The practical use cases of company data for B2B marketing teams | Vainu Live | Episode 6

The practical use cases of company data for B2B marketing teams | Vainu Live | Episode 6

On this episode, we'll be sitting down to discuss the practical use cases of leveraging company data in a B2B marketer's day-to-day.

We'll be outlining the specific tactics we use at Vainu to create demand, drive customer retention, and, ultimately, generate more revenue. We'll touch upon several topics, such as:

-Building a database you can trust in and efficient data management practices

-ICP alignment with the sales team & ABM

-Our approach to lead scoring and routing

-Segmentation and personalization at scale

-Target market analysis

-LinkedIn ads

Episoder(38)

#7 How RevOps will take the driver’s seat in growth companies | Mintis Hankerson, HubSpot & Mikko Honkanen, Vainu

#7 How RevOps will take the driver’s seat in growth companies | Mintis Hankerson, HubSpot & Mikko Honkanen, Vainu

Scaling your company is often time-consuming and costly, and it may be hard to figure out the next steps. That's where Revenue Operations (RevOps) and Revenue Marketing (RevMark) come in. Tune in to l...

9 Des 202253min

#6 RevOps: Why It All Starts and Ends with People | Shantanu Shekhar, Gong

#6 RevOps: Why It All Starts and Ends with People | Shantanu Shekhar, Gong

In this episode of the Vainu RevOps interview series, we discussed with Shantanu Shekhar, Senior Director, Sales Strategy & Operations at Gong. Tune in to listen to Shantanu's thoughts about what are ...

6 Des 202229min

#5 Five Tips for Nordic Startups Wanting to Break Into the US | Kaveh Rostampor, Planhat

#5 Five Tips for Nordic Startups Wanting to Break Into the US | Kaveh Rostampor, Planhat

In this episode, you can listen to one of Nordic’s most experienced SaaS leaders, Kaveh Rostampor, co-founder of Planhat, discuss how you can enter the US market as a Nordic SaaS company. Where should...

29 Nov 202226min

#4 What it takes to succeed at RevOps | Conor Tully, Personio

#4 What it takes to succeed at RevOps | Conor Tully, Personio

Conor Tully, formerly of LinkedIn, Uber, and Glassdoor, has been working with strategy and operations since 2014 and is currently the Head of Strategy and Operations at Personio, a tech company that o...

22 Nov 202230min

#3 The Evolution from Silo Ops to Revenue Ops | Toni Holbein, Growblocks

#3 The Evolution from Silo Ops to Revenue Ops | Toni Holbein, Growblocks

In our third episode of the revenue operations series, we discussed with Toni Hohlbein, CEO and co-founder of Growblocks.Toni has been working with revenue operations for over a decade, long before it...

15 Nov 202230min

#2 SalesOps: Know your numbers | Teemu Ilola, Leadoo

#2 SalesOps: Know your numbers | Teemu Ilola, Leadoo

In the second episode of our revenue operations series, we discuss with Teemu Ilola, VP of Sales Operations at Leadoo. This time we dived into learning more about-What does a person with a SalesOps ti...

8 Nov 202218min

#1 RevOps in a high-growth B2B SaaS company | Ryan Milligan, QuotaPath

#1 RevOps in a high-growth B2B SaaS company | Ryan Milligan, QuotaPath

In this first episode of our podcast's Revenue Operations series, we interview Ryan Milligan, Senior Director of Revenue Operations at QuotaPath. We cover multiple topics, including:-Things I wish I k...

2 Nov 202226min

Why You Shouldn’t Ignore Your CRM | Business Growth Show | Aamer Hasu & Sam Dunning

Why You Shouldn’t Ignore Your CRM | Business Growth Show | Aamer Hasu & Sam Dunning

► Why your CRM is so important for B2B marketing✔ Why you should be data-driven!🎧 Have a listen to Aamer & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insight...

18 Okt 202228min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
pengesnakk
utbytte
finansredaksjonen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
rss-sunn-okonomi
lederpodden
rss-markedspuls-2
okonomiamatorene
rss-fa-makro
lydartikler-fra-aftenposten
boligbobla
rss-andelige-tanker-med-camillo