired Front Porch Pecans, a pecan snack company that sells to domestic and foreign markets, including grocery channels in the Southeast U.S. With this merger, Stuckey’s gained management support with R.G. Lamar as new President to run Stuckey’s with Stephanie.

In January of 2021, Stephanie and R.G. acquired a pecan manufacturing facility in Wrens, Georgia to drive growth of the company through snack and candy making. Later that year, they added a third equity owner, Ted Wright, a marketing professional based in Atlanta.

Today, Stuckey’s is making a comeback, thanks to reinventing the brand as a pecan snack and candy company. They are once again making the delicious products that Ethel first made in her country kitchen, and Sylvester sold at his roadside stand. There are still 13 original blue roof Stuckey’s stores in operation. These stores are not owned or operated by the parent corporation but are licensed to sell our products and remain an important part of our past and story.

Stuckey’s growth lies in our partnership with almost 5,000 retailers nationwide, including Hobby Lobby, Bealls, Ingles, Wawa, TravelCenters of America, and others, that sell our delicious pecan snacks and candies. The company also maintains an online store, a fundraising business, and a corporate gift program.

In August of 2022, R.G. Lamar, Jr. transitioned to the role of CEO, and Stephanie Stuckey assumed the role of Chair. They continue to run the day-to-day operations of Stuckey’s, with R.G. driving internal growth and Stephanie being the external face of the brand. From a humble pecan stand to a nationwide brand, the future looks bright for Stuckey’s.

Look for our products soon in a store near you — and be part of our comeback journey! #SHMS, #STRAW, #BEST

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Episoder(3933)

Super Bowl LIX Recap, Sista O'Dell In The Big Easy, Would You Rather, and more! - 02.10.25

Super Bowl LIX Recap, Sista O'Dell In The Big Easy, Would You Rather, and more! - 02.10.25

Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

10 Feb 20251h 31min

Info You Can Use: Are you ready to take control of your financial future, then listen Up!

Info You Can Use: Are you ready to take control of your financial future, then listen Up!

Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Dr. Leketa Hawkins. Dr. Leketa Hawkins – The Pocketbook Strategist Dr. Leketa Hawkins is a financial literacy advocate, entrepreneur, author, speaker, and coach dedicated to empowering individuals and communities through financial literacy and smart money management. Expanding her mission, Dr. Hawkins plans to work with athletes and celebrities to help them navigate financial management, ensuring they maximize their earnings, build sustainable wealth, and avoid common financial pitfalls. Dr. Hawkins continues to drive impactful change through her platform HawCLeigh.com and PocketbookStrategist.com where she offers financial literacy programs, resources, tools, and strategic insights for those seeking to take control of their financial future. Company Description *HawCLeigh is a business consulting company that provides educational resources and services for small business owners and aspiring entrepreneurs. VisionOur vision is to support aspiring entrepreneurs and small business owners in building sustainable, credible, and reliable businesses that are in line with their personal goals and aspirations. MissionOur mission is to provide access to low cost and no-cost educational and pocket resources for aspiring entrepreneurs and small business owners. #STRAW #BEST #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

8 Feb 202521min

Uplift: Recognizing Dr. Gladys West's significant contribtions to GPS technology and importance of June 19th.

