How to break the outrage cycle and create positive connections with consumers in a fragmented market, a podcast presented by Ruder Finn
The PR Week13 Feb 2023

How to break the outrage cycle and create positive connections with consumers in a fragmented market, a podcast presented by Ruder Finn

From the media cycle to social media, to the state of governance, to the workplace — polarization in our beliefs, and how we communicate them, are contributing to a fragmented society. How do we create collaboration and consensus? What is the role of communications? What kind of leadership works in today’s world? PR Week’s Steve Barrett and Ruder Finn’s CEO Kathy Bloomgarden sit down to discuss the findings of Ruder Finn’s latest survey, which explores the importance of engagement & listening from leadership on consumer opinion and brand perception. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episoder(363)

The PR Week: 6.30.2022 — Dawn Beauparlant, WE

The PR Week: 6.30.2022 — Dawn Beauparlant, WE

The guest on the latest edition of The PR Week Podcast is none other than WE’s president of North America and chief client officer, Dawn Beauparlant. On the agenda: -Cannes roundup: Why PR’s Lions per...

30 Jun 202241min

Is the “big idea” over? A podcast presented by Plus Company

Is the “big idea” over? A podcast presented by Plus Company

Comms pros have all watched “Mad Men’s” Don Draper walk into a conference room, deliver a brilliant pitch and save the day. But what if the notion of “the big idea” is as outdated as the three-martini...

29 Jun 202220min

FUN-damental PR: Reigniting the Power of Brand Fun, a podcast presented by BML

FUN-damental PR: Reigniting the Power of Brand Fun, a podcast presented by BML

The past two plus years have been unprecedentedly challenging for consumer brand comms pros – and even more difficult for those centered around ‘fun.’ From COVID-19, social injustices, political polar...

24 Jun 202224min

The PR Week: 6/23/22 - Cannes special with jury chair Judy John

The PR Week: 6/23/22 - Cannes special with jury chair Judy John

Edelman's global chief creative officer Judy John talks to PRWeek editorial director Steve Barrett about the trends behind the winning work in the PR lions, why this is PR's time across the board and ...

24 Jun 202222min

Bullish communications: what works in a bear economy, a podcast presented by Bospar

Bullish communications: what works in a bear economy, a podcast presented by Bospar

During recessions reputation has more sway than marketing. Buyers want trust and credibility — they need to know they are buying from sound businesses that can and will survive the lean times. PR is h...

23 Jun 202219min

The PR Week: 6.16.2022 — Rosanna Fiske, Royal Caribbean Group

The PR Week: 6.16.2022 — Rosanna Fiske, Royal Caribbean Group

Rosanna Fiske, global chief communications officer of the Royal Caribbean Group, joins the latest edition of The PR Week podcast to discuss her empathetic approach to management, as well as the latest...

16 Jun 202239min

The PR Week: 6.9.2022, Glen Jackson, Jackson Spalding

The PR Week: 6.9.2022, Glen Jackson, Jackson Spalding

Glen Jackson, who cofounded Jackson Spalding in 1995, has been one of the most prominent PR leaders in Atlanta ever since. He joins the latest edition of The PR Week to talk about the communications m...

9 Jun 202231min

The PR Week : 6.2.2022: Stephanie Smirnov

The PR Week : 6.2.2022: Stephanie Smirnov

On the latest edition of The PR Week, Lippe Taylor's coach-in-residence Stephanie Smirnov explains how the two-time PRWeek Outstanding Midsize Agency has mitigated the pressures of the Great Resignati...

2 Jun 202236min

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