😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.
The Best One Yet4 Des 2024

😼 “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car… but was the publicity worth the price?

The number of male nurses in America has tripled… and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app… he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices… and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Polaroid: Invented (sort of) by a 3-year-old 📸


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts


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Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1626)

🎟️ “Inside StubHub” — The Ticket IPO. Napster’s $200M comeback. 23&Me’s DNA drama.

🎟️ “Inside StubHub” — The Ticket IPO. Napster’s $200M comeback. 23&Me’s DNA drama.

StubHub is the #1 secondary ticket marketplace… but the biz totally depends on scalpers.Napster still exists (?) and just got bought for $207M… because “Say my name, say my name.”23&M is bankrupt, but...

26 Mar 202523min

💁‍♀️ “Boy Sober” — The No-Marriage Economy. Arizona’s Crazy Rich Asians. Snow White & The 7 Debacles.

💁‍♀️ “Boy Sober” — The No-Marriage Economy. Arizona’s Crazy Rich Asians. Snow White & The 7 Debacles.

Single women who don’t want marriage are a new economic force… they’re “Boy Sober.”Foreign investment is pouring into Arizona and Georgia… they’re New Taiwan and New Korea.Disney’s new Snow White rebo...

25 Mar 202521min

🚗 “Why Elon should sell” — The Tesla solution. Boston Celtics’ fine print. Fashion coffee chains

🚗 “Why Elon should sell” — The Tesla solution. Boston Celtics’ fine print. Fashion coffee chains

With Tesla stock tanking and drivers trading them in... we’re proposing the Tesla Solution.Why the Celtics sold for a record amount… even though they rent their arena.Gucci, H&M, & Ralph Lauren all la...

24 Mar 202523min

🧠 “Severed” – AppleTV+ dirty secret. Ben & Jerry’s chocolatey lawsuit. Nvidia’s AI Super Bowl.

🧠 “Severed” – AppleTV+ dirty secret. Ben & Jerry’s chocolatey lawsuit. Nvidia’s AI Super Bowl.

Ben & Jerry are trying to buy back their company… and it reminds us of The Super Bowl of AI just went down… Nvidia now plays with Disney, Taco Bell, and Barbie.AppleTV+ is the only Apple product *losi...

21 Mar 202522min

🥤 “Diet Bros” – Diet Coke’s political rebrand. Tennis’ collusion case. BYD’s 5-minute EV.

🥤 “Diet Bros” – Diet Coke’s political rebrand. Tennis’ collusion case. BYD’s 5-minute EV.

Diet Coke always targeted women… but now it’s the drink of Hustle Bros & the White House.The top tennis players sued the grand slam tournaments… but pro sports is a monopoly.BYD just announced the Hol...

20 Mar 202522min

👿 “Don’t Pick Duke” — March Madness investing advice. Google’s biggest acquisition. Corporate Nickname Curse.

👿 “Don’t Pick Duke” — March Madness investing advice. Google’s biggest acquisition. Corporate Nickname Curse.

Duke is the #1 pick to win March Madness… but that’s a lesson in dumb investing.Google is buying Wiz for $33B… And every Wiz employee is getting $588,000.Corporate Nicknames are actually a curse… Chev...

19 Mar 202521min

👸 “How Poppi got Pepsi’d” — Poppi’s $2B Cinderella deal. Apple’s SuperSiri delay. Law Schools’ app surge.

👸 “How Poppi got Pepsi’d” — Poppi’s $2B Cinderella deal. Apple’s SuperSiri delay. Law Schools’ app surge.

Poppi soda just sold for $2B to Pepsi thanks to 1 rebrand strategy… inspired by Cinderella.Apple quietly announced its “Super Siri” AI is delayed a year… and Warren Buffett sold.Law school application...

18 Mar 202522min

🥱 “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.

🥱 “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.

5 Hour Energy owns 90% of the market… which is why this energy shot got sued.The company behind Pokemon Go got bought by Saudi Arabia… because tech is more valuable than content.The hottest trend in ...

17 Mar 202520min

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