Uplift: Recognizing Dr. Gladys West's significant contribtions to GPS technology and importance of June 19th.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Jacque Rushin & Robyn Donaldson. ROBYN DONALDSON & JACKIE RUSHIN 🎙️ Podcast OverviewThis special Juneteenth episode of Money Making Conversations Masterclass, hosted by Rushion McDonald, features Dr. Jacque Rushin and Robyn Donladson, two award-winning educators and thought leaders. The episode commemorates the legacy of Dr. Gladys B. West, a pioneering mathematician whose calculations led to the creation of GPS. Together, the guests discuss how her story ties into the mission of Juneteenth, the importance of STEM education, and their newly launched Westward Bound life and STEM skills program. 📚 About Dr. Gladys B. West• Legacy: Mathematician and GPS pioneer• Era: Born in 1930, came of age during segregation• Alma Mater: Virginia State University (HBCU), later earned a PhD• Recognition: Often called a “living hidden figure”—though not featured in the Hidden Figures film• Current Home: Fredericksburg, VA 📘 Books Discussed• It Began With a Dream: Dr. West’s memoir, chronicling her life from sharecropping roots to GPS trailblazer• Westward Bound: A curriculum-based program developed by Dunson and Rushing inspired by Dr. West’s principles 💡 Key Themes & Insights• Juneteenth Connection: The delayed recognition of Dr. West mirrors the delayed liberation of enslaved Black Americans• STEM Equity: Many students aren’t underperforming—they’re underexposed. The Westward Bound program seeks to close that gap• Mental Health & Tech: While Dr. West helped pioneer GPS, she herself still uses maps to keep her mind sharp—a warning about over-reliance on tech• AI & Overconsumption: Dr. Rushin draws attention to how misuse of AI and technology can impair critical thinking and mental wellness• STEM as Liberation: STEM exposure is not just about careers—it’s a path to freedom, agency, and long-term resilience 🎓 About Westward Bound• Mission: Teach not just hard skills (STEM) but soul skills—endurance, vision, self-awareness, and purpose• Framework: Uses the acronym W.E.S.T. (Wisdom, Endurance, Strategy, Tracking)• Audience: Underserved communities, students, adults in transition, entrepreneurs• Access: Currently partnering with colleges, camps, and educational programs nationwide 🔁 Personal Journeys• Dr. Jacque Rushin: A humanitarian, mental health expert, and curriculum developer who fuses wellness and educational development• Robyn Donaldson: A global STEM advocate and 2025 Presidential Lifetime Achievement Award recipient. She discovered Dr. West’s book and launched the movement to amplify her story 📣 Call to ActionListeners are encouraged to include Dr. Gladys West in Juneteenth programming, integrate It Began With a Dream into school libraries, and explore the Westward Bound program as a tool for transformative education. Visit stemxposure.org or call (813) 990‑7700 for more info. #best #straw #shms Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

8 Feb 202530min

Special Guest Will Packer, Ask The CLO, Torn Between Two Lovers, and more! - 02.07.25

Special Guest Will Packer, Ask The CLO, Torn Between Two Lovers, and more! - 02.07.25

Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

7 Feb 20251h 31min

Manhood: Single Dad took his 3-year-old son to college classes with him.  Now a Lowe's contractor and mentors HBCU students.

Manhood: Single Dad took his 3-year-old son to college classes with him. Now a Lowe's contractor and mentors HBCU students.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Michael Woodward. Mr. Woodward began his interest in real estate renovations as a youth, working with his grandfather, father, and great-uncle doing handyman and maintenance services. He also studied architectural design in high school, taking first place at county and state-level housing design competitions. After graduation, he enrolled in the architectural design program at Miami-Dade Community college. He also purchased his first property and renovated it himself at just 20 years old. He then took his aspiration to become an architect to Florida A&M University in Tallahassee, Fl where he majored in Architecture and minored in African American Studies. After much consideration, the future graduate of Florida A&M University decided to change his major from architecture; though, he never lost his passion for the real estate profession. He eventually graduated with undergraduate degrees in History, Geography, and Secondary Education. He was able to complete the triple degree in 3.5 years. He also has a Masters Degree in Applied Social Science with a concentration in African American History and an Add-on in Educational Leadership. This was completed while engaging in an 18year career in the education-al system and investing in real estate. Mr. Woodward is currently pursuing his PhD in History and Humanities at Clark-Atlanta University. He has completed all of his coursework and his comprehensive exams. The dissertation is all that remains between now and graduation. Utilizing all of his prior knowledge and experience in real estate, Mr. Woodward was able to turn a hobby and part time residual income opportunity into an incorporated business. After 2 years of being incorporated, Michael decided to leave the education profession. Nine years later, Woodward Property Group (www.woodwardpropertygroup.com), a full service home improvement and property management company is still going strong. In addition to being a leader in the property management and renovation business, we are contractors for Lowes Stores under their kitchen a bathroom renovation program. We have 7 stores on the east side of Atlanta and we have an A+ Rating with the Better Business Bureau as well as multiple partnerships throughout the Atlanta Area. He is also the founder and CEO of Alpha Educational Consultants, Inc. (www.aecga.com a company that was started in graduate school as a tutoring company for K-12 students and college students. To-date it has expanded to assist individuals in all areas of real estate such as purchasing, renovation, cost calculations and profit maximization. Additionally, he is The Director of The LEAD Foundation (www.theleadfoundation.org), LEAD, standing for Leadership Education and Development is an organization designed to teach soft skills to middle and High school students such as leadership skills, interviewing skills, test taking skills, oratorical skills, etc. Under the foundation, students are able to learn financial planning, college preparation and selection, take college tours, and attend workshops on college campuses. Additionally, students earn college scholarships and laptop computers. #BEST #SHMS #STRAWSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

