😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.
The Best One Yet4 Des 2024

😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car… but was the publicity worth the price?

The number of male nurses in America has tripled… and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app… he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices… and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Polaroid: Invented (sort of) by a 3-year-old 📸


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Submit a shoutout or fact: https://tboypod.com/shoutouts


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Episoder(1634)

❤️ “Bitcoin’s Empathy Moment” — Ukraine’s crypto-raise. AMC’s Batman pricing. Whole Foods’ slowest move.

❤️ “Bitcoin’s Empathy Moment” — Ukraine’s crypto-raise. AMC’s Batman pricing. Whole Foods’ slowest move.

Ukraine just pulled an unprecedented move in the history of War - Raising $35M in cryptocurrencies to finance its resistance. If you want to see Spiderman this weekend it’ll cost you $10, but Batman w...

3 Mar 202218min

❌ “Canceled by Corporate” — Russia’s economic cancellation. Nike’s playing Foot Locker. Target’s happy twist.

❌ “Canceled by Corporate” — Russia’s economic cancellation. Nike’s playing Foot Locker. Target’s happy twist.

First, western governments weaponized finance against Putin’s Russia. Now corporations are canceling it. Foot Locker stock plummeted 35% because Nike is the MJ on their Chicago Bulls (no Jordan, no ch...

2 Mar 202218min

💨 “Gone in 60 rubles” — Russia’s piggy bank. TikTok’s TikTooooooooook. Jersey Shore’s $4B wind.

💨 “Gone in 60 rubles” — Russia’s piggy bank. TikTok’s TikTooooooooook. Jersey Shore’s $4B wind.

It was a panic attack — Russia’s economy suffered the fastest plummet we’ve seen, because Putin’s piggy bank had a crack. TikTok’s is expanding to 10 minute videos because it’s chosen the hardest path...

1 Mar 202218min

🍣 “Really real fake real slammin’ salmon” — IMAX’s un-theatering. WildType’s $100M sushi. Cybersecurity’s moment.

🍣 “Really real fake real slammin’ salmon” — IMAX’s un-theatering. WildType’s $100M sushi. Cybersecurity’s moment.

IMAX is reframing what it is: Not just a theater company, it’s an entertainment company. WildType just raised $100M to make sushi-grade salmon from salmon cells (so it’s meat-based meat) that’s really...

28 Feb 202218min

🇺🇦 “Everything war touches” — Ukraine’s market waves. Netflix’s choose-your-adventure. Allbirds’ new flock.

🇺🇦 “Everything war touches” — Ukraine’s market waves. Netflix’s choose-your-adventure. Allbirds’ new flock.

When there’s war in a global economy, all markets are affected - so we’re looking at what goes up, what goes down, and the new Safe Haven. If you get to the end of Netflix, there’s something new waiti...

25 Feb 202219min

⛏️✨ “I AM saying she’s a golddigger” — Kanye’s new iPod. Google’s Kraft-O-Matic. How Sanctions mess with Americans.

⛏️✨ “I AM saying she’s a golddigger” — Kanye’s new iPod. Google’s Kraft-O-Matic. How Sanctions mess with Americans.

Kanye’s newest album is dropping, but there’s only 1 place to listen… and it looks like a hockey puck. Kraft-Heinz has a unique problem: It’s already everywhere - so Google's helping it go viral. And ...

24 Feb 202218min

♟️ “The 1st casualty in war is Truth” — Russia’s social battle. Spotify’s new car thing. SoFi’s road to el dorado.

♟️ “The 1st casualty in war is Truth” — Russia’s social battle. Spotify’s new car thing. SoFi’s road to el dorado.

Russia has begun its invasion of Ukraine, but the first border it crossed was on TikTok. Spotify just launched its new “Car Thing” nationwide for $90, but it won’t be around in 5 years - and that’s ex...

23 Feb 202220min

👑 “$1,000 if you become our customer” — DraftKings’ promo passion. Papier’s screen revenge. Virgin Galactic’s SPACe.

👑 “$1,000 if you become our customer” — DraftKings’ promo passion. Papier’s screen revenge. Virgin Galactic’s SPACe.

DraftKings stock has plummeted 75% from its all-time high because it’s looking thirsty. Virgin Galactic just lost its godfather and is now stuck with the SPAC stigma of stocks. And Papier just raised ...

22 Feb 202218min

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