👍 “r/ipo” — Reddit’s IPO surge. The USA sues Apple. Hidden Valley Ranch’s breakfast strategy.
The Best One Yet22 Mar 2024

👍 “r/ipo” — Reddit’s IPO surge. The USA sues Apple. Hidden Valley Ranch’s breakfast strategy.

Reddit, the front page of the internet, just delivered the biggest IPO of the year, and the stock rose 48% on the first day — But Reddit’s community giveth, they can also taketh away.

Apple just became the final Big Tech company to get sued by the US government — It’s not being sued for iPhone dominance, it’s being sued for abusing that dominance.

And Ranch dressing sales just beat ketchup for the 1st time in US history — Hidden Valley Ranch’s secret ingredient? Merge Research & Development
 with Marketing.


Plus, Trader Joe’s just jacked up the price of bananas by 21% — Its first banana price increase in 24 years. And we thought bananas defied inflation



$RDDT $CLX $AAPL


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Episoder(1556)

 👾 “How Poppi got Pepsi’d” — Poppi’s $2B Cinderella deal. Apple’s SuperSiri delay. Law Schools’ app surge.

👾 “How Poppi got Pepsi’d” — Poppi’s $2B Cinderella deal. Apple’s SuperSiri delay. Law Schools’ app surge.

Poppi soda just sold for $2B to Pepsi thanks to 1 rebrand strategy
 inspired by Cinderella.Apple quietly announced its “Super Siri” AI is delayed a year
 and Warren Buffett sold.Law school applications surged by 21% this year
 because thinking is AI-proof (we think).Plus, the untold origin story of
 MTV.$AAPL $AMZN $PEP Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 MTV đŸ“ș “How Video Killed the Radio Star” Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 Mar 22min

đŸ„± “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.

đŸ„± “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.

5 Hour Energy owns 90% of the market
 which is why this energy shot got sued.The company behind Pokemon Go got bought by Saudi Arabia
 because tech is more valuable than content.The hottest trend in entrepreneurship? Mature, boring industries
 we explain why boring is booming.Plus, on St. Paddy’s Day, Wall Street tends to get lucky.Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

17 Mar 20min

💩 “The Fitness Pod” — Our 3 Best Fitness & Apparel Stories

💩 “The Fitness Pod” — Our 3 Best Fitness & Apparel Stories

Since it’s Spring Break (or you may just need a break from the insane news cycle), we whipped up 3 of our best pop-biz stories on the fitness industry from the last year:#1. Barry’s Bootcamp tries to sell itself for $700M
 Because nothing drives cash flow like a cult.#2. Vuori is eating Lululemon’s leggings
 And it’s now worth twice as much as Under Armour.#3. Nike’s stock had its worst day in over 20 years
 but Nike’s pain is Adidas’ gain.Share this episode with your spotter, your trainer, or your buddy who’s decked out in head-to-toe Alo in Cabo (even though they’re just grabbing coffee).We’ll be back with our usual daily show on Monday
 just gotta hit the showers first.And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet” — The untold origin stories of the products you’re obsessed with: Wondery.fm/TheBestIdeaYetLinks—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

14 Mar 23min

☘ “Split The G” — Guinness’ viral surge. North Korea’s Bitcoin heist. Hollywood’s conserva-pivot.

☘ “Split The G” — Guinness’ viral surge. North Korea’s Bitcoin heist. Hollywood’s conserva-pivot.

266-year-old Guinness just hit all-time-high sales
 because of one viral drink-tivity.A secret North Korean hacker team just stole $1.5B of crypto
 it’s the biggest heist of all time.Hollywood is pivoting to serve red meat TV to red states
 we call it “RonSwonsification.”Plus, a big thing you can do for this show (and it just takes 5 seconds)
Follow the showTurn on auto-downloadsHOW TO TURN ON AUTO DOWNLOADS:Apple Podcasts: Go to our show page → Tap Follow (top right) → Tap the down arrow → Select Auto-DownloadSpotify: Go to our show page → Tap the gear icon → Click Auto-DownloadAmazon Music: Follow & enable auto-downloads$DEO $BTC $WBDWant more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Mar 22min

🏒 “Hockey Fight” — Canada’s electric weapon. MrBeast’s chocolate surprise. Southwest’s Godfather fee.

🏒 “Hockey Fight” — Canada’s electric weapon. MrBeast’s chocolate surprise. Southwest’s Godfather fee.

The US stock market began dropping after losing to Canada in hockey
 b/c the trade war is a hockey fight.MrBeast’s business is worth $5B
 but he makes more money on chocolate than content.Southwest just killed its famous “Bags fly free”... and it reminds us of a lesson from The Godfather.Plus, Trader Joe’s has the greatest art collection in America (and we can prove it)...$LUV $AMZN $SPYWant more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

12 Mar 22min

📉 “Worst Drop Since ‘22” — The crazy recession theory. Skype’s audio logo. Touchland’s viral hand sanitizer.

📉 “Worst Drop Since ‘22” — The crazy recession theory. Skype’s audio logo. Touchland’s viral hand sanitizer.

Stocks had their worst day since 2022 because of T.R.I.C
 “Trump’s Recession Idea Concept”Touchland is the 1st hand sanitizer to go viral
 Because it turned Purell into a fashion accesory.Skype is shutting down in May
 but we think it’s the most innovative tech biz ever #RIPPlus, how Costco’s Kirkland brand disrupted the entire private label industry.$MSFT $TSLA $HOODWant more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Costco’s Kirkland 🌭— Subscribe to The Best Idea Yet to listen: Wondery.fm/TheBestIdeaYetLinks “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Mar 23min

đŸŒ” “South By, Inc.” — The Biz of SXSW. TJMaxx vs HermĂšs. Ryan Reynolds’ $100M Wrexham.

đŸŒ” “South By, Inc.” — The Biz of SXSW. TJMaxx vs HermĂšs. Ryan Reynolds’ $100M Wrexham.

The #3 retailer in the world? It’s TJMaxx
 because TJ is tariff-proof.The South By Southwest tech-tainment is this week
 because the conference biz is booming.Ryan Reynolds’ investment in one crappy soccer club
 just got a 4,900% return.Plus, one Jurassic Park startup just invented a new species
 The Woolly Mouse.$TJX $HESAY $LVMUYWant more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

10 Mar 21min

đŸ’€ “Snooze Pod” — We read Warren Buffett’s Shareholder Letter (to put you to sleep) 😮

đŸ’€ “Snooze Pod” — We read Warren Buffett’s Shareholder Letter (to put you to sleep) 😮

Since we all lose an hour of sleep during Daylight Savings tonight, we whipped up a podcast to help you fall asleep: We’re reading Warren Buffett’s Annual Shareholder Letter for Berkshire Hathaway. The world’s most legendary investor, Warren outlines how he makes every financial decision. But it’s still a *shareholder letter*, so you’ll drift off somewhere between the 5th and 9th time Warren mentions “investment thesis.”So grab your pajamas and get under the spreadsheets, it’s time to enjoy the 2nd annual
 Stock Market Snooze Pod: The Sleepiest One Yet.(And here’s the whole letter if you’d like to read along from bed too): https://www.berkshirehathaway.com/letters/2024ltr.pdfSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

8 Mar 21min

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