7 Feb 202526min

Uplift: She tells you how to navigate workplace fears: job security, performance anxiety, and change.

Uplift: She tells you how to navigate workplace fears: job security, performance anxiety, and change.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Heather Younger. Founder and CEO of a leading employee engagement and workplace culture consulting firm: 🎙️ Interview Summary Guest: Heather R. YoungerRole: CEO, workplace culture consultant, author, speakerTopic: Employee engagement, workplace culture, self-leadership, and overcoming fear 🧭 Purpose of the Interview To explore Heather Younger's journey as a workplace culture expert, her insights into employee engagement, and her new book The Art of Self-Leadership. The conversation centers on empowering individuals to lead themselves, navigate workplace challenges, and overcome fear to unlock personal and professional growth. 🔑 Key Takeaways 1. Employee Advocacy & Engagement Heather has read over 30,000 employee surveys and facilitated 100+ focus groups. She emphasizes active listening and creating safe spaces for employees to express concerns. Her mission is to amplify the voices of employees, especially during organizational transitions like mergers. 2. Self-Leadership & Personal Growth Heather encourages individuals to be their own advocates and not wait for others (including HR) to “save” them. She promotes intentional reframing—shifting negative thoughts into rational, empowering ones. Her new book, The Art of Self-Leadership, includes exercises like fear mapping to help readers identify and overcome internal barriers. 3. Navigating Fear in the Workplace Heather outlines five ways fear holds people back professionally: Fear of feedback – avoiding growth due to fear of criticism. Fear of retribution – hesitating to speak up. Fear of speaking truth to power – lacking psychological safety. Inherited fears – generational or cultural fears that shape behavior. Fear of regret – not taking action and living with “what ifs.” 4. Daily Practices for Mental Strength Reflect nightly on what went well and what you controlled. Practice gratitude and mindfulness. Prioritize sleep, hydration, and mental clarity. Treat each day as a chance to iterate and improve. 💬 Notable Quotes “I needed to be the change I was seeking.” “Feedback is a gift—even if it hurts.” “You have to fight tooth and nail for your own mental space.” “Don’t wait to be invited—ask.” “See yourself as a work in progress, not a finished product.” 📚 Book Mentioned Title: The Art of Self-Leadership Focus: Empowering individuals to lead themselves through fear, change, and uncertainty 📞 Contact Info Website: HeatherYounger.com LinkedIn: Heather R. Younger Social Media: Active on YouTube, Facebook, Twitter, Instagram #STRAW #BEST #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

6 Feb 202525min

"I Can't Believe She Likes It Like That", Jalen Hurts Can't Help Ugly Reporter, Would You Rather, and more! - 02.06.25

"I Can't Believe She Likes It Like That", Jalen Hurts Can't Help Ugly Reporter, Would You Rather, and more! - 02.06.25

Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

6 Feb 20251h 31min

Ask The CLO, Watching The Super Bowl With Your Spouse, The Sexiest Black Men Alive, Would You Rather, and more! - 02.05.25

Ask The CLO, Watching The Super Bowl With Your Spouse, The Sexiest Black Men Alive, Would You Rather, and more! - 02.05.25

Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

5 Feb 20251h 31min

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